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All Journal MIX : Jurnal Ilmiah Manajemen JURISMA: Jurnal Riset Bisnis & Manajemen Journal of Information System, Applied, Management, Accounting and Research BERNAS: Jurnal Pengabdian Kepada Masyarakat Indonesian Community Service and Empowerment Journal (IComSE) Journal of Economics, Management, Business And Accounting (JEMBA) International Journal of Research and Applied Technology (INJURATECH) Jurnal Pengabdian Kepada Masyarakat Klabat Journal of Management
Muhammad Iffan
Departemen Manajemen, Universitas Komputer Indonesia, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Nursing Public Health Social Sciences Veterinary Other

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Journal : Indonesian Community Service and Empowerment Journal (IComSE)

 1 
Kajian Model Pengembangan SDM Pariwisata Di Kawasan Jatigede Kec. Darmaraja Kab. Sumedang Isniar Budiarti; Muhammad Iffan; Kani Mahardika; Selfa Septiani Aulia; Lia Warlina; Sufa'atin Sufa'atin
Indonesian Community Service and Empowerment Journal (IComSE) Vol 2 No 1 (2021): Indonesian Community Service and Empowerment Journal (IComSE)
Publisher : Divisi Pengabdian dan Pemberdayaan Masyarakat (DP2M) UNIKOM

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (862.054 KB) | DOI: 10.34010/icomse.v2i1.4706

Abstract

Munculnya keresahan masyarakat yang terkena dampak dari pembangunan Waduk Jatigede sebagai salah satu destinasi yang menjadi prioritas pengembangan skala nasional yang diarahkan sebagai kawasan strategis pariwisata ekonomi khusus di Kabupaten Sumedang. Kegiatan ini dilakukan untuk mengkaji pengembangan model SDM pariwisata yang ada di desa karangpakuan dan paku alam sebagai desa yang memiliki potensi untuk menjadi Desa Wisata. Lokasi kegiatan dilakukan di Dua desa ini yang menjadi relokasi dari adanya pembangunan Waduk Jatigede. Metode yang digunakan Deskriptif kualitatif dengan cara melakukan wawancara Pemdes, Bumdes, Masyarakat sekitar, Kompepar, kelompok tani dan karang taruna; klasifikasi data; analisis SWOT. Hasil kegiatan diperoleh bahwa kedua desa di kawasan jatigede ini memiliki kekuatan wisata budaya, wisata Alam dan wisata ziarah, namun kesiapan masyarakat belum optimal karena kekurangan keterampilan dan kemampuan SDM. Perlu dilakukan promosi melalui undangan media lokal nasional dan internasional, ataupun Promosi menggunakan platform digital, hal ini bisa dijadikan sebagai peluang UMKM dan pengrajin makan pada saat mengadakan kegiatan kebudayaan, namun kendala yang dihadapi oleh kedua Desa Wisata ini adalah ketidaksiapan SDM. Hasil kegiatan ini adalah kajian model SDM pariwisata di karang pakuan dan pakualam yang menyangkut 3 (tiga) aspek, yaitu Attitude (Sikap), Skill (Keterampilan); dan Knowledge (Pengetahuan). Kata kunci: Desa Wisata, Model SDM Pariwisata
Pengembangan Business Model Canvas bagi Usaha Kecil Triple 3 Music Bandung Muhammad Iffan
Indonesian Community Service and Empowerment Journal (IComSE) Vol 3 No 1 (2022): Indonesian Community Service and Empowerment Journal (IComSE)
Publisher : Divisi Pengabdian dan Pemberdayaan Masyarakat (DP2M) UNIKOM

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (453.845 KB) | DOI: 10.34010/icomse.v3i1.5936

Abstract

In the current digital era, business actors need new strategies to survive in business competition, one of which is by following the development of e-commerce in order to expand the market. Triple 3 Music Bandung is a small business engaged in selling musical instruments and podcasts. The aim of this article was to convey understanding to Triple 3 Music Bandung and other parties about the business development. The method chosen in this Community Service activity was to conduct interviews with the owner of Triple 3 Music Bandung and make observations on these businesses in order to determine business development strategies using Business Model Canvas analysis. The result of this activity is the proposed of a new strategy that can be implemented in the development of the Triple 3 Music Bandung business based on the nine elements in the Business Model Canvas. The business strategy that has been implemented by the business owner of Triple 3 Music Bandung is quite good, however, it is necessary to develop a business strategy to maximize potential. It is hoped that with the new business strategy, Triple 3 Music Bandung can strengthen its market position and can increase its competitive advantage in competition with similar businesses so as to improve business performance. Keywords: Business Model Canvas, Small Enterprise
Co-Authors Alya Reizanda Bakari Andrean Pradipta H Aulia, Selfa Septiani Catherine Hellen Christina Davina Putri Ninditya Deni Nurdiansyah Eddy Soeryanto Soegoto Fitri Shaharani Herman Soegoto Isniar Budiarti Isti Adzah Tarapti Kani Mahardika Lia Warlina Lia Yulianti Luthfia Anggita Raeni Dwi Santy Rengga Radiaswara Retna Fadhilah Rizal Firmansyah Srifana Suharlin Sufa Atin Umi Narimawati Windi Novianti