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All Journal Jurnal Mantik Jurnal Ekonomi International Journal of Applied Finance and Business Studies
Wenny Pebrianti
Universitas Tanjungpura, Indonesia
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences

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The effect of interest rates exchange rates and capital structure on share prices in tourism sub-sector companies Sekolastika Sekolastika; Giriati Giriati; Wenny Pebrianti; Mustarudin Mustarudin; Rizani Ramadhan
International Journal of Applied Finance and Business Studies Vol. 11 No. 3 (2023): December: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v11i3.163

Abstract

This research aims to assess the impact of interest rates, exchange rates, and capital structure as measured by debt-equity ratio (DER) on the share prices of tourism subsector companies listed on the Indonesia Stock Exchange between 2018 and 2022. This investigation employs quantitative research methodology. This study uses secondary data from financial reports of tourism subsector companies registered on the IDX between 2008 and 2022. The sample used is nine tourism subsector companies. In this investigation, sampling was carried out using purposive sampling. Using the SPSS 26 analysis tool, the multiple linear regression statistical method was applied to the research data. It was discovered in this investigation that Interest rates have a partial positively and significant impact on stock prices. The exchange rate partially has a negative and insignificant impact on share prices, and capital structure (DER) partial positively and significant impact on share prices of tourism subsector companies partially from 2018 to 2022. In addition, it is known that variables such as interest rates, exchange rates, and capital structure (DER) simultaneously influence the share prices of tourism subsector companies from 2018 to 2022
Does task technology fit, social influence, and habit impact on actual usage of mobile banking in Indonesia? Rafisya Arinda Pramesti; Nur Afifah; Erna Listiana; Wenny Pebrianti; Ana Fitriana
Jurnal Mantik Vol. 7 No. 3 (2023): November: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v7i3.4404

Abstract

Currently, technological developments are increasingly rapid due to digitalisation. Digitalisation has caused several phenomena that encourage community activities, including the cashless society phenomenon. The implementation of mobile banking in cashless transactions in the cashless society phenomenon is driven by several factors. This research was conducted to determine the influence of task technology fit, social influence, and habit on cashless behavioural intention and impacts on actual usage of BNI Mobile Banking in Indonesia. This research adopts the UTAUT 2 and Task Technology Fit model theories. This research is a quantitative research with 236 respondents. The research measurement model was analysed using Structural Equation Modeling (SEM) and the AMOS 22 statistical tool. The findings of this study show that task technology fit, social influence, and habit all positively impact people's intention to implement cashless behaviour, which positively impacts the actual usage of BNI Mobile Banking. Cashless behavioural intention can also mediate task technology fit, social influence and habit on actual usage of BNI Mobile Banking. Through digital and mobile banking solutions, this research supports the marketing strategy of the banking industry to turn Indonesia towards a cashless society by 2030.
The influence of e-wom and security on cryptocurrency purchase decisions in generation z through trust as mediation variables Julhuda Julhuda; M. Irfani Hendri; Wenny Pebrianti; Maria Christiana Iman Kalis; Yulyanti Fahruna
Jurnal Mantik Vol. 7 No. 3 (2023): November: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v7i3.4406

Abstract

Generation Z is a demographic group that has grown up with digital technology and has an important role in the adoption of cryptocurrency as an increasingly popular form of investment and online transactions. The advantages and potential of cryptocurrencies are attractive. However, several challenges need to be overcome, such as security issues, concerns about fake news, unclear regulations, and price volatility that will affect cryptocurrency purchasing decisions. This research aims to test whether factors such as the influence of Electronic Word of Mouth (eWOM), Security, and Trust influence cryptocurrency purchasing decisions in Generation Z. This research uses Structural Equation Modeling (SEM) and AMOS statistical tools. Data collection techniques were distributed through online questionnaires on the 5 largest islands in Indonesia with a sample of 200 respondents. The population of this research is Generation Z in the age range of 18-25 years, who are buyers of cryptocurrency using purposive sampling techniques. The results of this research show that electronic Word of Mouth has a positive and significant influence on cryptocurrency purchasing decisions in Generation Z. Perceptions of cryptocurrency security also have a significant influence on purchasing decisions. Trust is also an important factor in shaping Generation Z's Purchasing Decisions
How Does Personalization by Artificial Intelligence on TikTok Influence Purchase Intention? Meiliya Anjelita; Juniwati Juniwati; Bintoro Bagus Purmono; Wenny Pebrianti; Pramana Saputra
Jurnal Mantik Vol. 7 No. 3 (2023): November: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v7i3.4412

Abstract

The rise of technology has brought about a surge in internet-based services, shaping social media into a platform for both promotion and online commerce. This study aims to assess the influence of artificial intelligence-driven personalization on purchase intention within the context of TikTok's social media platform. The variables examined in this study encompassed the impact of perceived usefulness, perceived ease of use, and attitude toward personalization on purchase intention within TikTok. This study employs Structural Equation Modeling (SEM) and AMOS 22 statistical software to examine the association between the independent and dependent variables to provide empirical evidence supporting the formulated hypothesis. The data collection methodology employed in this study was a questionnaire administered to a sample of 206 respondents, selected using purposive sampling. The results of this study indicate that the perceived usefulness and perceived ease of use personalization by artificial intelligence have a notable and favorable influence on individuals' attitudes toward personalization. The attitude towards personalization also exhibits a strong influence on purchase intention. Meanwhile, the attitude towards personalization mediates between the perceived usefulness of personalization by artificial intelligence and the perceived ease of use of personalization by artificial intelligence concerning purchase intention.
Factors affecting the use of mhealth home workout – no equipment application in indonesia with an intention to use approach Damar Wulan; Ahmad Shalahuddin; Wenny Pebrianti; Ramadania Ramadania; Syahbandi Syahbandi
Jurnal Mantik Vol. 7 No. 3 (2023): November: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v7i3.4420

Abstract

This study's objective is to identify the predictors of usage intention among Indonesia's Generation Z. Mobile health (mHealth) can contribute to Indonesia's public health system. A sample of 375 Generation Z individuals who own a smartphone and have information about the mHealth application "Home Workout – No Equipment" was collected via an online questionnaire. The central emphasis of this research concerns a range of substantial variables as outlined in the Unified Theory of Acceptance and Use of Technology (UTAUT). Utilizing two-step structural equation modeling, the hypothesized relationships were examined, and the measurement model was validated. Significant and positive influences on attitude are exerted by performance expectancy, facilitating conditions, and social influence; on the other hand, effort expectancy exerts a substantial and negative impact. The impact of attitude on usage intention is substantial and favorable. Technophobia does not significantly moderate the relationship between effort expectancy and performance expectancy and attitude. By developing a model that integrates attitude variables as predictors of usage intention, this study addresses a research gap by establishing a framework for assessing Generation Z's intention to use mHealth applications in Indonesia. This research can help application developers and health service providers better understand the younger generation's preferences and needs and support efforts to improve public health in Indonesia
The influence of electronic customer relationship management on customer loyalty with customer satisfaction and customer experience as mediation Muhammad Hasan Syaifullah; Wenny Pebrianti; Nur Afifah; Juniwati Juniwati; Arman Jaya
Jurnal Ekonomi Vol. 13 No. 01 (2024): Jurnal Ekonomi, Edition January - March 2024
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Gojek is an online transportation service application from Indonesia that dominates the Indonesian market. In 2023, Gojek will experience a decline in market share. Several factors caused this decline. This research aims to reveal and understand the role of E-CRM in the Gojek online transportation application customers use. The variables used in this research include Customer Satisfaction, Loyalty, User experience, and E-CRM. Data collection in this study used a questionnaire distributed to respondents with several predetermined respondent criteria. The population used is Gojek application users. The sample for this research was 210 respondents, who were collected by distributing research questionnaires. Research data was measured using the SEM method assisted by the AMOS 26 statistical application. The results of this research show that E-CRM has a positive effect on Customer Loyalty, with Customer Satisfaction as a potent mediator. Other results from this research show that Customer Experience does not mediate the relationship between E-CRM and Customer Loyalty.
Co-Authors Ahmad Shalahuddin Ana Fitriana Arman Jaya Bintoro Bagus Purmono Damar Wulan Erna Listiana Giriati Giriati Julhuda Julhuda Juniwati Juniwati M. Irfani Hendri Maria Christiana Iman Kalis Meiliya Anjelita Muhammad Hasan Syaifullah Mustarudin Mustarudin Nur Afifah Pramana Saputra Rafisya Arinda Pramesti Ramadania Ramadania Rizani Ramadhan Sekolastika Sekolastika Syahbandi Syahbandi Yulyanti Fahruna