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Nilai Berita Prominence Pada Program Wajar Sumut Di Metro TV Biro Sumbagut (Studi Analisis Wacana Kritis Tentang Teks Berita "Evaluasi Kinerja Walikota") Yosefa Gunarty Tarigan; Rehia K. Isabella Barus; Taufik Wal Hidayat
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 1, No 2 (2019): JIPIKOM Oktober
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v1i2.162

Abstract

This study aims to find out the analysis of Prominence news value discourse at the text level in the "Mayor Performance Evaluation" news. This study uses qualitative research with descriptive analysis. In collecting data, researchers conducted face-to-face interviews with Metro TV Bureau of the North Sumatra Bureau of Information. This type of research is text research. In the method, the researcher uses the Norman Fairclough Critical Discourse Analysis research method on the dimensions of text, on the elements of Representation, Relationships, and Identity, this model was chosen because Fairclough focuses the discourse on language, so that it is more focused on seeing how Metro TV Bureau of Sumbagut in reporting Performance Evaluations Mayor. The results showed that there were three elements in analyzing the text of the Mayor's Performance Evaluation based on Norman Fairclough's theory, namely Representation of the performance evaluation of the mayor, by reflecting the performance of the mayor who had not experienced changes or were realized; the relationship between journalists and news sources is very influential on the development of the mayor's performance; and Identity to see how journalists place themselves in the text and in this news, journalists position themselves as being in favor of the public.
Asimilasi Suku Jawa dan Suku Tamil di Sei Serayu Gang Buntu, Kecamatan Medan Sunggal Sumatera Utara Mardiana Lestary; Rehia K. Isabella Barus; Armansyah Matondang
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 2, No 1 (2020): JIPIKOM April
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v2i1.176

Abstract

The purpose of this study was to find out interpersonal communication in the assimilation of the Javanese and Tamil Groups in the dead alley, to find out the assimilation of Javanese tribes and Tamil tibes in Sei Serayu Buntu Alley, Medan Sunggal sub-district, North Sumatera, and to find out what factors were the barriers and supporters of the assimilation of Javanese and Tamil tribes. This study uses the assimilation theory. In collecting data, research conducted face to face interviews with four informants, including two Tamil informants, and two Javanese informants. This study uses skinative research with descriptive analysis. The results of this study are that there is a mixed marriage between the Javanese and Tamil tribes as well as a factor of tolerance and cultural similarity between the two tribes.
Pengaruh Voucher Terhadap Minat Kunjung Ulang Pada Pelanggan Srikandi Botanica Medan Adrika Willis; Rehia K. Isabella Barus; Agung Suharyanto
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 4, No 1 (2022): JIPIKOM APRIL
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v4i1.1151

Abstract

This study aims to determine the effect of giving vouchers to the revisit interest of customers at the Coffee Shop Srikandi Botanica Medan. The theories used in this research are marketing communication theory, sales promotion, revisit interest, voucher theory, and AIDDA theory. This research method is a quantitative research method. Determination of respondents in this study using a sampling technique aimed. The research subjects in this study were 100 people. Data collection techniques using questionnaires, in analyzing the data of this study using single table analysis, cross table analysis, and hypothesis testing using the correlation coefficient formula Ladder by Spearman using the Statistical Product and System Solution (SPSS) application 22. From the results of this study obtained The correlation coefficient value is 0.808 and shows a significance value smaller than 0.05, so Ho is rejected and Ha is accepted. It is known that the power of influence in this study is 65%. Shows a high relationship between the effect of vouchers on the interest of repeat customers of Srikandi Botanica Medan.
Model Komunikasi Politik Anggota DPRD Kota Medan dalam Menghasilkan Kebijakan Responsif Gender Beby Masitho Batubara; Rehia K. Isabella Barus; Taufik Walhidayat
Prosiding Industrial Research Workshop and National Seminar Vol 11 No 1 (2020): Prosiding 11th Industrial Research Workshop and National Seminar (IRWNS)
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (356.551 KB) | DOI: 10.35313/irwns.v11i1.2187

Abstract

Studi ini berfokus pada komunikasi politik sebagai upaya menghasilkan kebijakan responsif gender yang setara dan berkeadilan. Sebagai arena dan konteks kajian pada anggota legislatif DPRD Kota Medan. Studi ini dilatarbelakangi bahwa realitas permasalahan yang dialami oleh kaum perempuan di Kota Medan begitu kompleks, rumit dan masih menyimpan berbagai persoalan yang harus diatasi. Persoalan tersebut termanifestasikan dalam berbagai bentuk, yaitu marginalisasi/ proses pemiskinan ekonomi, subordinasi atau anggapan perempuan tidak penting dalam keputusan politik, pembentukan streotipe atau pelabelan negatif, kekerasan (violence), beban kerja lebih panjang dan lebih banyak (burden) serta sosialisasi ideologi nilai peran gender. Sehingga perlu dan penting setiap kebijakan yang dihasilkan oleh pemerintah (baik yang berasal DPRD Kota Medan maupun Pemerintah Kota Medan) harus memperhatikan dan mempertimbangkan kesetaraan dan keadilan gender sehingga kepentingan perempuan terakomodasi dengan baik. Temuan kajian ini mengindikasikan bahwa lemahnya komunikasi politik dalam memperjuangkan kebijakan responsif gender, baik diinternal anggota DPRD Kota Medan maupun eksternal seperti dengan pemerintah Kota Medan maupun stakeholders. Komunikasi politik yang terbangun tidak efektif, pasif dan terkesan hanya seremonial. Bahkan dari segi kinerja, inisiatif dalam membuat kebijakan lebih didominasi oleh pemerintah daerah Kota Medan dan itupun minim soal kebijakan responsif gender. Sebagai temuan bahwa; pertama adanya disharmoni dalam menghasilkan kebijakan responsif gender. Kedua, ketidakpahaman terhadap substansi persoalan pengarusutamaan gender. Ketiga, penjaringan aspirasi hanya kegiatan seremonialisasi. Sehingga sebagai catatan dan rekomendasi studi ini bahwa pentingnya model komunikasi politik demokrasi deliberatif partisipatif yang mengutamakan pengarustamaan gender dalam menghasilkan kebijakan di daerah Kota Medan Orientasinyamenghasilkan kecakapan intelektual pemangku kebijakan dan mengupayakan aspek partisipasi masyarakat dalam menyusun dan menghasilkan kebijakan responsif terhadap gender.