Tatit Diansari Reskiputri
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Pengaruh Keselamatan Kerja, Kesehatan Kerja Dan Lingkungan Kerja Terhadap Kinerja Karyawan Pada PT Sinar Sosro Kantor Penjualan (KP) Jember Nur Sabilillah Ayuningtias; Toni Herlambang; Tatit Diansari Reskiputri
Jurnal Mahasiswa Manajemen Vol 2 No 01 (2021): Jurnal Mahasiswa Manajemen
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (374.795 KB) | DOI: 10.30587/mahasiswamanajemen.v2i01.2751

Abstract

Background - The company has provided occupational safety and health facilities to avoid work accidents, but employees still do not use the equipment that has been provided. This can affect the performance of employees in carrying out their work. Objective - This study aims to determine the partial effect of work safety (X1), occupational health (X2) and work environment (X3) towards employee performance (Y) of PT Sinar Sosro KP Jember. Design/Methodology/Approach - This research used a quantitative method approach. The population in this study were the employees of PT Sinar Sosro KP Jember and covered 32 employees as the number of samples. The data collection technique used was a questionnaire with data instrument tests (validity and reliability tests), classical assumption tests (multicollinearity test, normality test, and heteroscedasticity test), multiple linear analysis and hypothesis testing (t test and coefficient of determination) with the help of SPSS 21.0 for Windows software application. Findings - The results of this study indicate that, partially, the work safety variable (X1) has a significant effect on employee performance (Y) with significance value of 0.026. Partially, the occupational health variable (X2) has a significant effect on employee performance (Y) with significance value of 0.028. While the work environment variable (X3) partially has a significant effect on Employee Performance (Y) with significance value of 0.013. The adjusted R-squared value of 0.799. This indicates that 79% of variations in employee performance variable can be well explained by occupational safety, occupational health and work environment variables. The remaining value of 0.21 or 21% is influenced by other variables that are not examined in this study. Research implications - The results of this study are expected to be input and as additional information for the company in providing occupational safety and health facilities to the performance of employees at PT Sinar Sosro KP Jember. Research limitations - The limitations of this study are that it only uses three variables while there are many other factors that can affect employee performance, and the sample used is still small so it cannot be generalized to all companies.
Analisis Pengaruh Brand Ambassador dan Harga pada Aplikasi Ruang Guru terhadap Minat Beli Konsumen pada SMAN 03 Jember Husen Randi; Akhmad Suharto; Tatit Diansari Reskiputri
BUDGETING : Journal of Business, Management and Accounting Vol 4 No 1 (2022): BUDGETING : Journal of Business, Management and Accounting
Publisher : Institut Penelitian Matematika Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/budgeting.v4i1.4050

Abstract

This study aimed to determine and analyze the brand ambassador and the price of the Ruangguru application that had a significant effect on the buying interest of SMAN 03 Jember students. This type of research is explanatory research. The population in this study were all students of SMAN 03 Jember, totaling 1040. The sample used was 91 respondents using the purposive sampling technique. The analysis tool uses multiple linear regression. The study's results prove that the brand ambassador and price on the Ruangguru application significantly affect buying interest in SMAN 03 Jember students. Keywords: Brand Ambassador, Price, Buying Interest
The Role of Brand Image, Product Quality and Price in Improving Product Purchasing Decisions Muhammad Edo Fiorentino; Maheni Ika Sari; Tatit Diansari Reskiputri; Nurul Qomariah
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 6, No 3 (2023): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v6i3.7734

Abstract

This study aims to determine the effect of brand image, product quality and price on purchasing decisions for tofu products at Tamanan Bondowoso). The population is all people who buy tofu products at Tamanan Bondowoso. The number of samples was determined as many as 90 respondents with non-probability sampling technique and purposive sampling method. To test the measuring tool in the form of a research questionnaire, the validity test tool and data reliability test tool are used. Multiple linear regression analysis, F test and t test were used to test the research hypothesis. The test results show that there is a significant influence between brand image and purchasing decisions with a significance level of 0.013 (<0.05). The second result shows that there is a significant influence between product quality and purchasing decisions with a significance level of 0.002 (p <0.05). The third result shows that there is a significant effect between price and purchase decision with a significance level of 0.002 (p <0.05). Thus it can be concluded that the independent variables consisting of brand image, product quality and price together have an effect on the dependent variable (Y) purchasing decisions.