BAKTI BANUA : JURNAL PENGABDIAN KEPADA MASYARAKAT
Vol 2, No 1 (2021): BAKTI BANUA : JURNAL PENGABDIAN KEPADA MASYARAKAT

PELATIHAN PEMANFAATAN DIGITAL MARKETING DALAM PENGEMBANGAN PEMASARAN BAGI PELAKU UMKM

Muhamad Stiadi (Universitas Ivet Semarang)
Didin Herlinudinkhaji (Universitas Ivet Semarang)
Yunila Dwi Putri Ariyanti (Universitas Ivet Semarang)
Nindita Erwanti (Universitas Ivet Semarang)

Article Info

Publish Date
29 May 2021

Abstract

The purpose of carrying out this community service activity with the theme of using digital marketing in the marketing development of SMEs in the village of Sukorejo is to provide knowledge about digital marketing and training in the application of digital marketing. The method used in the implementation of this activity is through lectures and direct practice of implementing digital marketing. The stages of implementing this event include the opening and introduction of digital marketing, exposure to digital marketing, exposure to some of the problems that are often faced by SMEs, exposure to several foreign terms related to digital marketing then continued with practices related to digital marketing.

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Journal Info
BAKTI BANUA : JURNAL PENGABDIAN KEPADA MASYARAKAT
Website

Abbrev

BBJM

Publisher

Sekolah Tinggi Ilmu Manajemen Indonesia Banjarmasin

Subject

Humanities Economics, Econometrics & Finance Education Social Sciences

Description

Bakti Banua : Jurnal Pengabdian kepada Masyarakat merupakan jurnal yang memuat publikasi hasil kegiatan pengabdian kepada masyarakat, model atau konsep dan atau implementasinya dalam rangka peningkatan partisipasi kalangan intelektual dan pemerhati sosial kemasyarakatan terhadap lingkungannya di ...