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Identification of Critical Factors in Product Change in The Automotive Industry B. Handoko Purwojatmiko; Mustofa Mustofa; Pasti Immanuel Bangun
IJIEM - Indonesian Journal of Industrial Engineering and Management Vol 4, No 1: February 2023
Publisher : Program Pascasarjana Magister Teknik Industri Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/ijiem.v4i1.18669

Abstract

Electric vehicles are a future transportation option that has the advantages of reducing air pollution and being environmentally friendly. Battery-based electric vehicles are still relatively new in Indonesia and have not received public attention like conventional oil-fueled vehicles. Electric vehicles such as electric cars have been socialized, but there are still many assumptions that electric cars are still not roadworthy because they are still in the development process. Presidential regulation number 55 of 2019 is expected to be the legal basis for boosting the development of electric vehicles in Indonesia. This study address to explore and identify the main impact factors of product change on the automotive industry in Indonesia. To identify this case, the model was built based on the Theory of Planned Behavior (TPB) which was expanded in the context of the adoption of electric vehicles. This study aims to identify what factors can affect product changes in the automotive industry. This model is formed by main constructs: individual behavior, subjective norms, and perceived behavior control, as well as three other factors identified from the literature review and interviews. Based on this research, it was found that three factors can have an impact on product changes in the automotive industry. These three factors are subjective norms, perceived risk, and logistical incentives. Apart from these three factors, other supporting factors are also expected to be able to develop the electric vehicle ecosystem in Indonesia.
Analisis Pengaruh Kepuasan dan Motivasi Kerja terhadap Kinerja Penjual pada PT Indomobil Trada Nasional Sonny Taufan; Ismail Mustofa; Mustofa Mustofa; B. Handoko Purwojatmiko
Reslaj : Religion Education Social Laa Roiba Journal Vol 6 No 2 (2024): Reslaj: Religion Education Social Laa Roiba Journal
Publisher : LPPM Institut Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v6i2.5506

Abstract

Job satisfaction and work motivation are identified as critical factors that can influence an individual's level of performance in a competitive work environment such as the automotive industry. This research aims to analyze the influence of job satisfaction and work motivation on the performance of branded vehicle sellers at PT Indomobil Trada Nasional – KIA Kelapa Gading. This research uses a quantitative approach with survey methods. Data was collected through a questionnaire distributed to KIA vehicle sellers at PT Indomobil Trada Nasional. Respondents in this research were sellers who were actively working. The collected data was then analyzed using regression analysis techniques to measure the relationship between the independent variables (job satisfaction and work motivation) and the dependent variable (seller performance). It is hoped that the results of this research will provide deeper insight into the factors that influence the performance of KIA sellers in these automotive companies. The results of the regression analysis will show the extent to which job satisfaction and work motivation are able to predict sales performance. These findings will provide valuable input for the management of PT Indomobil Trada Nasional in formulating strategies to improve sales performance through increasing job satisfaction and motivation. It is hoped that this research will contribute to the human resource management literature and provide practical guidance for companies in the automotive industry or other similar sectors. In addition, this research can also be a basis for further research on the influence of other factors that can influence individual performance in different work contexts.