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Development of Super Priority Tourism Destinations in Indonesia Through Human Resource Planning Sekarani, Shalsyadila Safira; Gibran, Hafiizh Muhammad; Lestari, Silvy Dwi; Lestari, Rahayu; Hardini, Resti; Digdowiseiso , Kumba
INTERNATIONAL JOURNAL OF ECONOMICS, MANAGEMENT, BUSINESS, AND SOCIAL SCIENCE (IJEMBIS) Vol. 3 No. 1 (2023): January 2023
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/ijembis.v3i1.283

Abstract

This article discusses the importance of developing super-priority tourism destinations in Indonesia through human resource planning (HR). In Indonesia, there is still great potential for natural resources, culture, culinary and natural beauty that is not managed properly, and government initiatives supported by local communities can play an important role in developing this potential. Tourism in Indonesia is considered a strategic economic sector that can contribute significantly to economic growth, regional development, and improving community welfare. This article discusses the importance of the role of five types of tourism as a source of foreign exchange for the country, namely cultural, historical, natural, shopping, and religious tourism. Developing human resources in the tourism industry is essential to achieve sustainable tourism development goals and make a positive contribution to the local economy and society. Furthermore, this article highlights some of the leading destinations in Indonesia such as Lake Toba, Borobudur, Mandalika, Labuan Bajo, and Likupang, showing the importance of the role of quality human resource management in increasing the competitiveness of the tourism industry. Human resource management at the national and local levels, as well as the government's role in policy and strategic planning, are highlighted as key factors in maximizing Indonesia's tourism potential. This article contributes to a better understanding of how good human resource management can support the sustainable growth of the tourism industry and provide significant economic benefits to local communities in various tourist destinations in Indonesia.
Penyuluhan Tentang Pengelolaan Bisnis Pada UMKM di Desa Kalikidang, Kecamatan Sokaraja, Kabupaten Banyumas, Jawa Tengah Setyawati, Irma; Dewi, Dyah Handayani; Amalia, Bela; Sekarani, Shalsyadila Safira; Azizah, Fadilla Nur; Dharmawan, Rifky; Ramadhan, Abdul Fathir; Rinaldi , Dwiningtyas
Jurnal Pengabdian kepada Masyarakat UBJ Vol. 7 No. 1 (2024): January 2024
Publisher : Lembaga Penelitian Pengabdian kepada Masyarakat dan Publikasi Universitas Bhayangkara Jakarta Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31599/chy72p92

Abstract

The purpose of community service activities in Kalikidang Village is to provide counseling to MSMEs about business management so that MSMEs are able to become pillars of the Indonesian economy, contribute to the GRDP of Banyumas Regency and are able to absorb labor. This community service activity uses counseling methods to present material from resource persons to the audience, in addition, the practice of creating branding and marketplaces to increase online sales and marketing is carried out. The service activity is said to be successful, because it can increase knowledge and understanding of branding and marketplace around 80% of MSME actors in Kalikidang Village. The MSME actors of Kalikidang Village were very enthusiastic in listening to the explanations from the resource persons, and gave a positive response to student assistance. Thus, MSME players have a strong desire to create branding with the aim of increasing sales through online marketing. To increase the knowledge and understanding of MSME actors about branding and marketplaces, the Village Head and his staff should need to increase soft skills activities to increase the understanding and skills of MSME actors in managing their business will later help MSMEs in entering the world of competition, both nationally and globally