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Journal : AMMA : Jurnal Pengabdian Masyarakat

PKM Pelatihan Pendampingan Web Profil Desa Tarikolot Sumedang Anwar, Saeful; Arie Wijaya, Yudhistira; Fathurrohman; Rinaldi Dikananda, Arif; Hidayat, Hilpad
AMMA : Jurnal Pengabdian Masyarakat Vol. 2 No. 5 (2023): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

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Abstract

Tarikolot Village in Sumedang has significant potential in various aspects, yet it remains underexposed due to the limited availability of information online. Many villages in Indonesia have not yet utilized digital technology to introduce their village profiles and potential to the public, resulting in missed opportunities for economic and social development. Through this Student Creativity Program (PKM), training and mentoring are provided for the creation and management of a village profile website for Tarikolot Village, aimed at enhancing the accessibility of information and promoting the village digitally.The objective of this program is to equip village officials and the community with the knowledge and skills to independently build, manage, and update the village profile website. The implementation methods include technical training on website development, content management workshops, and intensive mentoring in using digital platforms for village promotion. The expected outcome of this activity is the creation of an informative and easily accessible Tarikolot Village profile website, as well as improved digital information management skills among the villagers. It is anticipated that this website will increase the visibility of Tarikolot Village, attract investment, and improve the overall welfare of the village community.
PKM Peningkatan Daya Saing UMKM Melalui Inovasi Desain Dan Kemasan Produk Makanan Pratama, Denni; Rinaldi Dikananda, Arif; Faqih, Ahmad; Ningrum, Cistia; Dwi Kusuma, Lukman
AMMA : Jurnal Pengabdian Masyarakat Vol. 3 No. 5 : Juni (2024): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

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Abstract

MSMEs in the food sector play a crucial role in Indonesia's economy. However, the competitiveness of MSME products remains low due to a lack of innovation in product design and packaging. This issue hinders broader market penetration and reduces consumer interest. This program aims to enhance the competitiveness of MSME products through innovative and functional design and packaging. The methods employed include design training and workshops, as well as mentoring in implementing new packaging. The expected outcome is an improvement in the quality of product design and packaging, which can attract more consumers and boost sales. Consequently, MSMEs can compete more effectively in both local and international markets.