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All Journal Ilomata International Journal of Management Jurnal Ekonomi International Journal of Applied Finance and Business Studies
Arman Jaya
Department Of Management, Universitas Tanjungpura, Jl. Profesor Dokter H. Hadari Nawawi, Bansir Laut, Kec. Pontianak Tenggara, Pontianak, 78124, Pontianak, Indonesia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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 1 
Does e-WOM and Product Quality Impact Purchase Decision in Tiktok Indonesia? Shemma Anggia Romanisti; Juniwati; Wenny Pebrianti; Heriyadi; Arman Jaya
Ilomata International Journal of Management Vol 5 No 1 (2024): 2024
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52728/ijjm.v5i1.984

Abstract

The impact of this is that sales of beauty products can contribute significantly to a country's economy. Successful cosmetics companies can create jobs, pay taxes and contribute to economic growth. This can influence consumer preferences and provide companies with information about what the market is interested in. This study aims to determine the effect of electronic word of mouth and product quality on purchasing decisions mediated by brand image on Maybelline mascara products in Indonesia. The population in this study are people who have bought Maybelline mascara on TikTok social media at least twice. This study will use a causal design approach with Structural Equation Modeling (SEM) as a statistical approach to test constructs and hypotheses built with AMOS 24 statistical aids. The number of samples used in this study were 215 respondents who had bought Maybelline mascara on TikTok at least 2 times. The results of this study indicate that electronic word of mouth and product quality have a positive and significant effect on purchasing decisions mediated by brand image.
Does corporate social responsibility moderate financial performance and firm size on firm value? Nathania Lauren; Ilzar Daud; Helma Malini; Giriati Giriati; Arman Jaya
International Journal of Applied Finance and Business Studies Vol. 11 No. 3 (2023): December: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v11i3.164

Abstract

The global socio-economic crisis has prompted businesses and stakeholders to consider sustainable development initiatives. Protecting firm value through sustainability initiatives was critical to help firms survive the crisis. This study aimed to investigate the moderating effect of Corporate Social Responsibility (CSR) on the relationship between financial ratios, firm size, and firm value during the post-pandemic era, as this period was the best time to fix the firm’s management strategy. The research focused on manufacturing firms that are publicly traded on the IDX from 2021 to 2022. This research employed a purposive sampling method, resulting in a sample size of 38 firms. This analysis technique employed the Multiple Linear Regression. The findings showed that profitability impacts firm value while liquidity, firm size, and CSR insignificantly affect firm value. CSR, as a moderation reduced the impact of profitability on firm value; however, it does not moderate the effects of firm liquidity and firm size on firm value. During the post-pandemic period, various business sectors are navigating economic challenges by implementing strategies to boost sales and strengthen stock values. Therefore, many businesses deprioritize sustainable development because it might increase costs, reducing profits and firm value
Does dividend policy mediate liquidity and profitability on firm value ? Mariana Oktasia; Wendy Wendy; Anwar Azazi; Yulyanti Fahruna; Arman Jaya
International Journal of Applied Finance and Business Studies Vol. 11 No. 3 (2023): December: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v11i3.182

Abstract

This research aims to analyze the effect of liquidity and profitability on firm value mediated by dividend policy. This research employs the panel data regression analysis method by employing Eviews 12. This research analyzes 19 companies on the LQ45 index during 2018-2022, which were selected using a non-probability purposive sampling method. The data source in this research is secondary data obtained through the Indonesia Stock Exchange (IDX) website and several company websites selected as samples for this research. The findings of this research indicate that liquidity (CR) doesn't have any influence on dividend policy (DPR), profitability (ROE) has a negative effect on dividend policy (DPR), liquidity (CR) and profitability (ROE) have a positive impact on firm value (PBV). However, dividend policy (DPR) doesn't influence firm value (PBV). In addition, the findings of this research also indicate that dividend policy (DPR) can not be a mediator in the interaction between profitability (ROE) and liquidity (CR) with firm value (PBV).
The influence of electronic customer relationship management on customer loyalty with customer satisfaction and customer experience as mediation Muhammad Hasan Syaifullah; Wenny Pebrianti; Nur Afifah; Juniwati Juniwati; Arman Jaya
Jurnal Ekonomi Vol. 13 No. 01 (2024): Jurnal Ekonomi, Edition January - March 2024
Publisher : SEAN Institute

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Abstract

Gojek is an online transportation service application from Indonesia that dominates the Indonesian market. In 2023, Gojek will experience a decline in market share. Several factors caused this decline. This research aims to reveal and understand the role of E-CRM in the Gojek online transportation application customers use. The variables used in this research include Customer Satisfaction, Loyalty, User experience, and E-CRM. Data collection in this study used a questionnaire distributed to respondents with several predetermined respondent criteria. The population used is Gojek application users. The sample for this research was 210 respondents, who were collected by distributing research questionnaires. Research data was measured using the SEM method assisted by the AMOS 26 statistical application. The results of this research show that E-CRM has a positive effect on Customer Loyalty, with Customer Satisfaction as a potent mediator. Other results from this research show that Customer Experience does not mediate the relationship between E-CRM and Customer Loyalty.
Driving Excellence In Customer Experience: A Comparative Study Of Quality Management Tactics In Public Enterprise, Government Bodies, and The Hospitality Industry Arman Jaya; Hanif Fariz Ramadhani; Miranda Istikarani; Yogi Muhammad Pandu Prabowo; Ricardo Charles; Aisyah Farah Yasira Fitri
Jurnal Ekonomi Vol. 13 No. 01 (2024): Jurnal Ekonomi, Edition January - March 2024
Publisher : SEAN Institute

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Abstract

This research delves into the quality management approaches within a state-owned enterprise, a government organization, and the hospitality industry to discern their influence on customer satisfaction. Utilizing a descriptive-qualitative method, the study garners data through meticulous field observation, informant interviews, and extensive documentation. The findings reveal that each company has adopted and tailored quality management practices to suit their operations, leading to enhanced customer satisfaction. Despite this progress, the research identifies significant challenges, notably in human resource competence, which could impede customer satisfaction. Each entity, however, has devised strategic solutions to these challenges, fostering the advancement of their quality management systems. The study contributes to the discourse on quality management, offering stakeholders a lens to augment their strategies. It recognizes the limitations posed by the scope of data collection and calls for future research to delve deeper, ensuring a more comprehensive understanding of the practices and their outcomes.
Co-Authors Aisyah Farah Yasira Fitri Anwar Azazi Giriati Giriati Hanif Fariz Ramadhani Helma Malini Heriyadi Ilzar Daud Juniwati Juniwati Juniwati Mariana Oktasia Miranda Istikarani Muhammad Hasan Syaifullah Nathania Lauren Nur Afifah Ricardo Charles Shemma Anggia Romanisti Wendy Wendy Wenny Pebrianti Wenny Pebrianti Yogi Muhammad Pandu Prabowo Yulyanti Fahruna