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PERBEDAAN TINGKAT INFLASI, NILAI TUKAR RUPIAH DAN SUKU BUNGA SEBELUM DAN SELAMA PANDEMI COVID 19 Amalia Nur Chasanah; Sabtarini Kusumaningsih
BISECER (Business Economic Entrepreneurship) Vol 4, No 2 (2021): Juli 2021
Publisher : Universitas Darul Ulum Islamic Centre Sudirman GUPPI

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The Covid 19 pandemic that has hit the world has caused the economy to slow down. Many people have been affected by this pandemic, such as the number of layoffs and a reduction in working hours which resulted in a decrease in people’s income. This study aims to see differences in Indonesia’s macroeconomic conditions such as seen from the inflation rate, exchange rate and interest rate in conditions before the pandemic and during the covid 19 pandemic. The period used is January 2019 to February 2020 for conditions before the pandemic and March 202 to April 2021 for conditions during the pandemic. The mount of data is 28 months using the method of analysis of the independent sample difference test. The result of this study is that it has been proven that there are differences in the average rate of inflation, exchange rate and interest rates before the pandemic and during the pandemic.Keyword : inflation, exchange rate, interest rate
PENGARUH IKATAN KEUANGAN, SOSIAL DAN STRUKTURAL TERHADAP LOYALITAS NASABAH PADA KSP BANGUN BERSAMA SEMARANG Sabtarini Kusumaningsih; Titik Rianawati2
JUMBIWIRA : Jurnal Manajemen Bisnis Kewirausahaan Vol. 1 No. 1 (2022): April : Jurnal Manajemen Bisnis Kewirausahaan
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (506.894 KB) | DOI: 10.56910/jumbiwira.v1i1.93

Abstract

The purpose of this study is to provide empirical evidence of the influence of the financial ties, social ties and structural bonding on customer loyalty at KSP Bangun Bersama. The analytical method used in this research is quantitative method with multiple regression testing by performing classical assumption test before getting the best research model. The variable in this study is a finacial bond, social bonding and structural bonding as independent variables and customer loyalty as the dependent variable. Data were collected by census method, the entire population od 65 respondents taken sample. The method of analysis using multiple linear regression. The results of this research are financial ties, social ties and structural bonding and significant positive effect on customer loyalty.
PENGARUH RELATIONSHIP MARKETING TERHADAP CUSTOMER LOYALITY PADA PT BANK RAKYAT INDONESIA UNIT GUNUNGPATI SEMARANG Sabtarini Kusumaningsih; Titik Rianawati
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol 2 No 1 (2023): Januari : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Sekolah Tinggi Ilmu Ekonomi Trianandra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v2i1.1052

Abstract

The purpose of this study is to provide empirical evidence of the influence of Relationship Marketing on Customer Loyalty on PT.Bank Rakyat Indonesia Unit Gunungpati Semarang. The analytical method used in this research is the method kuantitaitif with multiple regression testing by performing classical assumption test before getting the best research model . The variable in this study is the Customer Value , Trust, Financial Bonds as independent variables and Customer Loyalty as the dependent variable . Total population of this study was 290 respondents using simple random sampling technique was obtained 74 respondents. The results of this research are Customer Value , Trust , Financial Bonds significant effect on Customer Loyalty
Strategi Menciptakan Entrepreneur Andal Melalui Pendidikan Teori 4P Untuk Pengembangan Kreativiatas Dalam Pendidikan Entrepreneurship Sabtarini Kusumaningsih; Titik Rianawati
Jurnal Publikasi Ilmu Manajemen Vol. 2 No. 2 (2023): Juni : Jurnal Publikasi Ilmu Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v2i2.2365

Abstract

The purpose of this study is to find out the strategies used in developing creativity in entrepreneurship education through 4P theory education in order to create reliable entrepenuers. The method used in this study is a qualitative descriptive method by utilizing qualitative information or data which is described descriptively with the intention of exploring a phenomenon or social reality. The variables used in this research are strategy, creativity development, entrepreneur, 4P theory education, dan entrepreneurship education. The result of this study are by using learning strategies through 4P theory education and developing creativity, reliable entrepreneure can be created.