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Integrating of Green Environment in Modern Property Market Md Amanat Ullah; Seow Ta Wee; Md Mahadi Hasan; Siti Zaitun Osman; G M Faysal
Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis Vol. 4 No. 1 (2019): JURNAL APLIKASI MANAJEMEN, EKONOMI DAN BISNIS
Publisher : STIM LASHARAN JAYA MAKASSAR

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Abstract

The property demand and value habitually based on environmental facilities at the surrounding of the apartment complex. Among the educated and average income group of people having a high request for that housing existing a natural green environment, entertainment environment and health & safety environment. Most of them gives the priority on environmental facilities instead of price as a consequence the property demand and value rise simultaneously. Malaysian condominium developers can attract the target customers to achieve the target sales by green marketing with strategic advertising. Currently, many developers are practising to add the environmental elements in their marketing strategy. As a consequence, the foreign investment is increasing in the housing industries, and the developer’s business is becoming successful field not only Malaysia but also Singapore, Australia, UAE and so one.
Housing Decision Making Technical Information: An Approach for Improving Quality Housing Delivery during the Initiation Development Phase Process Rozlin Zainal; Sulzakimin Mohamed; Norliana Sarpin; Seow Ta Wee; Zarina Shamsudin; Indera Syahrul Mat Radzuan
International Journal of Supply Chain Management Vol 7, No 3 (2018): International Journal of Supply Chain Management (IJSCM)
Publisher : International Journal of Supply Chain Management

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Abstract

Incomplete communication between decision maker, proposer, and secretariat happened due to time constraint and distance's factor among them in the decision-making process for housing development project. Consequently, the convenience of information becomes limited due to the restricted amount of data given by the developer. The problem is to make the best decision in construction; it must come from various information sources and specialists, especially in housing where the sector is near to the public (social) objective. Due to these decision-making problems, the developer faces a late delivery and sick housing project conflict. This paper aims to identify the technical decision making information for housing development at the initiation phase in Malaysia. Delphi method is employed by using questionnaire survey which involved 50 private developers for the first round of data collection. However, only 34 developers contributed to the second round of the data collection process. At the last round, only 12 developers were finalized as the main contributor in the final process. As a result, the findings are work schedule, location and size of project are most necessary information in technical information part which are required for decision making for housing development among Malaysian developers. Moreover, the advancement of skill must be improved and developers should not be easily pleased with their achievement as the information technology advances at a pace we can hardly keep up with.