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Journal : Jurnal Bisnis dan Manajemen

The Influence Of Corporate Resources And Corporate Strategy To Improve Corporate Performance At Indonesian State Owned Enterprises Harry Gozali; Sucherly .; Yuyus Suryana; Yevis M. Oesman
Jurnal Bisnis Manajemen Vol 16, No 2 (2015): September 2015
Publisher : Fakultas Ekonomi dan Bisnis Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (503.063 KB) | DOI: 10.24198/jbm.v16i2.9

Abstract

The existence of Indonesian state-owned enterprises (SOEs) has an important role for the communities’ welfare as it ismandated in the constitution. If traced based on its face value, the profit of Indonesian SOEs looks to continue increasesteadily every year. However, on the other hand there is the biggest challenge, such as how to increase the value ofcompany, which is shown by ROA and ROE that keep on declining. This actually means that it is still possible to get ahigher profit. The objectives of this study are to get assessment regarding to (1) correlations of corporate resources withcorporate strategy, and (2) whether corporate resources and corporate strategy are affecting corporate performance,partially or simultaneously, to the Indonesian SOEs. Units of analyzes were 101 corporations from four different industrysectors and the samples for this research are 50 corporations of Indonesian SOEs. Time horizon is cross-sectional, wherethe study was conducted at a single period of time simultaneously. Data was gathered by questionaires and in-depthinterviews to SOEs directors and functional managers. Data analyzed were both descriptive and quantitative. Hypothesistesting was utilized by PLS model (Partial Least Square) 2.0 version. The finding shown that there are correlationsbetween corporate resources and corporate strategy. Corporate resources and corporate strategy do affect corporateperformance, directly or simultaneously. Moreover, corporate strategy have more influence than corporate resources.Directional strategy and organizational resources are the most dominant dimensions in affecting corporate performanceof Indonesian SOEs. The conclusion from this research is that most of Indonesian SOEs are not capable in formulatingtheir corporate strategy appropriately due to mismatching of their/incompatibility corporate resources.Key words: Corporate Resources, Corporate Strategy, and Corporate Performance. 
Effect of Product Attribute Performance and Customer Relationship Management, To Customer Segment Industrial Fabrics textile in Java ARIEF WIDYARTO; YUYUS SURYANA; MEYDIA HASAN
Jurnal Bisnis Manajemen Vol 16, No 2 (2015): September 2015
Publisher : Fakultas Ekonomi dan Bisnis Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2158.689 KB) | DOI: 10.24198/jbm.v16i2.16

Abstract

The company producing textile fabrics in Java face the problem of the level of the segment of business customers for the products of local production of textile fabrics which tend to be relatively low. The situation is suspected because of the performance attributes of the product and Customer Relationship Management developed by the company is still not optimal. The research objective is to obtain results of a study on the performance of the product attributes and the implementation of Customer Relationship Management and its influence on the level of customer share of textile fabric products in the area of Java. The method used is descriftive and explanatory method. The unit of analysis is the company’s textile fabric industry in Java. Time horizon is a cross-sectional, where research is done in one time simultaneously. Data collected from a questionnaire to retailers of textiles and interviews with the managers and interviews mendalamdengan several national textile practitioners. Data were analyzed descriptively and quantitatively. Testing the hypothesis through the PLS model (Partial Least Square). The findings indicate that the performance attributes of the product and Customer Relationship Management developed by the company textile fabric in Java has not been good, resulting in the customer segment level is still low. The conclusion of the study is that the contribution of the performance attributes of the product is more dominant than the Customer Relationship Management on the level of customer segment.Keywords: Performance Product Attributes, Customer Relationship Management, customer segment