Jurnal Manajemen Dayasaing
Vol 20, No 2 (2018): Jurnal Manajemen Daya Saing

PENINGKATAN KUALITAS PRODUKSI USAHA WEDANG UWUH UNTUK MENINGKATKAN EKONOMI MASYARAKAT DUSUN KERTEN IMOGIRI BANTUL

Suryaningsum, Sri (Unknown)
Hartati, Anies Siti (Unknown)

Article Info

Publish Date
04 Feb 2019

Abstract

The business of wedang uwuh can help the people's economy in Dusun Kerten, Imogiri. To support the improvement of its economy, there must be improvement of production and marketing quality in wedang uwuh. This research is done by using the method of observation and interview to the source. The result of this research is the improvement of production quality by choosing quality raw materials, drying process, making expiration date and making wedang uwuh in the form of brew. In terms of marketing enhancement, it is done by making regular scientific publications about wedang uwuh development and improving regular sachets packaging to more attractive packaging.

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Journal Info
Jurnal Manajemen Dayasaing
Website

Abbrev

dayasaing

Publisher

Universitas Muhammadiyah Surakarta

Subject

Decision Sciences, Operations Research & Management Social Sciences

Description

Jurnal Manajemen Dayasaing is a media of scientific papers on economics and business management, human resource management, financial management, marketing management, operations management, hospital management, Islamic economics, and sharia ...