WIDYA MANAJEMEN
Vol 4 No 2 (2022): Widya Manajemen

Pengaruh Green Practices, Functional Value, Satisfaction, dan Word of Mouth terhadap Revisit Intention pada Hotel Mercure Grand Mirama

Priskadina Febriati (Fakultas Bisnis dan Ekonomika, Universitas Surabaya, Jawa Timur)
Erna Andajani (Fakultas Bisnis dan Ekonomika, Universitas Surabaya, Jawa Timur)
Veny Megawati (Fakultas Bisnis dan Ekonomika, Universitas Surabaya, Jawa Timur)

Article Info

Publish Date
01 Aug 2022

Abstract

The result of this research has a goal to understand there effect of Green Practices, Functional Value, Satisfaction, and Word of Mouth on Revisit Intention to Hotel Mercure Grand Mirama Surabaya. This research used 150 people's data and the collected data were analyzed using Smart PLS software version 3.2.2. The results of this study show that Green Practices have a positive and significant effect on Functional Value, Satisfaction, Word of Mouth, and Revisit Intention. Then Functional Value has a positive and significant effect on Satisfaction, Word of Mouth, and Revisit Intention. And Satisfaction has no significant effect on Word of Mouth but has a positive and significant effect on Revisit Intention.

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Journal Info
WIDYA MANAJEMEN
Website

Abbrev

widyamanajemen

Publisher

Universitas Hindu Indonesia

Subject

Economics, Econometrics & Finance Social Sciences

Description

Widya Manajemen merupakan jurnal di bawah naungan Program Studi Manajemen Fakultas Ekonomi Bisnis dan Pariwisata Universitas Hindu Indonesia Denpasar sebagai wadah informasi ilmiah bidang manajemen baik itu manajemen pemasaran, manajemen SDM, manajemen keuangan, manajemen operasional, manajemen ...