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Strategi Eksistensi Umkm Kota Lubuklinggau Pada Masa Pandemi Covid-19 Rian Oktavianie; Miftahul Jannah; Anggia Syafitri; Indah Puspa Gumilang; Rosalinda Rosalinda
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 11 No 1 (2023)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v11i1.3069

Abstract

This study aims to identify and analyze exsistence strategies MSMEs Lubuklinggau City in covid-19 pandemic. The method used in Proporsional Random Sampling. The results of this study are so that MSMEs can survive in the face of the covid-19 pandemic, they can open new product lines and innovate to make new products following developments during the covid-19 pandemic. MSMEs changing the sales model from conventional to online system or e-commerce, in carrying out promotional strategies using digital marketing and building a branding to introduce their products. The application of digital marketing can increase sales. This is so because consumers are wider, closer, can check the quality and reputation of the product, and can make transactions online as they Wish.
Tinjauan Atas Perlakuan Akuntansi Aset Tetap Berdasarkan PSAK Nomor 16 Pada Yayasan Karunia Insani Kabupaten Musi Rawas Miki Indika; Suharto; Yayuk Marliza; Rian Oktavianie; Guwito Manalu
Jurnal Ilmiah Ekonomi Global Masa Kini Vol. 14 No. 2 (2023): Vol 14, No 2
Publisher : Universitas Indo Global Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jiegmk.v14i2.3442

Abstract

The formulation of the problem in this study is how to treat fixed assets accounting based on PSAK No. 16 on the IPWL of the Karunian Insani Foundation, Musi Rawas Regency. The purpose of this study is to apply fixed asset accounting records based on PSAK No. 16 on the IPWL of the Karunia Insani Foundation, Musi Rawas Regency. This research includes qualitative research. The data used are primary data and secondary data obtained from the research object. The data analysis technique used is descriptive analysis. Data analysis used is qualitative analysis. Data collection methods used are observation, interviews and analysis of related documents. The results of the study are that fixed assets in the IPWL of the Karunia Insani Foundation, Musi Rawas Regency, are classified based on their nature and use. Fixed assets in the IPWL of the Karunia Insani Foundation, Musi Rawas Regency, are measured using the cost model method. Fixed assets in the IPWL of the Karunia Insani Foundation, Musi Rawas Regency, are recognized if they provide future economic benefits. Fixed assets at IPWL Yayasan Karunia Insani Musi Rawas Regency are depreciated using the straight-line method. The recognition of fixed assets in the IPWL of the Karunia Insani Foundation, Musi Rawas Regency, is terminated if the foundation disposes of its fixed assets, such as selling, renting or donating its fixed assets. Fixed assets in the IPWL of the Karunia Insani Foundation, Musi Rawas Regency, are disclosed in the balance sheet report at the end of the period.
PENGARUH PELAYANAN TERHADAPAN KEPUASAN ANGGOTA DAN DAMPAKNYA DENGAN LOYALITAS ANGGOTA PADA KOPERASI RIAS KEC.PURWODADI KAB.MUSI RAWAS Rian Oktavianie; Subianto Subianto; Ronal Aprianto
Jurnal Media Ekonomi (JURMEK) Vol 28 No 1 (2023): Jurnal Media Ekonomi (JURMEK) April
Publisher : LPPM UNIVERSITAS BINA INSAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32767/jurmek.v28i1.2115

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh pelayanan terhadap kepuasan anggota dan dampaknya dengan loyalitas anggota pada koperasi rias Kecamatan Purwodadi Kabupaten Musi Rawas. Teknik pengumpulan data dalam penulisan skripsi ini menggunakan teknik observasi, dokumentasi dan kuesioner. Jenis penelitian ini menggunakan metode pendekatan kuantitatif. Data yang digunakan dalam penelitian ini merupakan data primer dan data sukunder. Hal ini membuktikan bahwa pelayanan yang diberikan oleh Koperasi Rias sudah baik. Hasil tersebut menunjukan bahwa terdapat pengaruh antara konstruk pelayanan terhadap konstruk kepuasan anggota. Hasil penelitian ini menunjukan bahwa 1) terdapat pengaruh antara pelayanan terhadap konstruk loyalitas anggota, 2) Terdapat pengaruh antara konstuk pelayanan terhadap konstruk loyalitas anggota, 3) Terdapat pengaruh antara konstruk kepuasan terhadap konstruk loyalitas anggota, dan 4) Terdapat pengaruh pelayanan terhadap kepuasan anggota dengan loyalitas anggota.