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Pelaksanaan Webinar Dengan Tema Implementasi Digital Marketing Dalam Menarik Minat Konsumen di Era Pandemi COVID-19 Khususnya di Desa Ketapang Deris Dasmawan; Kevin Afandi; Nusyifa Tassya Puspitasari; Septy Anggrelia; Krisna Damayanti; Jeni Astuti Ningrum; Viera Rahmaniasan; Nurholifah
Panrannuangku Jurnal Pengabdian Masyarakat Vol. 1 No. 2 (2021)
Publisher : Lembaga Penelitian dan Pengembangan Teknologi dan Rekayasa, Yayasan Ahmar Cendekia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/panrannuangku521

Abstract

The purpose and objective of holding a training webinar with the theme of implementing digital marketing in attracting consumer interest in the era of the covid-19 pandemic in community service activities in the Ketapang village is to help people who have difficulties in doing marketing for their products in the era of the covid-19 pandemic where they can use social media by using attractive designs to attract consumers. Government policies such as PPKM during the pandemic often make business owners worry about their business. They are afraid that their business will not go well, because it is important to use social media to market their products to attract consumers, even if not directly.
PELAKSANAAN WEBINAR DENGAN TEMA IMPLEMENTASI DIGITAL MARKETING DALAM MENARIK MINAT KONSUMEN DI ERA PANDEMI COVID-19 KHUSUSNYA DI DESA KETAPANG Deris Desmawan; Kevin Afandi; Nursyifa Tassya Puspitasari; Septy Anggrelia; Krisna Damayanti; Jeni Astuti Ningrum; Viera Rahmaniasan; Nurholifah Nurholifah
Jurnal Warta Desa (JWD) Vol. 4 No. 1 (2022): Jurnal Warta Desa (JWD)
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jwd.v4i1.149

Abstract

Maksud dan tujuan diadakan webinar pelatihan dengan tema implementasi digital marketing dalam menarik minat konsumen di era pandemi covid-19 dalam kegiatan pengabdian masyarakat di Desa ketapang adalah untuk membantu masyarakat yang memiliki kesulitan dalam melakukan pemasaran untuk produk mereka di era pandemi covid-19 dimana mereka dapat menggunakan media sosial dengan menggunakan desain yang menarik untuk menarik konsumen. Kebijakan pemerintah seperti PPKM pada masa pandemi sering kali membuat para pemilik usaha khawatir akan usahanya. Mereka takut usaha mereka tidak akan berjalan dengan baik, karena hal itu penting menggunakan media sosial untuk melakukan pemasaran produk mereka untuk menarik konsumen walaupun tidak secara langsung.
Development of Career Anxiety Module on Students' Future Orientation Jeni Astuti Ningrum; Siti Muhibah; Alfiandy Warih Handoyo
Bisma The Journal of Counseling Vol. 6 No. 3 (2022): Bisma The Journal of Counseling
Publisher : Department of Guidance and Counseling, FIP, Undiksha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/bisma.v6i3.54195

Abstract

This research was conducted to help college students reduce their level of career anxiety about their future orientation. The researcher tries to offer an alternative solution to this problem by developing a career anxiety module about students' future orientation. In this study using the 4-D development model, which includes several stages, namely define, design, development, and disseminate. The instrument used to measure career anxiety is a questionnaire made by researchers. The data obtained was then analyzed using qualitative and quantitative data analysis, the following results were obtained, 1) the results of the validation test from media, material, and language experts, obtained a percentage value of 96% which means the module is feasible to use because it meets the eligibility criteria for module 2) in the module trial with BK UNTIRTA students class of 2018 getting a percentage score of 98.67%, which means the module is in the proper category. Based on these results it can be concluded that the development of a career anxiety module about student future orientation is acceptable for implementation in society.