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Journal : Sosio e-kons

ANALISIS PENERAPAN PP 46 TAHUN 2013 BAGI UMKM DALAM MEMPERTAHANKAN KEBERADAAN UMKM DI INDONESIA Tri Anita
Sosio e-Kons Vol 7, No 3 (2015): sosio e-kons
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (188.118 KB) | DOI: 10.30998/sosioekons.v7i3.702

Abstract

Developing Micro, Small to Medium Enterprises (SMEs) in Indonesia make this sector as a potential sector to be continuously developed by the government. It is proven that sector have great contribute for the growth Indonesian economic. According to magsiltude potential of sector that, the government implemented tax policy for SMEs in PP 46 2013. This research is a review of the literature which impact of policy on the application of PP 46 of 2013 for the survival of SMEs in Indonesia. This research have expected contribution for next research about the implementation of PP 46 for SMEs in Indonesia. Keywords : Application, Tax, and SMEs
Marketing Information System (Mengenali Potensi Produk pada PT. Wahana Astra Motor Cab. Pondok Pinang) munzir munzir; tri anita
Sosio e-Kons Vol 2, No 2 (2010): sosio e-kons
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (3877.563 KB) | DOI: 10.30998/sosioekons.v2i2.2570

Abstract

This study aims to explain the process of implementation of the Marketing InformationSystem (MkIS), especially the efforts and constraint-based constraints on information that canbe at. Astra Motor vehicle, which is located on the highway Ciputat, South Jakarta. A companythat is engaged in trading of motor vehicles, especially motorcycles Honda brand. PT. AstraMotor vehicle (Pondok Pinang) is an authorized dealer of PT. Astra International Inc., for theHonda brand vehicles, which include standard motor types, ducks types, scooter and also metictypes.Research methods used are based on survey research which described so as to produceinformation that can clarifi, the picture about the process of implementation of Marketing InformationSysterns (MkIS). Data obtained based on the observation and interviews and the literatureon computerized information systems marketing.Business developments that cause the company's advanced enough they did some adjustmentsand changes in the Marketing Information System since 2007. This change is to addresschallenges and constraints faced in the marketing field, so that the overall increase in sales onmarketing. This can be seen in sales data before and after the program Marketing InformationSystem should be applied more seriously within the company.Keywords: Marketing Information System