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Manik Mahacandra
Universitas Diponegoro
Industrial & Manufacturing Engineering

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THE INFLUENCE OF USING SHOPEEPAY AND SHOPEE PAYLATER FEATURES ON SHOPEE USER PURCHASING DECISIONS DURING THE COVID- 19 Sri Lestari; Naniek Utami Handayani; Manik Mahacandra
J@ti Undip: Jurnal Teknik Industri Vol 16, No 4 (2021): Edisi Khusus ACISE 2021
Publisher : Departemen Teknik Industri, Fakultas Teknik, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (239.905 KB) | DOI: 10.14710/jati.16.4.242-248

Abstract

A process of buying and selling products, information and services that is carried out electronically by utilizing a computer network is often known as E-commerce and providing ease of payment, namely by using the ShopeePay and Shopee PayLater features. This study aims to find out which independent variables are variables that can influence purchasing decisions for Shopee users and find out which factors are more dominant in influencing purchasing decisions for Shopee users on the use of Shopeepay and Shopee PayLater features. Moreover, the trend of consumer behavior in the future also can be explored from the Zscore. The research method used is the method of Discriminant Analysis. The data collection technique was carried out by surveying 55 respondents through questionnaires. From the equation formed, consumers' tendency to buy or not to make purchases through Shopee E-Commerce is determined by the Customer Satisfaction variable in the transaction. Furthermore, from the Z value, the group that does not make purchases (0) has a Z value = 0.214, while the group that often makes purchases (1) has a Z = -0.207 value. From the equation formed, consumers' tendency to buy or not to make purchases through Shopee E-Commerce is determined by the Customer Satisfaction variable in the transaction. Moreover, from the Z value, the group that does not make purchases (0) has a Z value = 0.214, while the group that often makes purchases (1) has a Z = -0.207 value. From the equation formed, consumers' tendency to buy or not to make purchases through Shopee E-Commerce is determined by the Customer Satisfaction variable in the transaction. Furthermore, from the Z value, the group that does not make purchases (0) has a Z value = 0.214, while the group that often makes purchases (1) has a Z = -0.207 value.
MODIFICATION OF THEORY OF PLANNED BEHAVIOR TO MEASURE THE INTENTIONS AND BEHAVIOR OF PEOPLES PARTICIPATION IN THE WASTE BANK PROGRAM (CASE: BANTUL REGENCY) Anggun Nindy Fatliana; Naniek Utami Handayani; Manik Mahacandra; Utaminingsih Linarti
J@ti Undip: Jurnal Teknik Industri Vol 16, No 4 (2021): Edisi Khusus ACISE 2021
Publisher : Departemen Teknik Industri, Fakultas Teknik, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (279.072 KB) | DOI: 10.14710/jati.16.4.217-224

Abstract

Waste is an environmental problem that hasn’t been resolved until now. This problem can be overcome with the waste bank program. The success of the waste bank is supported by the high level of community participation. Currently, the level of community participation in Bantul Regency is still low, which is below 50%. The purpose of this research is to investigates what factors that can increase people’s intention and behavior of  participating in waste  bank activities at Bantul Regency. This research using factors from Theory of Planned Behavior (TPB) model. Besides of factors from Theory of Planned Behavior this research added other factors like knowledge of how and what, knowledge of the consequences and situational factors used as a measurement tools. The research used 300 samples. The target respondents for this research are members who actively participate in the waste bank activities. The sampling technique is purposive sampling, regression analysis methods is using on this research. The analysis results showed that attitudes, subjective norms, knowledge of how and what, knowledge of consequence and situational factor have a significant effect on the people’s intention to participate in the waste bank programs. Meanwhile the perceived control behavior variable has no significant effect on the people’s intention to participate in the waste bank program. All the factors togethers can explain the intention of 44.7%.
Co-Authors Anggun Nindy Fatliana Naniek Utami Handayani Sri Lestari Utaminingsih Linarti, Utaminingsih