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All Journal Jurnal Manajemen Perhotelan dan Pariwisata Jurnal Bisnisman : Riset Bisnis dan Manajemen West Science Journal Economic and Entrepreneurship
Dama Yuninata
Universitas Sebelas Maret
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Journal : West Science Journal Economic and Entrepreneurship

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Implementation of Balanced Scorecard in Corporate Strategic Management Eva Yuniarti Utami; Rosita Mei Damayanti; Diah Pramesti; Dama Yuninata; Rohmawan Adi Pratama
West Science Journal Economic and Entrepreneurship Vol. 1 No. 02 (2023): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v1i02.266

Abstract

This study looks into how the Balanced Scorecard (BSC) was implemented in a West Javan manufacturing company and how it affected strategic management and organizational performance. A mixed-methods approach was used, integrating quantitative data obtained from surveys and performance measures with qualitative data from in-depth interviews and document analysis. The qualitative results draw attention to the intricate implementation process, which includes communication tactics, strategic goal-setting, and ongoing modification. Difficulties were noted, including resistance to change and worries about an increase in workload. Positive employee attitudes, greater alignment with company goals, and advancements in financial and operational measures are all indicated by the quantitative outcomes. The study offers insightful information to companies thinking about implementing BSC, highlighting the significance of open communication, staff involvement, and ongoing adaption for success.
Co-Authors Ana Shohibul Manshur Al Ahmad Diah Pramesti Eva Yuniarti Utami Prihandoko, Lastika Ary Rohmawan Adi Pratama Rosita Mei Damayanti