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All Journal Jurnal Akuntansi dan Pajak JMM (Jurnal Masyarakat Mandiri) BJRA (Bongaya Journal of Research in Accounting) JISIP: Jurnal Ilmu Sosial dan Pendidikan Community Development Journal: Jurnal Pengabdian Masyarakat Madaniya Advances in Taxation Research
Khadijah Darwin
Program Studi Akuntansi, FE, Universitas Muhammadiyah Makassar
Religion Arts Humanities Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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Journal : JISIP: Jurnal Ilmu Sosial dan Pendidikan

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Pandemi COVID-19 dan Gebu CSR pada Perusahaan Adaro Energy Ainun Arizah; Khadijah Darwin; Ramly Ramly; Ahmad Abbas
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 4, No 4 (2020): JISIP (Jurnal Ilmu Sosial dan Pendidikan)
Publisher : Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/jisip.v4i4.1480

Abstract

This research aims at disclosing the decision made by PT. Adaro Energy in conducting the donation during the pandemic of COVID-19 and understand the donation in boosting the business image. The type of this research is qualitative employing the semiotics approach. The object of this research is the narrative text in terms of CSR obtained from website and social media of Adaro Energy. The result of this research discloses that Adaro Energy is active to synergy with the various stakeholders along the pandemic of COVID-19 through the distribution of the number of donations. It is successful to boost good image of firm so that Adaro Energy can obtain the legitimacy in the form of certificate appreciated by the National Agency for Disaster Management.
Co-Authors Ahmad Abbas Amran Amran Arizah, Ainun Muhammad Adil Muhammad Muzaini Nani Kurnia, Nani Nurul Fuada Nurul Fuada Ramly, Ramly Resmi Resmi Rini Sulistiyanti Sahribulan Sahribulan Sirajuddin Sirajuddin wahyuni