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A Measurement of Budget Performance Which Is Influenced By Budget Participation, Work Motivation And Work Environment Asyari; Krisnandi, Herry; Yolanda, Olivia
INTERNATIONAL JOURNAL OF ECONOMICS, MANAGEMENT, BUSINESS, AND SOCIAL SCIENCE (IJEMBIS) Vol. 3 No. 3 (2023): September 2023
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/ijembis.v3i3.195

Abstract

The aim of this research is to determine and analyze the factors that influence the dependent variable (Y), work motivation (X1) work environment (X2), and budget participation (X3) on budget performance (Y) at the DKI Jakarta Regional Revenue Service. The analytical method used was quantitative descriptive analysis with multiple linear regression. The results of the analysis using SPSS (Statistical Program and Services Solution) version 21 showed that from the results of the regression coefficient Y = 1,216+0.259X1 + 0.525X2 +0.154X3, it showed that each independent variable provided an influence on improving budget performance. The R Square value (Coefficient of Determination) is 0.464. Test results simultaneous (F test) show that together the independent variables have a significant effect on budget performance in the DKI Jakarta Regional Revenue Service. The results of the partial test (T-test) show that the independent variables, namely work motivation, work environment, and budget participation have a significant effect on budget performance.
4P Marketing Mix Strategy Samsung Galaxy Series A05 Smartphone Products Yolanda, Olivia; Nugraha, Rizki Nurul
West Science Interdisciplinary Studies Vol. 2 No. 02 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i02.599

Abstract

Technological developments and the push of the era of globalization are one of the main causes of transformation and development of sophisticated technology. Smartphones are one of the electronic products that humans need in their daily mobility, whose main function is as a communication tool and have various functional features such as sending messages, listening to music, browsing, taking photos or videos, and running software applications. Samsung is a brand that sells electronic products, one of which is smartphones. This research aims to review the 4P marketing mix strategy for the Samsung Galaxy Series A05 smartphone product. The research method used is descriptive qualitative with SWOC analysis. It can be concluded that the 4P marketing mix for the Samsung Galaxy Series A05 Smartphone product using the SWOC approach produces four alternative strategies, namely: SO; WO; SC; WC. Thus, the marketing mix for the Samsung Galaxy A05 seeks to position the Samsung Galaxy A05 as a competitive choice in the lower middle class by prioritizing a balance between feature performance and price. The Samsung company must maintain the quality of its products and brand image. Increasing innovative, varied, and consistent promotions. Then take advantage of affiliates and brand ambassadors who are known to potential consumers. Using a brand image that is already embedded in society, creates new trends to increase opportunities to compete. Then expand market share with the aim of attracting more consumers.
Pengaruh Insentif, Motivasi Dan Penilaian Prestasi Terhadap Kinerja Karyawan Pada PT. Young-Il Indonesia Pallawagau, Andi; Asyari; Yolanda, Olivia
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 4 No. 1 (2023): November 2023
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/embiss.v4i1.280

Abstract

This research aims to examine the relationship between incentive, motivation, and achievement assessment variables on employee performance. Performance measurement is seen based on employee output by looking at the targets and production set by management. Employee behavior is dynamic and will change according to comfort, expectations, and the company environment. Systematic performance assessment to evaluate the effectiveness, competence, and skills of the work as well as the benefits for the company. The research analysis unit was carried out at PT. Young-il Indonesia. The research method is based on the results of a questionnaire analyzed quantitatively statistically with the help of SPSS 25. The population and sample of employees from all companies totaling 80 employees using hypothesis testing linear regression testing and goodness of fit test (R Square test). The research results show that the incentive variable has a significant positive effect on employee performance. Motivation has a significant positive effect on employee performance. Achievement appraisal has a significant positive effect on employee performance