Claim Missing Document
Check
Articles

Found 8 Documents
Search

PENGARUH ISLAMIC MARKETING TERHADAP KEPUASAN DAN LOYALITAS NASABAH PADA BANK MUAMALAT CABANG MALANG Langgeng Setyono
Journal Publicuho Vol 4, No 2 (2021): May - July
Publisher : Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/jpu.v4i2.17704

Abstract

Indonesia is a country with a majority Muslim population. In the context of Indonesian’s, Muslims constitute a very large market share for marketing products, especially Islamic products. One of the products based on Islamic values is Islamic Bank. In Indonesia, Bank Muamalat is the first bank in existence. With such a large Muslim population, on the other hand, Islamic banks do not hold market share in the national banking industry. Islamic banks lag behind other conventional banks. Therefore, a strategy is needed to increase that market share. Islamic marketing is a strategy that can be used to increase customer satisfaction and loyalty at Bank Muamalat Indonesia.This research is an explanatory research with a quantitative approach. The sampling technique used in this study was purposive sampling. Respondents in this study were 120 people. The Machin and Campbell formula is used to determine the number of respondents. The objectives of this study are (1) to determine the effect of Islamic marketing on customer satisfaction; (2) to determine the effect of Islamic marketing on customer loyalty; (3) To determine the effect of customer satisfaction on customer loyalty.The results of this study are (1) Islamic marketing has a significant effect on customer satisfaction; (2) Islamic marketing has a significant effect on customer loyalty; and (3) Customer satisfaction has a significant effect on customer loyalty. So that Bank Muamalat in increasing customer satisfaction and loyalty needs to improve the existing indicators in Islamic Marketing
PENINGKATAN KEMAMPUAN LITERASI DIGITAL GURU NON-FORMAL DENGAN PEMANFAATAN MEDIA HAND PUPPET DALAM DONGENG Abd. Qadir Muslim; Langgeng Setyono; Kadarisman Hidayat; Ridho Rifki Fadillah
Journal Publicuho Vol 5, No 1 (2022): February - April
Publisher : Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/jpu.v5i1.25081

Abstract

The development of information technology and the internet affect the abundance of digital information flows. This reflection also indicates that students in Indonesia, who are the digital native generation, have a strong dependence on the internet. In addition, the weak information literacy that plagues educators affects unattractive learning and the quality of students is not adaptable. Therefore, teachers as educators and school library staff as educational staff are required to be competent incapable of information literacy so that they can teach digital literacy continuously. The method in this study uses a Participatory Action Research (PAR) approach, which is located at Al-Jannah Jambon KB/TK, Pakis District, Malang Regency. The purpose of this literacy improvement training is to improve teachers' understanding and abilities related to digital literacy competencies, provide insight into alternative learning methods that can be used using technology, improve teacher skills in making interactive learning media to build classroom activity. The PAR results show that with the digital literacy workshop on hand puppets, these non-formal teachers feel helped in their efforts to improve digital literacy. On the other hand, teachers also find it easier to be creative.
Strategies for Facing Environmental Dynamics in the Industrial Age 4.0 Using Learning Organization Langgeng Setyono; Abd Qodir Muslim; Yuyun Pujiastuti
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 15 No. 2 (2021): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (224.823 KB) | DOI: 10.21776/ub.profit.2021.015.02.2

Abstract

Competition in the industrial era 4.0 or today's distracting era is a necessity, especially in the business world. Thus, companies must prepare qualified and responsive human resources to change because they are needed in maintaining the existence and productivity of the company is facing the dynamics of business competition. Namely human resources who have conceptual skills, humans’ skills, technical skills, and technological literacy. Many factors can support the development of organizations and human resources, for example, a strong organizational culture and learning organizations. The implementation of learning organization in a company aims to develop the quality of human resource development and the quality of organizational performance because it can accelerate the organizational learning process and increase its ability to adapt to change and anticipate changes in the dynamics of the business environment in the future. Knowledge-based HR development requires a learning process based on self-learning and organizational learning. The competitive advantage obtained by developing human resources owned and carried out by the company can be used as a source of strength in facing competition and the dynamics of the business environment in the industrial era 4.0 which is complex and not easily imitated by competitors. 
How to improve Job Satisfaction and Organizational Citizenship Behavior through Transformational Leadership and Organizational Culture? (Study on Employees of PT Anugrah Agung Pratama Kota Kediri) Danastya Fahreza; Langgeng Setyono; Gunawan Nurtjahjono
Equity: Jurnal Ekonomi Vol 11 No 1 (2023): Equity : Jurnal Ekonomi
Publisher : Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/equity.v11i1.164

Abstract

The corporation must increase employee voluntary attitudes, organizational citizenship behavior, and job happiness in order to enhance employees' potential job performance. This study is important for determining the effect of transformational leadership and organizational culture on work satisfaction and the promotion of organizational citizenship behavior. This study employs a quantitative methodology to collect data from 32 employees utilizing a saturation sampling technique. With the assistance of SmartPLS software, the data were analyzed using the PLS-based SEM approach. The results indicated that transformational leadership has no influence on job satisfaction, organizational culture has a significant positive influence on job satisfaction, transformational leadership has no influence on organizational citizenship behavior (OCB), organizational culture has an influence on OCB, job satisfaction does not mediate the influence of transformational leadership on OCB, but it does mediate the influence of organizational culture on OCB. These findings aid PT Anugrah Agung Pratama in increasing job satisfaction and employee OCB.
Digitalisasi Promosi Wisata dan Optimalisasi Produk Unggulan Berbasis Komoditas Lokal Kawasan Wisata Telaga Ngebel Heder Djamaludin; Tian Nur Ma'rifat; Langgeng Setyono; La Choviya Hawa; Siswidiyanto Siswidiyanto; Emmanuelita Siburian; Ridwan Efendi; Keenan Abdurachman Putra
GERVASI: Jurnal Pengabdian kepada Masyarakat Vol. 7 No. 3 (2023): GERVASI: Jurnal Pengabdian kepada Masyarakat
Publisher : LPPM IKIP PGRI Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31571/gervasi.v7i3.6604

Abstract

Kabupaten Ponorogo memiliki potensi menjadi jejaring Kota Kreatif UNESCO dengan salah satu objek Wisata unggulannya, Telaga Ngebel. Permasalahan yang ditemukan ialah kurangnya pemasaran produk olahan yang dihasilkan dan minimnya promosi wisata Telaga Ngebel. Adapun tujuan pengabdian ini adalah untuk melaksanakan pelatihan digitalisasi promosi wisata dan peningkatan keterampilan diversifikasi produk pangan dari ikan hasil budidaya. Terdapat dua kelompok UMKM yang dijadikan mitra dalam program Pengabdian kepada Masyarakat oleh tim Universitas Brawijaya yaitu Kelompok Tani Sumber Sekar Lestari dan Kelompok Budidaya Mina Sejahtera. Metode pelaksanaan yang digunakan yaitu FGD dan sosialisasi untuk memberikan pelatihan terkait promosi produk olahan dan tempat wisata Telaga Ngebel. Hasil kegiatan adalah mitra UMKM dapat melakukan pemasaran produk kopi dan gula aren dengan adanya digitalisasi melalui media sosial dan e-Commerce, sehingga dapat meningkatkan promosi wisata Telaga Ngebel. Selain itu, kegiatan diversifikasi produk olahan fish stick “nila” juga meningkatkan produk unggulan sebagai oleh-oleh khas wisata Telaga Ngebel.
Firm Size Sebagai Salah Satu Penentu Firm Performance Muhammad Saifi; Intan Lifinda Ayuning Putri; Langgeng Setyono; Kemal Sandi; Lusi Kurnia
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 2 (2024): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i2.8469

Abstract

This article examines the contribution of firm size as a determinant of firm performance. The novelty of the research is to develop a new model related to the determinants of firm performance, especially the firm size variable. Another novelty in this study is that it is more comprehensive in seeing the effect of investment opportunity set, capital structure, and dividend policy on company performance and dividend policy, as well as company size as a moderating variable. The number of samples is 26 companies with a period of 5 years, 2018-2022. Research hypothesis testing using Structural Equation Model (SEM) based on Partial Least Square (PLS). The results showed that investment opportunity set has a significant effect on dividend policy, capital structure has a significant effect on dividend policy, investment opportunity set has no significant effect on company performance, capital structure has no significant effect on company performance, dividend policy has a significant effect on dividend policy. Dividend policy has a significant effect on firm performance, firm size significantly moderates the effect of investment opportunity set on dividend policy, firm size does not significantly moderate the effect of capital structure on dividend policy, investment opportunity set has a significant effect on firm performance through dividend policy, capital structure has a significant effect on firm performance through dividend policy. Keywords: Investment Opportunity Set, Company Size, Dividend Policy, Company Performance
ANALYSIS OF THE IMPLEMENTATION OF INDEPENDENT LEARNING-INDEPENDENT CAMPUS (MBKM) IN IMPROVING STUDENT COMPETENCE BASED ON INDUSTRIAL NEEDS Kadarisman Hidayat; Abd. Qadir Muslim; Langgeng Setyono
Journal Publicuho Vol. 6 No. 4 (2023): November - January - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v6i4.262

Abstract

As a breakthrough from the Indonesian Ministry of Education and Culture, Research and Technology, the Merdeka Learning Kampus Merdeka (MBKM) program needs to measure the effectiveness of its implementation in increasing student competence based on industrial needs from the perspective of the three parties involved, namely students as learners, teaching staff/study programs, and partners/industry. This research was conducted at the University of Brawijaya. The research method uses a quantitative approach with a survey research type. The population of this study was students who were accepted into the MBKM program in the 2021/2022 academic year; as many as 694 students were active in the MSIB, IISMA, Semeru, Student Exchange, and Bangkit UB programs, while the population of Lecturers/ Study Programs totals 76 study programs, as well as partners/industry where 100 students take part in MSIB activities so that the total population is 870 respondents. Therefore, the sample for this study was obtained from 269 respondents using the Krejcie & Morgan formula. They are collecting data in this study using a questionnaire. The collected data were processed using SPSS and Microsoft Excel tools to display descriptive data about the perspectives of the three parties. The research results show that implementing the Independent Campus Learning Policy (MBKM) in Improving Student Competence Based on Industrial Needs at Brawijaya University is very good; this is evident from the results of a survey conducted on lecturers, students, and MBKM partners.
PELATIHAN MANAJEMEN PENGELOLAAN SEKOLAH UNTUK IMPLEMENTASI KURIKULUM MERDEKA BELAJAR DI LEMBAGA PENDIDIKAN MA’ARIF PCNU KABUPATEN MALANG Abd. Qadir Muslim; Hermawan Hermawan; Andrias Andrias; Langgeng Setyono; Suryadi Suryadi; Ike Wanusmawati
E-Amal: Jurnal Pengabdian Kepada Masyarakat Vol 4 No 1: Januari-April 2024
Publisher : LP2M STP Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/eamal.v4i1.3196

Abstract

Pendidikan merupakan hal yang sangat penting bagi masyarakat. Pendidikan adalah aktivitas yang harus terencana serta berlangsung seumur hidup dan merupakan kebutuhan bagi semua manusia. Setiap pelaku pendidikan terus berupaya menciptakan pendidikan yang bermakna agar tercapainya tujuan pendidikan nasional salah satunya dengan melakukan evaluasi dam pembaharuan Kurikulum. Kurikulum merupakan jantungnya lembaga pendidikan, karena kurikulum dimaksudkan sebagai pedoman dalam pelaksanaan kegiatan pembelajaran di lembaga pendidikan yang bersangkutan. Dalam mewujudkan dan mengimplementasikan suatu kurikulum yang bermutu, maka diperlukannya manajemen Pendidikan yang baik agar suasana belajar dapat terlaksana secara aktif, inovatif, kreatif, dan menyenangkan dan tercapainya tujuan Pendidikan secara efektif dan efisien. Cita-cita yang baik membutuhkan perencanaan, pengorganisasian, pelaksanaan hingga evaluasi yang terarah. Kualitas pendidikan membutuhkan manajemen yang baik dan manajemen yang baik membutuhkan kualitas sumber daya manusia. Sejalan dengan hal ini maka diperlukan kegiatan Pelatihan Manajemen Pengelolaan Sekolah untuk Implementasi Kurikulum Merdeka Belajar di Lembaga Pendidikan agar implementasi Kurikulum Merdeka mampu berjalan efektif dan efisien