Peka: Jurnal Pengabdian Kepada Masyarakat
Vol 4, No 2 (2021): Desember

Service Excellence Untuk Pemilik Bisnis Kecil Di Surabaya

Yuliasti Ika Handayani (Universitas Katolik Widya Mandala Surabaya)
Veronika Rahmawati (Universitas Katolik Widya Mandala Surabaya)
Marliana Junaedi (Universitas Katolik Widya Mandala Surabaya)
Monica Adjeng Erwita (Universitas Katolik Widya Mandala Surabaya)
Fenika Wulani (Universitas Katolik Widya Mandala Surabaya)

Article Info

Publish Date
04 Dec 2021

Abstract

The purpose of the activity with the topic of service excellence includes providing counseling and consultation regarding providing excellent service, handling customer complaints, and using technology and social media to market products. Participants in the activity are small business owners in Surabaya who generally face marketing diffi-culties during the pandemic, including technology adoption, consisten-cy in meeting certain quality standards that allow customer complaints to arise, and lack of mastery in using social media to market products and serve consumers. This activity has been held online in March 2021 in two stages. The first stage is the provision of training in 3-day session through the zoom application, which is also broadcast on the YouTube channel. The second stage is the provision of consultation for eight days through the WhatsApp Group application

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Journal Info
Peka: Jurnal Pengabdian Kepada Masyarakat
Website

Abbrev

peka

Publisher

Universitas Katolik Widya Mandala Surabaya

Subject

Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mechanical Engineering Medicine & Pharmacology Nursing Physics Public Health Social Sciences

Description

PeKA: Jurnal Pengabdian Kepada Masyarakat is peer reviewed journal published by Widya Mandala Surabaya Catholic University. PeKA: Jurnal Pengabdian Kepada Masyarakat receives rigorous articles and contains the original of research paper. It covers the results of newest research and focuses on the ...