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All Journal JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK
Harmadi, Ashur
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Decision Sciences, Operations Research & Management Engineering Industrial & Manufacturing Engineering Transportation

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State-Owned Enterprises (SOES): The Ability And The Feasibility During The Industrial Revolution 4.0. Zahari, Muhammad; Harmadi, Ashur; Mustika, Mustika; Manullang, Sardjana Orba; Dewi, Dyah Handayani
Jurnal Manajemen Industri dan Logistik Vol 7, No 2 (2023): page 205 - 353
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v7i2.1044

Abstract

The goal of this study was to identify the key elements that would help design procedures for improving corporate images in urban company. The studies were quantitative and used observation, questioning, and interviews as three key sources of data. With a path coefficient of 0.94, the results show that the Customer Satisfaction variable and the Corporate Image variable are positively correlated. Corporate Image increases by 0.94 units or has an impact of 0.94 units on the increase in Corporate Image if Customer Satisfaction increases. The overall impact of service quality on client satisfaction at PDAM Tirta Indragiri is 67.86 percent. Product quality, such as water clarity, colour, and odour, is the customer satisfaction dimension with the lowest value, in line with the distribution performance issue. Therefore, to improve water quality and distribution, quality control management must be planned, implemented, and carried out systematically and continuously.
Co-Authors Dewi, Dyah Handayani Mustika Mustika Sardjana Orba Manullang Zahari, Muhammad