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Generasi Millenial dan Resep Kuliner Tradisional sebagai Budaya Bangsa Indonesia Setya Putri Erdiana
DeKaVe Vol 11, No 2 (2018): Jurnal DeKaVe Vol. 11 No. 2 2018
Publisher : Institut Seni Indonesia Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24821/.v11i2.2657

Abstract

Abstract.Indonesia is one of the most cultured countries in the world and one of them is traditional culinary. On the other hand, Indonesian traditional culinary is now being displaced and replaced by fast food or culinary from other countries. And lately, traditional culinary is hard to find especially in big cities, it shows that interest of it decreases and only few who can cook the traditional culinary. This is the effect of the generation itself because each generation influences society. Now, millennial generation is the most influential generation, because most of them are in the productive age of 19-35 years old. Aside from being the next generation, millennial generation is also considered to be the generation that has the most influence on the emerging trends in society. Especially the use of gadgets and technology nowadays, causing them to be called instant generation, which is the opposite to people's perceptions of traditional culinary that is complicated to make and requires a long cooking time. By using qualitative research methods, it is expected to obtain data as accurately as possible with the facts and conditions. By observing and interviewing the target audience to gather information about the community's perspective on Indonesian culinary and the cooking process, also gathering theories to support the research process. Thus, the results of this study are expected to provide concept of culinary recipes traditional form of design that can be used in designing traditional recipe application that attracts millennials to cook traditional Indonesian culinary.Key words:millenial generation, recipe, traditional Indonesian culinary
Perancangan produk aplikasi resep interaktif pembuatan kue tradisional untuk anak-anak Setya Putri Erdiana; Octaviyanti Dwi Wahyurini
PRODUCTUM Jurnal Desain Produk (Pengetahuan dan Perancangan Produk) Vol 3, No 4 (2018)
Publisher : Institut Seni Indonesia Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (493.098 KB) | DOI: 10.24821/productum.v3i4.2238

Abstract

Cooking can be done by all people including by kids. Parents can start to teach and give a trust to their children when they are in the school-age. Also, it’s good to introduce children how to cook in the early age because cooking have many positive impacts for children. A kid who learns to cook will have healthier eating habit rather than other kids. To make them interest to learn to cook, its better if parents know what their kid wants about what kind of food they want to cook. Usually, kids feel interested to something they used to see everyday, in this case is traditional snacks. Besides, presenting traditional snack recipes as content, parents can teach them about the cultures of the origin of those snacks. Therefore, I as a designer will design an application for children with local culture as content, an interactive recipe application how to cook traditional snacks. After do many kinds of designing methods, from spreading questionnaires until observation to a sample of target audiences, hope the results can fit in the needs and solve the problems. Also this application can teach children how to cook their own food and make them proud of their own Indonesian local culture. Key words: application, traditional snack recipes, children
Mengenali Identitas Visual Institusi Pendidikan Desain di Indonesia: Sebuah Studi Komparatif Fenty Fahminnansih; Evi Farsiah Utami; Setya Putri Erdiana
Jurnal Pendidikan Multimedia (Edsence) Volume 4 No 1 (Juni 2022)
Publisher : Universitas Pendidikan Indonesia (UPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/edsence.v4i1.40687

Abstract

Perkembangan desain di Indonesia saat ini cukup signifikan, dibuktikan dengan banyaknya perguruan tinggi yang meluncurkan fakultas desain. Seringkali mayoritas fakultas-fakultas desain ini memiliki program studi, mata kuliah dan bahan ajar yang hampir serupa. Peran logo fakultas sebagai suatu identitas visual menjadi sangat penting, terlebih karena visual menjadi fokus utama dalam suatu bidang desain. Tujuan dari studi ini adalah untuk memahami makna dan dinamika di balik identitas visual suatu institusi desain. Studi ini menganalisa empat simbol visual dari fakultas-fakultas desain ternama di Indonesia yang kemudian dianalisis dan dibandingkan satu sama lain melalui metode analisis komparatif secara kualitatif. Berdasarkan hasil analisis, ditemukan adanya beberapa rekomendasi konsep desain yang dapat dijadikan acuan dalam perancangan desain logo untuk institusi desain di Indonesia agar dapat membangun citra yang lebih baik. Strategi identitas visual fakultas desain dapat direpresentasikan dalam bentuk lettermark dan wordmark, dan juga dengan visual yang digital friendly. Selain itu, juga dengan menambahkan elemen visual sederhana yang dapat mewakili visi, misi, dan tujuan fakultas. Dengan mengaplikasikan ketiga rekomendasi konsep desain tersebut, sebuah logo fakultas desain telah memenuhi indikator dan atribut dalam perancangan identitas visual yang sesuai. Kata kunci: Pendidikan Tinggi, Institusi Desain, Identitas Visual, Logo Fakultas
A Karakter Maskot Sebagai Alat Pendukung City Branding Berbasis Budaya Kota: Studi Kasus Kota Ponorogo Setya Putri Erdiana; Dhika Yuan Yurisma
Jurnal Ilmu Komputer dan Desain Komunikasi Visual Vol 7 No 2 (2022): Journal of Computer Science and Visual Communication Design
Publisher : Fakultas Ilmu Komputer Universitas Nahdlatul Ulama Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55732/jikdiskomvis.v7i2.585

Abstract

City branding strategy is one strategy that is widely used by many cities to develop and improve public perception of a city, besides that this strategy can help promote existing potential. One of them is the City of Ponorogo which uses its traditional arts to become the image of the city, but this image is often perceived as mystical and scary. The purpose of this research is to design a mascot design, as a tool for city branding strategy. The method used is Design Research Methodology, with the design stage exploring the message to be conveyed, giving a name, designing visually, and implementing it. The results of the analysis get a mascot character with a humble, fun, and friendly impression. The mascot is named Si Bar which is derived from the representation of the main character in the traditional arts of Ponorogo City. The purpose of making this mascot is to reduce public perception regarding the Reog Ponorogo art as an image of the city.
KAJIAN STRATEGI KOMUNIKASI VISUAL PADA IKLAN ANIMASI SASA & HAROUSEL “SASA HADIRKAN RASA UNTUK INDONESIA” Fika Khoirun Nisa; Setya Putri Erdiana
Narada : Jurnal Desain dan Seni Vol 10, No 1 (2023)
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/narada.2023.v10.i1.007

Abstract

The outbreak of the Covid-19 pandemic has had a major impact on various sectors. Likewise the advertising industry, the changes requires workers in the advertising sector to find solutions that can overcome all the limitation. One way that can be done is by implementing a visual communication strategy using materials that are not only efficient, but can also be done in a limited scope of locations, as did the Sasa brand through the animated advertisement. The analytical method used in the form of a semiotic method will begin with a discussion of the visual objects shown in the ad by paying attention to each design element used. Then the study will focus on the semiotic elements of the level of meaning which will be divided into two, namely connotative (implicit) meaning and denotative (explicit) meaning. The results of this study can be used as evaluation material and reference for visual communication strategies in designing an advertisement during a pandemic and after a pandemic, so that an animated product can be interpreted as an alternative advertising medium within the social limitations of the Covid-19 pandemic.