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All Journal Jurnal Benefita : Ekonomi Pembangunan, Manajemen Bisnis Dan Akuntansi Jurnal Manajemen Universitas Bung Hatta AMAR (Andalas Management Review)
Surya Dharma
Management Department, Faculty Of Economics, Bung Hatta University, Padang West Sumatra Indonesia
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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POTRET GAYA KEPUTUSAN PEMBELIAN MASYARAKAT KOTA PADANG DALAM MEMBELI MOBIL SEGMEN LOW MPV Dharma, Surya; Yuliviona, Reni; Utari, Riesa Diana
Jurnal Benefita Vol 1, No 1 (2016): Benefita
Publisher : LLDIKTI Wilayah X

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (277.37 KB) | DOI: 10.22216/jbe.v1i1.1019

Abstract

The main aim of this research was to identify Low MPV consumers’ decision making style in Padang by using Consumer Styles Inventory (CSI).  According to the CSI, one can capture what decision-making styles low-MPV car use.   Furthermore,  this research also discusses the type of Low-MPV differences among consumers.  Confirmatory factor analysis (CFA) was used to confirm the decision-making styles and Chi-Square Test to distinguish the differences between Low MPV type.    The results shows that there are differences in purchasing decisions making style between Toyota Avanza, Suzuki Ertiga, Honda Mobilio and Daihatsu Xenia.  Toyota Avanza consumers identified as perfectionist style and Suzuki Ertiga consumers as price conscious style while making a decission to buyThe main aim of this research was to identify Low MPV consumers’ decision making style in Padang by using Consumer Styles Inventory (CSI).  According to the CSI, one can capture what decision-making styles low-MPV car use.   Furthermore,  this research also discusses the type of Low-MPV differences among consumers.  Confirmatory factor analysis (CFA) was used to confirm the decision-making styles and Chi-Square Test to distinguish the differences between Low MPV type.    The results shows that there are differences in purchasing decisions making style between Toyota Avanza, Suzuki Ertiga, Honda Mobilio and Daihatsu Xenia.  Toyota Avanza consumers identified as perfectionist style and Suzuki Ertiga consumers as price conscious style while making a decission to buy
Analysis of Gender Differences in Determining Online Purchase Decision-Making Style on Fashion Products in Padang City Yulmi Suari; Linda Wati; Surya Dharma
AMAR (Andalas Management Review) Vol 3 No 2 (2019)
Publisher : Management Institute Faculty of Economics Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/amar.3.2.1-13.2019

Abstract

Online shopping behavior refers to the process of purchasing products and services through the internet. Online Shopping is one of alternatives to purchase goods or services by men and women who are target market groups for marketers. Men and women tend to have different ways of thinking. The purpose of this study is to describe the differences between men and women, observed from their rationality in making decisions to purchase fashion products online. This study uses a decision-making style approach developed by Scott and Bruce (1995). In this study, the population is consumers living in the city of Padang who have purchased fashion products online at online shopping sites. There were 138 respondents who were sampled in this study. The sampling method uses accidental sampling. Data were analyzed using the Independent Sample T-test. This study found that there were differences in decision-making styles between men and women in purchasing fashion products online. In this case men are said to be more rational than women in making purchasing decisions online. Keywords: Online Shopping, Buyer Decision Making Style
PENGARUH BEBAN KERJA, STRES KERJA DAN PERCEIVED FAIRNESS TERHADAP BURNOUT PADA PEGAWAI BADAN KEPEGAWAIAN DAN PENGEMBANGAN SUMBER DAYA MANUSIA (BKPSDM) KABUPATEN PADANG PARIAMAN Restu Ramadani; Surya Dharma; Purbo Jadmiko
JURNAL MANAJEMEN UNIVERSITAS BUNG HATTA Vol 14 No 2 (2019): JURNAL MANAJEMEN UNIVERSITAS BUNG HATTA
Publisher : Management Department, Faculty of Economics and Business, Universitas Bung Hatta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37301/jmubh.v14i2.14808

Abstract

This study aims to prove and analyze the effect of workload, work stress and perceived fairness on burnout on BKPSDM employees in Padang Pariaman Regency. The sample size used is 50 employees and is a total of all employees of the BKPSDM Office in Padang Pariaman Regency. The analytical method used to prove the hypothesis is using multiple regression and t-statistical testing. Based on the results of hypothesis testing that has been done it was found that workload has a positive effect on burnout perceived by employees of the BKPSDM Office in Padang Pariaman Regency, while work stress and perceived fairness do not significantly influence the burnout felt by employees of the BKPSDM Office in Padang Regency. 
Building a Culture of Innovation in Higher Education: The Role of Organizational Innovativeness Climate, Motivation to Learn, and Knowledge sharing in Pushing Innovative Work Behaviour Linda Wati; Surya Dharma; Purbo Jadmiko; Afifah Windi
Jurnal Manajemen Universitas Bung Hatta Vol. 19 No. 2 (2024): Jurnal Manajemen Universitas Bung Hatta
Publisher : Management Department, Faculty of Economics and Business, Universitas Bung Hatta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37301/jmubh.v19i2.25536

Abstract

Innovative work behaviour in higher education is an important aspect that requires attention. The study of innovative work behaviour in higher education is very important to foster a culture of creativity and progress. This research aims to identify lecturers who have innovative behaviour and provide rewards or support for their development. This can encourage professional growth and increase the competence of lecturers, thereby creating superior human resources in the field of higher education. The Sample in this research were lecturers who worked at private universities in the LLDIKTI X Region. Sample selection used probability sampling techniques with random sampling. Research hypothesis testing was carried out using the Multiple Linear Regression Analysis model. Multiple Linear Regression Analysis is used to measure the influence between variables of organizational Innovativeness Climate, Motivation to Learn, and Knowledge Sharing towards Innovative Work Behaviour. The results of this research organizational Innovativeness Climate, Knowledge Sharing, and Motive to Learn significantly influence Innovative Work Behavior. The test results show that the three independent variables have a positive and significant influence on the level of innovative behaviour of lecturers in the workplace.
Co-Authors Afifah Windi Jadmiko, Purbo Linda Wati Linda Wati Reni Yuliviona, Reni Restu Ramadani Utari, Riesa Diana Yulmi Suari Zeshasina Rosha