Pelita Eksakta
Vol 3 No 2 (2020): Pelita Eksakta Vol. 3 No. 2

Case Study: PPUPIK Mooghurt Team's Marketing Capabilities, Department of Biology, Faculty of Mathematics and Natural Sciences, UNP

Elsa Badriyya (Fakultas Farmasi, Universitas Andalas)
S. Syamsurizal (Universitas Negeri Padang)
Linda Advinda (Universitas Negeri Padang)
Resti Fevria (Universitas Negeri Padang)

Article Info

Publish Date
30 Nov 2020

Abstract

PPUPIK Mooghurt is a business unit that is part of the Entrepreneurship Unit of the Student Association majoring in Biology, FMIPA UNP. To improve the performance of the PPUPIK Mooghurt business unit, a more reliable marketing strategy is needed. The purpose of PKM PPUPIK Mooghurt: to find out the marketing capability of the KWU HMJ Biology FMIPA UNP unit team and offer solutions to their problems. The marketing ability of the PPUPIK Mooghurt team in general has not been satisfactory, so solutions are given to carry out training and socialize mooghurt products to the public. The results obtained were an increase in marketing capabilities for the PPUPIK Mooghurt team, and the product became better known in the community because teachers were also able to disseminate information to their students.

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Journal Info
Pelita Eksakta
Website

Abbrev

pelitaeksakta

Publisher

Universitas Negeri Padang

Subject

Biochemistry, Genetics & Molecular Biology Chemistry Mathematics Physics Other

Description

Jurnal Pengabdian Masyarakat PELITA EKSAKTA adalah sebuah jurnal yang berisi hasil pengabdian masyarakat dalam bidang Matematika dan Sains seperti biologi, fisika, dan kimia dalam bahasa Indonesia. Kriteria untuk publikasi di Jurnal Pengabdian Masyarakat Pelita Eksakta adalah sifat kebaruan ...