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Pembelajaran Kewirausahaan dalam Peningkatan Minat Berwirausaha di Kalangan Mahasiswa Universitas Adzkia Adevia, Juli; Relifra; Syafriani, Oza; Damayanti, Nora
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 4 No. 3 (2024): Indo-Fintech Intellectuals: Journal of Economics and Business
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v4i3.1487

Abstract

Entrepreneurship education can be an effective strategy and play a crucial role in introducing and fostering entrepreneurial interest among students, aiming to provide them with practical experience. The purpose of this study is to examine the impact of entrepreneurship education on the entrepreneurial interest of students at Universitas Adzkia. This research employs a quantitative method with simple linear regression. Primary data collection was carried out by distributing questionnaires to 93 respondents. The results indicate a significant and positive influence of entrepreneurship education on the entrepreneurial interest among students of Universitas Adzkia. Various aspects of entrepreneurship education, including a comprehensive curriculum, practical experience, and mentorship support from lecturers, and how each of these aspects contributes to increasing entrepreneurial interest, are explored
PENGARUH PERSEPSI NILAI, KUALITAS PELAYANAN DAN KEPUASAN KONSUMEN TERHADAP MINAT BELI ULANG PADA DISTRO AGUNG KOTA SUNGAI PENUH Relifra; Yozi Putri Sakinah; Oza Syafriani
Jurnal Media Akademik (JMA) Vol. 2 No. 1 (2024): JURNAL MEDIA AKADEMIK Edisi Januari
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/v2i1.94

Abstract

Fashion merupakan salah satu komoditas yang dapat dikatakan sebagai kebutuhan primer karena digunakan dalam kehidupan sehari-hari. Indonesia merupakan pasar potensial bagi dunia usaha khususnya bisnis pakaian karena jumlah penduduknya yang terus bertambah. Penelitian ini bertujuan untuk melihat pengaruh nilai perceveid, kualitas pelayanan dan kepuasan pelanggan terhadap niat beli ulang di Distro Agung Kota Sungai Penuh. Analisis data menggunakan regresi linier berganda dengan SPSS versi 26. Hasil penelitian ini menemukan bahwa secara simultan maupun parsial terdapat pengaruh antara nilai yang dirasakan, kualitas pelayanan dan kepuasan konsumen terhadap niat beli ulang di Distro Agung Kota Sungai Penuh.
PENGARUH MOTIVASI PEGAWAI TERHADAP PENILAIAN KINERJA DI PUSAT PENDIDIKAN DAN PELATIHAN APARATUR PERDAGANGAN, KEMENTERIAN PERDAGANGAN Relifra; Elok Pangestika Maharani
Ekomania Vol. 10 No. 3 (2024): April 2024
Publisher : Ekomania

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/ekomania.v10i3.37

Abstract

This research investigates the performance assessment and motivation level of employees at the Head Office for Education and Training for Trade Apparatus, Ministry of Trade. The research uses a qualitative approach through in-depth interviews with various employees at various levels and departments. The research results show that performance appraisal in this office is a systematic process that involves aspects such as achieving work targets, contribution to organizational goals, work behavior, and communication skills. Information technology plays an important role in automating several aspects of assessment. Employee motivation, as a key element in shaping superior performance, is influenced by supportive leadership, positive work environment, career development opportunities, work flexibility, employee involvement in decision making, and effective communication. Trade Apartment Education and Training Center, Ministry of Trade invests in employee training and development and focuses on understanding individual needs. This research provides in-depth insight into how these factors interact to create a work environment that supports, motivates and encourages superior performance.
Studi Literatur: Jiwa Kewirausahaan Etnis Minangkabau (Minang Entrepreneuship) Relifra; Suryani, Nova; Fikriando, Eko
PENG: Jurnal Ekonomi dan Manajemen Vol. 1 No. 2 (2024): JULI
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/gh4nt511

Abstract

The success of entrepreneurship is determined not only by economic factors, but also by the cultural influences that shape individual attitudes, values, and behaviour in running a business. The purpose of this study is to look at the characteristics of ethnic Minangkabau entrepreneurship influenced by culture. The method used in this research is the method of studying literature with Scopus and Google Scholar sources obtained through the Publish or Perish application. (PoP). Entrepreneurial characteristics of Minangkabau ethnicity include their confidence, hard work, contribution to the family, careful calculation, independence, perseverance, consistency, ingenuity, flexibility, and courage to face business challenges.
Efisiensi Virtual Expo Terhadap Ekspor pada Masa Pandemi Covid-19(CV Surya Rotan Furniture) Setiadani, Merza; Relifra
PENG: Jurnal Ekonomi dan Manajemen Vol. 1 No. 2 (2024): JULI
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/yaqx5j85

Abstract

The study aims to analyze the marketing efficiency by participating in virtual expo and indentifying obstacles that companies faced during the pandemic in marketing their products and what steps the company is using to cope with those obstacles. The method used in this study in the BEP (Break Even Point) formula approach and the marketing efficiency formulas to analyze the number of units that must be sold annually as well as the marketing efficiency before and durin the pandemic occurs.The result of this study are 2% for 2019, 1.27% for 2020 and 0.16% for 2021. These result mean that the promotion of Surya Rotan Furniture CV’s products by participating in the virtual expo is considered efficient based on marrketing efficiency scale.