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All Journal JURMA : Jurnal Program Mahasiswa Kreatif Jurnal Akuntansi, Manajemen dan Bisnis Digital Jurnal Sains Student Research
Rendi Setiawan Purba
Universitas Islam Negeri Sumatera Utara
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Journal : Jurnal Akuntansi, Manajemen dan Bisnis Digital

 1 
The Influence Of Social Media And Education Level On Investment Motivation (Generation Z In Medan City) Rendi Setiawan Purba; Yola Aprilia Sibagariang; Tira Syahira; Muhammad Ikhsan Harahap
Jurnal Akuntansi, Manajemen dan Bisnis Digital Vol 2 No 2 (2023): Juli
Publisher : Fakultas Ekonomi Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jambd.v2i2.4530

Abstract

Investasi merupakan sektor ekonomi yang sangat menguntungkan untuk membantu perekonomian. Namun, masyarakat Indonesia masih enggan berinvestasi karena kesadaran masyarakat akan pentingnya investasi masih lemah. Oleh karena itu, perlu diketahui faktor apa saja yang dianggap lebih mempengaruhi minat investasi, sehingga hasilnya dapat memperkuat posisi Indonesia dalam persaingan investasi. Dalam penelitian ini dirumuskan masalah apakah media sosial, tingkat Pendidikan berpengaruh secara parsial atau simultan terhadap motivasi investasi. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh media sosial dan tingkat Pendidikan terhadap motivasi investasi (Generasi z kota Medan). Penelitian ini menggunakan metode kuantitatif yang mana data diperoleh dari kuesioner yang diisi oleh sampel dari populasi mahasiswa Febi Uinsu . Ini digunakan untuk berteori dan membandingkan interpretasi informasi dari sumber buku, surat kabar, internet, dan literatur tertulis lainnya.
Human Resource Management Strategy In Maintaining And Improving Employee Performance Suhairi Suhairi; Rendi Setiawan Purba; Zamzami Akromi Lubis; Muhammad Sandi; Irgi Iqbal
Jurnal Akuntansi, Manajemen dan Bisnis Digital Vol 2 No 2 (2023): Juli
Publisher : Fakultas Ekonomi Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jambd.v2i2.4589

Abstract

Human resources (HR) is one of the most important assets for any organization. Good employee performance directly contributes to the company's success in achieving goals and gaining competitive advantage. However, in today's increasingly complex and dynamic business environment, companies are faced with increasingly difficult challenges in maintaining and improving employee performance. Factors such as global competition, technological advances, demographic changes, and ever-evolving market dynamics have changed the business landscape. Companies are required to develop effective human resource management strategies to ensure that employees have the appropriate skills, knowledge and motivation to achieve competitive advantage. The purpose of this study is to determine the strategy that will be used by human resource management to maintain and improve employee performance. This research method uses a qualitative descriptive analysis method, by critically examining it using library research methods. The results of the study show that human resource managers (HR) must stay up-to-date with the given strategy and adhere to the theory to support the success of an organization or company, namely planning, developing, monitoring, and motivation are the keys to the success of an organization or company.
Co-Authors Burhan Hanafi Harahap, Muhammad Ikhsan Irgi Iqbal M iqbal Muhammad Sandi Sherly Kurniawati Syaddan Dintara Lubis Tambunan, Khairina Tarisa Nazlita Saragih Tira Syahira Yola Aprilia Sibagariang Zamzami Akromi Lubis