Article Per Year (5 Year)
p-Index From 2019 - 2024
0.562
P-Index
This Author published in this journals
All Journal jurnal ilmiah hospitality Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi (JEMBA) Jurnal Pemantik
Maulidya Alfi Anita Zain
Universitas Negeri Malang
Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
UNDERSTANDING INTERNAL LOCUS OF CONTROL: A BIBLIOMETRIC STUDY Maulidya Alfi Anita Zain; Sopiah
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 1 No. 3: Mei 2022
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (306.82 KB)

Abstract

Those who have an internal locus of control feel that their success depends on their efforts, with an internal locus of control being able to prevent conflicts between family and work demands and reduce a person's stress level. This study aims to dig deeper into the internal locus of control. To achieve this goal, the researcher uses a bibliometric study that takes journals from science direct and uses VOSviewer to perform data analysis. There are 25 articles analyzed from 2020-2022. The results of this study describe 3 aspects, co-authorship, co-accuracy, and citation. The results of this study are expected to be a reference for further research, especially those that raise the title related to an internal locus of control
E COMMERCE DALAM PENGEMBANGAN BISNIS: A BIBLIOMATRIK STUDY Maulidya Alfi Anita Zain; Miftahul Zanna Arsyad; Sudarmiatin Sudarmiatin; Bambang Supeno
Jurnal Ilmiah Hospitality Vol 11 No 1: Juni, 2022 (Sepcial Issue)
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jih.v11i1.1618

Abstract

Perdagangan elektronik (e-commerce) merupakan cara untuk membeli dan menjual berupa orang dapat membeli barang dan jasa secara online. E-commerce merupakan bagian dari bidang bisnis yang lebih besar, yang mencakup segala hal mulai dari perdagangan hingga berkolaborasi dengan mitra bisnis, menyediakan layanan pelanggan, menjalankan alur kerja, dan banyak lagi. Studi akhir ini bertujuan untuk menggambarkan gambaran umum e-commerce dalam pengembangan bisnis dengan menggunakan bibliometrics dan untuk mempelajari menggunakan software VOSviewer sebagai alat analisis. Jumlah dari metadata dokumen yang berhasil dikumpulkan adalah 50 partikel. Hasil dari studi akhir adalah bahwa ada banyak penulis yang terkait dengan melakukan penelitian. Secara keseluruhan, penelitian e-commerce dalam perkembangan e-commerce baru memberikan titik referensi yang tepat untuk penelitian bibliometrik lebih lanjut.
STRATEGI PENGEMBANGAN UMKM DENGAN PEMANFAATAN DIGITAL MARKETING DI ERA MODERNISASI (STUDI PADA UMKM LAMINGO97) Anis Sya’bania; Maulidya Alfi Anita Zain; Agung Winarno; Agus Hermawan
Jurnal Pemantik Vol. 1 No. 2 (2022): Juli-Desember
Publisher : Rafandha Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1047.216 KB) | DOI: 10.56587/pemantik.v1i2.51

Abstract

The rapid development of digital technology has an impact on the world of marketing. Digital marketing allows potential customers to obtain details regarding products and how to transact through internet media. So far, marketing carried out by lamingo97 has not utilized digital marketing, requiring consumers to come directly to available outlets to view products and make transactions in cash. This activity aims to assist Lamingo97 regarding the use of digital marketing as an MSME development strategy. The training and mentoring phase consists of several stages including (1) Introduction to packaging and branding, (2) logo printing on packaging (3) Product photos, (4) Introduction to social media and creating social media accounts, (5) Introduction to marketplaces and product registration on marketplaces such as Gofood. The results of the training and mentoring for UMKM Lamingo97 are: 1. UMKM Lamingo97 has a new packaging with a simpler and more attractive logo. 2. UMKM Lamingo97 has social media and a marketplace as marketing tools. 3. Business owners have the enthusiasm to develop their business, start actively participating in events and are,more confident because their products already have logos easily recognized by the public. 4. Business owners gain knowledge about social media and marketplace management procedures. 5. Business owners know the importance of digital marketing in advancing a business.
Co-Authors Agus Hermawan Anis Sya’bania Bambang Supeno Miftahul Zanna Arsyad Sopiah, Sopiah Sudarmiatin Sudarmiatin