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Journal : Jurnal Riset Manajemen Bisnis dan Publik

PENGARUH PRODUK, HARGA, DAN DISTRIBUSI TERHADAP KEPUTUSAN PEMBELIAN KUE BANGKIT SYEMPANA DI KOTA PEKANBARU RIAU Resti Fitriani; Yunia Wardi
Jurnal Riset Manajemen Bisnis dan Publik Vol 2, No 1 (2014): Jurnal Riset Manajemen Bisnis dan Publik
Publisher : Program Studi Magister Manajemen

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Abstract

This study aims to determine the effect of the variables of product, price , and distribution to the purchasing decision Syempana cake rise in the city of Pekanbaru and specifically to determine ( 1 ) The effect of the product on purchase decision , ( 2 ) The effect of price on purchase decisions ( 3 ) Effect of distribution to the purchasing decision . This research is a descriptive study . The population in this study are all potential consumers Syempana cake rise in the city of Pekanbaru . The sampling technique was accidental sampling with a sample size of 100 people . The technique of data analysis using logistic regression analysis . The results showed that ( 1 ) Product significant effect on purchasing decisions , ( 2 ) price significantly influence purchase decisions , and ( 3 ) distribution significantly influence purchasing decisions . The survey results revealed that the variable product gives a greater influence on purchase decisions Syempana cake rise . Results of logistic regression a significant difference between the independent variables ( product , price , and distribution ) to the buying decision for 25.396. Keyword : purchase decisions, product, price, distribution
PENGARUH TINGKAT KEPERCAYAAN DAN KEPUASAN ATAS KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH TABUNGAN PADA BANK NAGARI CABANG PASAR RAYA PADANG Ira Dwiana; Yunia Wardi
Jurnal Riset Manajemen Bisnis dan Publik Vol 1, No 1 (2013): Jurnal Riset Manajemen Bisnis dan Publik
Publisher : Program Studi Magister Manajemen

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Abstract

The objective of this research is to tested the influence of trust toward customer loyality and The influence of the satisfaction of service quality toward customer loyalty. The primary data is obtained from the customer of Bank Nagari Pasar Raya Padang Trust represented the convinience to make long term relationship to build positive performance. Service quality including service which was given by  Bank Nagari Pasar Raya Padang involved how they gave service. Data tested and analyzed with Multiple Analysis Regression Linier. The method of sampling is accidental sampling. The population is the customer of Bank Nagari Pasar Raya Padang. The sample consisted of 100 respondents. The result  of this research shows that both hiphothesys were proved. There is a positive effect on trust toward customer loyality, there is a positive effect on satisfaction of service quality toward customer loyality. Key word: Trust, Satisfaction of service quality, customer loyality.
PENGARUH KOMUNIKASI KEPEMIMPINAN, KOMPENSASI, DAN MOTIVASI KERJA TERHADAP KEPUASAN KERJA PEGAWAI DINAS PERHUBUNGAN KOMUNIKASI DAN INFORMATIKA KABUPATEN TANAH DATAR Yusrizal Yus; Yunia Wardi
Jurnal Riset Manajemen Bisnis dan Publik Vol 2, No 3 (2014): Jurnal Riset Manajemen Bisnis dan Publik
Publisher : Program Studi Magister Manajemen

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Abstract

The working satisfaction has the important for the on-going life of an organization, including the government organization, for that purpose an organization needs to pay attention to the factors which influence the work satisfaction of the employees. The objective of this research is to know and to analyze the effects of the communication variables of a leader, the compensation and the work motivation on the Work Satisfaction of the employees at Dinas Perhubungan Komunikasi dan Informatika Kabupaten Tanah Datar. This research includes the quantitative approach. The population of the research is 74 participants by using Slovin Formula 43 samples are obtained. The techniques of sampling is Proportional Stratified Random Sampling. The data was managed by using path technique analysis by the help of SPSS software. The result of the research shows that the leader communication, the compensation and the work motivation has significantly influence the employees’ work satisfaction. The suggestion for this research is to the related stakeholders to give the contribution on the increasing the work satisfaction for the employees to increase the working performance. Key Word:       Leadership Communication, Compensation, Work Motivation and Work Satisfaction
PENGARUH STRES KERJA DAN MOTIVATION TO TRANSFER TERHADAP TRANSFER OF LEARNING PEGAWAI PENGADILAN AGAMA PADANG Oga Pertissa; Yunia Wardi
Jurnal Riset Manajemen Bisnis dan Publik Vol 4, No 1 (2016): Jurnal Riset Manajemen Bisnis dan Publik
Publisher : Program Studi Magister Manajemen

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Abstract

The purpose of this study was to analyze: 1) the effect of work stress on motivation to transfer, 2) Influence of motivation to transfer to transfer of learning, 3) The effect of motivation to transfer on transfer of learning, and 4) The effect of work stress on transfer of learning with mediation effect of motivation to transfer. This type of research is the study of causality. This research population is all employees of the Padang Religious Court, amounting to 60 people, and the status as civil servants who attended one training. Total samples 54 people. Data were analyzed using path analysis. The research found that: 1) Work stress significantly influence the motivation to transfer. Work stress have positive effect on motivation to transfer, 2) Motivation to transfer significantly affecting transfer of learning. Motivation to transfer will certainly increase the transfer of learning, 3) Motivation to transfer  significantly influence the transfer of learning. The better motivation to transfer will certainly increase tranfer of learning, 4) Motivation to transfer have been significantly mediated influence work stress on transfer of learning. A better motivation to transfer will increasing transfer of learning eventhough the employee having a stress in their job.  Keywords: Work stress, Motivation to transfer, Transfer of learning
PENGARUH KEPEMIMPINAN, MOTIVASI KERJA DAN KOMITMEN ORGANISASI TERHADAP KEPUASAN KERJA PEGAWAI SEKRETARIAT DAERAH KOTA PADANG Syaiful Andri; Yunia Wardi
Jurnal Riset Manajemen Bisnis dan Publik Vol 3, No 2 (2015): Jurnal Riset Manajemen Bisnis dan Publik
Publisher : Program Studi Magister Manajemen

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Abstract

The purpose of this study was to analyze : 1 ) The effect of leadership on organizational commitment Padang Regional Secretariat . 2 ) The effect of work motivation on organizational commitment Padang Regional Secretariat . 3 ) The effect of leadership on job satisfaction of the Regional Secretariat staff Padang . 4 ) The effect of work motivation on employee job satisfaction Regional Secretariat of Padang . 5 ) The effect of organizational commitment on job satisfaction of the Regional Secretariat staff Padang. This type of research is the study of causality . The population in this study were all within the Regional Secretariat Employees Padang , amounting to 226 people . The sample size is 144 employees . The technique of data analysis is descriptive analysis , test analysis and hypothesis testing requirements with path analysis. The results of this study found that : 1 ) Leadership significant effect on the organizational commitment of employees of the Regional Secretariat of Padang. 2 )Work motivation significant effect on the organizational commitment of employees of the Regional Secretariat of Padang. 3 ) Leadership significant effect on employee job satisfaction Regional Secretariat of Padang. 4 )Work motivation significant effect on employee job satisfaction Regional Secretariat of Padang. 5 ) significantly influence the organizational commitment to employee satisfaction Regional Secretariat of Padang. Keywords : leadership , work motivation , organizational commitment , job satisfaction.