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Digital Communication Management Bandung City Government in Inclusive and Sustainable Economic Recovery in Bandung City Retno Ekasari; Saktisyahputra Saktisyahputra; Nur Ambulani; Syubhan Akib
Ilomata International Journal of Management Vol 4 No 2 (2023): April 2023
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52728/ijjm.v4i2.689

Abstract

The COVID-19 pandemic has occurred in the world since 2020, not only in Indonesia but also in all countries in the world. The economic impact of the Covid-19 pandemic has been felt by the Indonesian people since the implementation of the Large-Scale Social Restrictions (PSBB) on March 15, 2020. Community activities are forced to be carried out through digital transformation in services, transactions and work, for example the Bandung City Government. This research was conducted to determine the Digital Communication Management of the Bandung City Government in an inclusive and sustainable Economic Recovery in Bandung City. The object of this research is the Bekasi City Government. This study uses the method of Phenomenology of Edmund Husserl. Having the concept of phenomenology as a scientific method that does not start with doubt, direction, and the truth of an experience. Data collection techniques in this study by means of observation, interviews, and documentation. Data analysis techniques in this study use data reduction, data display, and verification of Miles and Huberman. Based on the Data Findings, Data Results and Discussions that the researchers have submitted, it can be concluded that the Bandung City Government has implemented Digital Communication Management in helping inclusive and sustainable economic recovery by through digital platforms, it is more helpful for small entrepreneurs, especially the current focus on Micro, Small and Medium Enterprises. One of them is Digital Transformation by continuing to encourage the implementation of smart cities through digital transformation in various aspects of public services.
Digital Communication Management Bandung City Government in Inclusive and Sustainable Economic Recovery in Bandung City Retno Ekasari; Saktisyahputra Saktisyahputra; Nur Ambulani; Syubhan Akib
Ilomata International Journal of Management Vol 4 No 2 (2023): April 2023
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52728/ijjm.v4i2.689

Abstract

The COVID-19 pandemic has occurred in the world since 2020, not only in Indonesia but also in all countries in the world. The economic impact of the Covid-19 pandemic has been felt by the Indonesian people since the implementation of the Large-Scale Social Restrictions (PSBB) on March 15, 2020. Community activities are forced to be carried out through digital transformation in services, transactions and work, for example the Bandung City Government. This research was conducted to determine the Digital Communication Management of the Bandung City Government in an inclusive and sustainable Economic Recovery in Bandung City. The object of this research is the Bekasi City Government. This study uses the method of Phenomenology of Edmund Husserl. Having the concept of phenomenology as a scientific method that does not start with doubt, direction, and the truth of an experience. Data collection techniques in this study by means of observation, interviews, and documentation. Data analysis techniques in this study use data reduction, data display, and verification of Miles and Huberman. Based on the Data Findings, Data Results and Discussions that the researchers have submitted, it can be concluded that the Bandung City Government has implemented Digital Communication Management in helping inclusive and sustainable economic recovery by through digital platforms, it is more helpful for small entrepreneurs, especially the current focus on Micro, Small and Medium Enterprises. One of them is Digital Transformation by continuing to encourage the implementation of smart cities through digital transformation in various aspects of public services.
PELATIHAN PUBLIC SPEAKING DALAM MENINGKATKAN KOMUNIKASI SOSIAL Geofakta Razali; Dessy Andamisari; Algooth Putranto; Nur Ambulani; Feri Sanjaya; Adzan Desar Deryansyah
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 4 No. 2 (2023): Volume 4 Nomor 2 Tahun 2023
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v4i2.16094

Abstract

Kegiatan pengabdian kepada masyarakat ini berfokus pada pelatihan public speaking untuk meningkatkan komunikasi sosial. Kegiatan ini bertujuan untuk meningkatkan komunikasi sosial serta keterampilan berbicara didepan umum yang efektif Aparatur Sipil Negara (ASN) Pengkot Kota Bekasi. Metode yang digunakan dalam kegiatan ini adalah pelatihan offline/luring di Institut STIAMI yang berlokasi di Jalan Kartini, Bekasi. Pelatihan ini menghadirkan narasumber yaitu Bapak Dr. Geofakta Razali, seorang dosen Ilmu Komunikasi Institut STIAMI yang berpengalaman. Hasil dari kegiatan ini menunjukkan bahwa peserta mengalami peningkatan keterampilan berbicara di depan umum, pengelolaan kegugupan, kemampuan komunikasi sosial, dan kepercayaan diri. Peserta mampu mengorganisir pikiran mereka dengan lebih baik, menggunakan teknik komunikasi yang efektif, dan membangun hubungan yang baik dengan audiens. Kesimpulan dari kegiatan ini yaitu pelatihan public speaking ini berhasil meningkatkan kemampuan komunikasi sosial peserta, dengan memberikan peningkatan dalam keterampilan berbicara di depan umum, pengelolaan kegugupan, dan kepercayaan diri. Hasil ini mendukung pentingnya kemampuan public speaking dalam meningkatkan komunikasi sosial individu. Kegiatan pengabdian ini memberikan manfaat yang signifikan bagi peserta dalam kehidupan pribadi dan profesional mereka.
PENERAPAN MODEL MANAJEMEN STRATEGIS UNTUK MENGATASI TANTANGAN GLOBAL DI LINKUNGAN BISNIS KONTEMPORER Nur Ambulani
Jurnal Review Pendidikan dan Pengajaran (JRPP) Vol. 7 No. 1 (2024): Volume 7 No 1 Tahun 2024
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jrpp.v7i1.25784

Abstract

Penelitian ini menginvestigasi penerapan model-manajemen strategis sebagai solusi menghadapi tantangan global di lingkungan bisnis kontemporer dengan pendekatan studi literatur. Melalui tinjauan literatur menyeluruh, penelitian ini merinci kerangka kerja dan konsep-konsep kunci dalam model-manajemen strategis yang dapat digunakan untuk mengatasi dinamika perubahan teknologi, ketidakpastian pasar global, serta perubahan dalam politik dan ekonomi. Temuan penelitian menegaskan bahwa melalui pendekatan studi literatur, perusahaan dapat memahami dan menerapkan model-manajemen strategis dengan lebih holistik, mendukung keberlanjutan, dan meningkatkan daya saing di pasar global.
The Virtual Events of Stakeholder Jatim Fest Preferences on Social Presence Approach Nur Ambulani
CENDEKIA : Jurnal Penelitian dan Pengkajian Ilmiah Vol. 1 No. 2 (2024): CENDEKIA : Jurnal Penelitian Dan Pengkajian Ilmiah, Februari 2024
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/dfspgm73

Abstract

Virtual events have become increasingly popular during the Covid-19 pandemic and continue to be developed even as gathering restrictions have been relaxed. This research aims to determine the preferences of stakeholders in the Jatim Fest 2023 exhibition for virtual events. The research focuses on understanding participants' experiences in virtual exhibition events through the social presence theory approach. The research method used is a qualitative approach using interviews and observations. The results show that physical interaction and social presence in exhibitions provide a better sensory product experience to support sales transactions. On the other hand, participants remain actively engaged virtually through their respective social media channels without using virtual exhibition showcases provided by the organizers. This study highlights that in hybrid exhibitions, the virtual event model is not as popular and cannot yet replace the experience of physical (offline) exhibitions.