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All Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Proceeding International Seminar of Islamic Studies
Al Bara
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 1 
The Effectiveness of Advertising Marketing in Print Media during the Covid 19 Pandemic in the Mandailing Natal Region Al Bara; Faisal Affandi; Ahmad Salman Farid; Datuk Imam Marzuki
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 1 (2021): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i1.1688

Abstract

This study explains how effective advertising marketing is in three print media in Mandailing Natal. Several print media such as the Waspada Daily, representatives of the Mandailing Natal bureau and Mohganews, stated that the impact of the Covid 19 outbreak on the effectiveness of advertisements in the print media mentioned above. On the other hand, the print media Madina Post revealed that the Covid 19 pandemic had little impact on the advertisements served through the advertising column in its print media. This study uses the principles of a qualitative approach, using the SOR theory as an acronym for Stimulus-Organism-Response which has an impact on the Covid 19 pandemic outbreak. Namely, humans whose souls include components; attitudes, opinions, behavior, cognition and conation.
PERAN TEKNOLOGI DIGITAL DALAM PENGHIMPUNAN DANA ZIS AL Bara; Miftah Fariz
Proceeding International Seminar of Islamic Studies INSIS 3 (February 2022)
Publisher : Proceeding International Seminar of Islamic Studies

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Abstract

Perkembangan teknologi di Indonesia terus mengalami peningkatan, kini banyak lembaga-lembaga yang terus mengembangkan teknologi pada setiap operasional yang dimiliki. Perkembangan teknologi ini, tentunya menjadi suatu hal yang membuat masyarakat merasa senang, karena dengan adanya teknologi, masyarakat dapat mengefesien waktunya untuk melakukan hal-hal yang sering dilakukan dalam kegiatan sehari-hari. Kini lembaga Zakat, infaq, dan sedekah juga terus mencoba untuk mengembangkan teknologi dalam operasionalnya, termasuk dalam penghimpunan dana zakat. Hal ini didasari dengan semakin tingginya permintaan masyarakat yang ingin menyalurkan kewajibannya sebagai muslim, tetapi dengan efesiensi waktu yang digunakan. Di era new normal ini, kegiatan masyarakat hampir seluruhnya banyak menggunakan teknologi, karena dianggap lebih aman dan nyaman, dan tentunya dapat mengurangi angka penularan covid 19 yang saat ini masih terus mengalami peningkatan. Tetapi permasalahan yang dihadapi, masih banyaknya masyarakat yang belum memahami tentang penerapan teknologi yang ada di lembaga ZIS, padahal masyarakat Indonesia antusias dalam penyaluran ZIS nya, terlebih penghimpunan tersebut berbasis teknologi. Maka tentunya saat ini teknologi memiliki peran yang sangat penting dalam penghimpunan dana ZIS di Indonesia.Keywords: Penghimpunan, ZIS, Teknologi
Mui Monitoring Analysis (Case Study Of Sharia Hotel, City Of Medan) Riyan Pradesyah; AL Bara
Proceeding International Seminar of Islamic Studies INSIS 1 (December 2019)
Publisher : Proceeding International Seminar of Islamic Studies

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Abstract

This study supports the view of the surveillance system carried out by the Indonesian Ulema Council (MUI), in Medan City. Along with the development of the sharia system that is applied to institutions or companies, making the sharia system very attractive to the public, because it has a very large market. The application of sharia principles has now added to the world of tourism, especially in sharia hotels, operating on the basis of sharia principles. Many hotels now apply sharia principles, becoming the principle of society about the purity of sharia principles themselves. To continue to maintain the purity of sharia principles applied in sharia hotels, the role of MUI is very important in the development and supervision of sharia principles in sharia hotels.               This type of research is a qualitative research with descriptive research. To get maximum results, researchers used the interview method for MUI related to the surveillance system conducted by MUI to continue to improve the purity of sharia principles. The author will also discuss the literature on the MUI supervision system related to sharia hotels.
MOSQUE FINANCIAL MANAGEMENT IN THE PANDEMIC COVID 19 Al Bara; Riyan Pradesyah
Proceeding International Seminar of Islamic Studies INSIS 2 (January 2021)
Publisher : Proceeding International Seminar of Islamic Studies

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Abstract

The financial management of mosques is not something new, but now the community has started to develop it. The mosque's finances were previously only used for mosque operations, but are now starting to be developed. This was done, because of the large number of mosque funds that were not used, and this was what made the community take the initiative to develop these funds to be productive. Research isqualitative research with a descriptive approach. Data collection used is documentation, by collecting literature related to the research theme. The results obtained, that now many mosques are producing funds to help and develop the economy of the community around the mosque. The method used in community economic development is by providing financing to the surrounding community, using sharia principles or a profit sharing system. Then there are those who use the mosque yard to make hydroponic plants, then the plants are sold, and other things.Keywords: Mosque Finance, Mosque Management, Mosque
Analysis Of The Management Of Productive Zakat At The Muhammadiyah, City Of Medan AL Bara; Riyan Pradesyah
Proceeding International Seminar of Islamic Studies INSIS 1 (December 2019)
Publisher : Proceeding International Seminar of Islamic Studies

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (231.424 KB)

Abstract

The purpose of this study is to look at the productive zakat fund system in the Muhammadiyah zakat institution in Medan. Management of zakat is currently still causing controversy. Where, the distribution of zakat funds is still less effective. Zakat management institutions show a lack of transparency and accountability in performance. The principle of justice is something that must be upheld.Where, justice in question is able to manage and distribute zakat funds appropriately and quickly. The implementation of zakat in alleviating poverty and improving the economy should be immediately relocated through improving the performance of the zakat institution itself. Because the role of zakat on the lives of the mustahik is very strategic if managed wisely.Developing productive zakat which is supposed to be one alternative in alleviating poverty, is now a funding given to the community. In fact, productive zakat is the provision of funds to mustahik or poor people, in economic development, not the provision of funding which must be returned to the zakat institution. So for that, here the researcher wants to see the concept of productive zakat giving at the Muhammadiyah zakat institute in Medan.This research will be carried out for 3 months and will conduct observations and conduct interviews directly at the Muhammadiyah Zakat Institute in Medan. To achieve the results of this research, this research uses a descriptive qualitative research method in which the researcher is directly involved actively meeting, observing, and interviewing participants to uncover the strategies of managing productive zakat in poverty alleviation, with a case study of the Muhammadiyah Zakat Institute, Medan City.
Co-Authors Ahmad Salman Farid Datuk Imam Marzuki Faisal Affandi Miftah Fariz Pradesyah, Riyan