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Cakrawala : Jurnal Humaniora Bina Sarana Informatika
Published by Universitas Bina Sarana Informatika
ISSN : 14118629     EISSN : 25793314     DOI : -
Core Subject : Humanities, Art, Social,
Arts Humanities Social Sciences
Jurnal Cakrawala difokuskan kepada kajian dan keilmuan bidang Humaniora dan Sosial yang meliputi bidang Bahasa, Komunikasi, Sosial.
Arjuna Subject : -
Articles 14 Documents
 1   2 
Search results for , issue "Vol 20, No 1 (2020): Maret 2020" : 14 Documents clear
Pengaruh Desain Interior Terhadap Minat Pengunjung Di Restoran The Garden Pantai Indah Kapuk Juliana Juliana; Agatha Nirmala; Felicia Felicia
Cakrawala - Jurnal Humaniora Vol 20, No 1 (2020): Maret 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v20i1.7468

Abstract

Lingkungan yang mampu membentuk rasa lapar dan meningkatkan nafsu makan pada diri manusia sangat mutlak diperlukan dalam desain interior sebuah restoran. Dengan mempertimbangkan hal tersebut, sebuah restoran tidak hanya semata-mata menjual rasa masakan tapi juga menjual suasana yang nyaman bagi para konsumen. Daya tarik di sebuah restoran dapat dibentuk dengan berbagai cara seperti desain interior ataupun desain eksterior restoran. Tujuan dari penelitian ini untuk menganalisis pengaruh positif dan signifikan desain interior terhadap minat pengunjung. Pengambilan sampel dalam penelitian ini menggunakan teknik simple random sampling. Simple random sampling merupakan teknik pengambilan sampel yang langsung dilakukan pada unit sampling. Sampel pada penelitian ini adalah 130 responden yang menjadi konsumen yang mengunjungi The Garden Pantai Indah Kapuk. Teknik analisis data menggunakan uji validitas, uji reliabilitas dan regresi untuk menguji pengaruh variabel independen terhadap dependen. Berdasarkan hasil analisis terdapat pengaruh positif dan signifikan antara desain interior terhadap minat pengunjung restoran The Garden Pantai Indah Kapuk. Artinya semakin baik desain interior dimata konsumen akan meningkatkan minat pengunjung dalam mengunjungi restoran ini. “Kata Kunci: Minat pengunjung,Desain interior
IKLIM KOMUNIKASI ORGANISASI DAN KEPUASAN KOMUNIKASI PADA ORGANISASI SIPIL YANG BERNUANSA KEPOLISIAN (Studi Kasus Di PT. Asuransi Bhakti Bhayangkara) TABRANI - SJAFRIZAL; Aminudin Junaedi
Cakrawala - Jurnal Humaniora Vol 20, No 1 (2020): Maret 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v20i1.5509

Abstract

Abstract  - This study aims to determine how much the relationship between organizational communication climate and communication satisfaction at PT. Asuransi Bhakti Bhayangkara. The definition of a civil society organization is the police, namely the application of a command  communication pattern that has become accustomed to being applied among security forces, and then also applied at PT. Asuransi Bhakti Bhayangkara. Even though PT. Insurance Bhakti Bhayangkara itself is one of the private companies (civil), so the right communication to use is a communication pattern that is supposed to be for civilians, not a command communication pattern, because the command communication pattern is more appropriate for security forces. In this command communication pattern, the communication flow tends to be dominated in the form of vertical communication, namely communication from top to bottom (Top Down Communication), when compared with from the bottom up (Up Down Communication). As one example of this command communication pattern, if the leader gives instructions to his subordinates, his subordinates must respond by saying "Ready", "Ready to Implement", or "Ready And", without being given the opportunity to reveal reasons for unpreparedness, if the subordinate was apparently not ready to carry out these instructions. Researchers conduct research using data and information collection through primary data and secondary data. The method used in this study is paradigmatic, with the quantitative approach following the positivism paradigm. The collected data is then processed and distributed in the form of a quantitative frequency distribution table using a statistical formula, namely the product moment correlation developed by Karl Pearson. After the results are obtained, only the data that has been identified is analyzed qualitatively. Keywords: Organizational Communication Climate, Communication Satisfaction
Helping for Fraud Action: Studi Relasi Kooperatif Mahasiswa dalam Aksi Kecurangan Shabrina Nur Mumtaza; Salsabila Arwa Sajidah; Thifal Ufairoh Abidah; Muhammad Zulfa Alfaruqy
Cakrawala - Jurnal Humaniora Vol 20, No 1 (2020): Maret 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v20i1.7556

Abstract

Cooperative relations are often characterized by request and help to others in the fraud action. This study explores the motivation and psychological dynamics of students who help in cheating. The partisipants were 123 undergraduate students in Semarang city. The results found that the form of cheating helping behavior in academic fraud which included behavior helping in the exam and the manipulation of presences. Although risky, the provision of helping in fraud is still done because it is motivated by the desire to maintain the relationship (35.8%), fulfilling personal encouragement (28.5%), responding to the situation (15.5%) and meets the pressure of others (8.1%). The helping behavior in fraud such as, an active-direct contribution, an active-indirect, and passive contribution. The research has theoretical implications that support social determinations for teenagers, even at risky behaviors of fraud action. 
Analisis Comparative Promotion Iklan iPhone dalam Teori Semiotika Taat Kuspriyono
Cakrawala - Jurnal Humaniora Vol 20, No 1 (2020): Maret 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v20i1.7662

Abstract

Abstract  - Iklan pop up di Youtube merupakan salah satu bentuk promosi yang hadir di tengah-tengah masyarakat dengan kelebihan dari sisi audio dan video yang dapat dinikmati oleh panca indera. Kelebihan iklan yang hadir di iklan pop up Youtube memiliki keunian tersendiri bagi para pemirsanya dalam menikmati iklan. Perusahaan sebagai pencipta produk memiliki trik jitu serta daya tarik tertentu dalam mengemas iklannya. Hal ini dilakukan dalam upaya memberikan informasi kepada para pemirsanya agar dapat menerima pesan dengan efektif. Bentuk visual yang dirancangpun memiliki maksud serta makna tertentu yang memiliki pesan khusus dalam sebuah iklan. Penulis melakukan penelitian ini dengan melakukan kajian teori semiotika  yaitu sebuah studi ilmu untuk menganalisis dan mengkaji makna tanda dalam konteks visual dan adegan iklan, dimana iklan yang ditayangkan merupakan suatu cara berkomunikasi dengan para pemirsanya. Tujuan yang diharapkan di dalam penelitian adalah menerjemahkan makna tanda di dalam iklan iPhone yang hadir di pop up Youtube  dan merupakan upaya promosi yang dilakukan oleh Apple Inc. Dalam penelitian ini penulis mengungkapkan makna simbol ataupun tanda visual yang dirancang dalam visual iklan. Penulis menggunakan metode kualitatif dan analisis deskriptif dengan menelusuri tanda-tanda yang ada pada iklan iPhone dari Apple Inc. Hasil dari penelitian ini ditemukan beberapa makna yang merupakan kelebihan-kelebihan produk Apple dibanding smarphone lain yang berbasis android yang divisualkan dengan gaya comparative promotion yang berisikan komunikasi persuasif untuk membujuk audience agar beralih menggunakan iPhone. Kata Kunci : Apple, Comparative Promotion, Iklan Pop Up Youtube, Semiotika
Analisa Penyalahgunaan Media Sosial untuk Penyebaran Cybercrime di Dunia Maya atau Cyberspace Yuni Fitriani; Roida Pakpahan
Cakrawala - Jurnal Humaniora Vol 20, No 1 (2020): Maret 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v20i1.6446

Abstract

Progress was technology that can make it easier to access information we need. But in its development, theprogression of the technology was also used as the emergence of opportunities cyber crime.Where is the moment, abuse ofsocial media is facilitating the spread of cybercrime in the cyberspace, As the emergence of cases defamation, cases of hatespeech, cases of hoax, fraud cases pretended to be the buying and selling of online, Online prostitution and the case other cybercrime. In the year 2018 more than 50 percent of evil siber derived from social media especially facebook and twitters. The research results show that abuse social media to the spread of cybercrime it is still going until now. Where most of an offender cybercrime in the media social either intentionally or unintentionally will be charged by The law No. 11 year 2008 on information and electronic transaction (UU ITE). Keywords: Social Media, Cybercrime, UU ITE
Penerapan Metode Pembelajaran Make A Match Untuk Meningkatkan Motivasi Dan Hasil Belajar IPS Pada Siswa Madrasah Tsanawiyah Miftahul Falah Jakarta Kartika Mariskhana
Cakrawala - Jurnal Humaniora Vol 20, No 1 (2020): Maret 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v20i1.6864

Abstract

This study aims to 1) increase social studies motivation and learning outcomes through the application of cooperative learning methods make a match in class VII students of Madrasah Tsanawiyah Miftahul Falah Jakarta 2019/2020 Academic Year. 2) improve the learning outcomes of social studies through the application of cooperative learning methods make a match to students of class VII Madrasah Tsanawiyah Miftahul Falah Jakarta 2019/2020 Academic Year. This research is a class action research. This research was conducted at the Madrasah Tsanawiyah Miftahul Falah Jakarta in 2019/2020 Academic Year. The subjects in this study were class VII students, amounting to 34 students. Data collection techniques in this study used a questionnaire, observation and tests. Data analysis techniques using quantitative and qualitative descriptive with percentages. The results showed that 1) The use of cooperative learning make a match learning method can increase students' learning motivation especially in Class VII Madrasah Tsanawiyah Miftahul Falah students in Jakarta, as evidenced in pre-cycle students who have learning motivation with a good minimum category reaching 38.24% increased in the first cycle 61.76% and in the second cycle 82.35%. 2) The use of cooperative learning methods make a match can improve student learning outcomes, especially in students of Class VII Madrasah Tsanawiyah Miftahul Falah Jakarta, this can be seen in completeness of student learning, in pre-cycle students who achieve KKM scores of 12 students (35.29% ), increased in the first cycle to 17 students (50%) and in the second cycle increased to 29 students (85.29%). Keywords: make a match method, motivation, learning outcomes.
Motif Penggunaan Media Sosial Twitter (Studi Deskriptif Kuantitatif Pada Pengikut Akun Twitter @EXOind) Dhea Nursyafitri Liani; Nofha Rina
Cakrawala - Jurnal Humaniora Vol 20, No 1 (2020): Maret 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v20i1.7747

Abstract

The number of active internet users in Indonesia is increasing every year. This proves that Indonesian people more often access media that are connected to the internet, one of which is social media. Easy to use and allows for interaction without any distance and time limit makes people use social media including fandom. Twitter is a social media that is used by fandom as a means to carry out fangirling activities. The purpose of this study is to ascertain the motives of followers from Twitter account @EXOind in using social media Twitter. This study uses a motive category reference from Papacharissi and Rubin (2000). This study uses survey methods with descriptive analysis and quantitative approaches. The questionnaires were distributed to 100 respondents using a Likert scale. The result shows that the Information Seeking Motive and Entertainment Motive are in the very high category. While the Convenience Motive, Interpersonal Utility Motive, and Pass Time Motive are in the high category.Motive, Social Media, Twitter, K-Pop, Fandom
PENGARUH KAMPANYE #UBAHJAKARTA OLEH PT MRT JAKARTA TERHADAP NIAT PENGGUNA TRANSPORTASI PUBLIK DI JAKARTA Muhammad Yusuf Kemal; Niken Febrina Ernungtyas
Cakrawala - Jurnal Humaniora Vol 20, No 1 (2020): Maret 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v20i1.7733

Abstract

The direction of transportation development which is triggered by traffic density due to population growth and the dynamics of big cities tends towards the mass rapid transport (MRT) system. Jakarta as a megapolitan city with the highest traffic congestion in the world. One of the modes of public transportation, the Jakarta MRT, is carrying out the #ubahjakarta campaign to encourage people to switch from private vehicles to public transportation. This campaign has been going on since August 2018, but there has never been any research specifically measuring the #ubahjakarta campaign, so this study analyzes based on exposure, positive response to cognitive, positive response to attitude, positive to behavior, cognitive to intention, attitude to intentions, behavior to intentions, personal norms to intentions, social influence to intentions. The research method uses a quantitative approach by conducting an online survey of 86 respondents in a descriptive manner. Data analysis uses univariate analysis for demographic data. While testing the hypothesis using a simple regression test. There are seven hypotheses tested in the study and not all are statistically proven. This research shows the intention to switch from private vehicles to public transportation. The results are based on the results of the validity test showing the value of the Positive Response To Cognitive variable of 0.779 (significant = 0.768), and based on the results of the Social Influence regression test on Intention with a value of R = 0.543 (sig = 0,000).
Evaluasi Kinerja Guru dalam Meningkatkan Mutu Pendidikan di Yayasan Sekolah Wirausaha Indonesia Ais Zakiyudin
Cakrawala - Jurnal Humaniora Vol 20, No 1 (2020): Maret 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v20i1.6328

Abstract

One of the most important factors in improving the quality of education is the availability of professional teachers. On the shoulders of the teachers the responsibility for learning tasks is carried out. In fact, not all teachers have the desired professionalism to carry out their duties as mentioned in Article 39 of Law No.20 of 2003 which is planning learning, carrying out learning, assessing learning outcomes, conducting coaching, conducting training, conducting research and conducting community service. The method used in this study is a qualitative descriptive method, where this research is a research approach that reveals certain social situations by describing the reality correctly, based on data collection techniques and analysis of relevant data obtained from natural situations. This study aims to determine the teacher's performance and then evaluate it in order to improve teacher performance at the Indonesian Entrepreneurial School Foundation
Proses Branding Melalui Pengelolaan Media Sosial pada PT. SDO Aat Ruchiat Nugraha; Chasanah Utami Putri
Cakrawala - Jurnal Humaniora Vol 20, No 1 (2020): Maret 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v20i1.7675

Abstract

With the development of the 4.0 industrial revolution, businesses are encouraged to expand their businesses with digital developments while developing their public relations activities along with the development of communication technology. In the era of the industrial revolution, one of the most effective ways of branding is to use social media, especially Instagram. In this report the author intends to report how PT SDO, which is a company that was born in the era of the industrial revolution 4.0, carried out the branding process through the management of Instagram social media. This report is written using descriptive qualitative method. The data used are the results of observations, interviews and also library data obtained from related books. The results in this report note that the branding process through social media management PT SDO adopted the branding concept from Keller specifically about the factors that constitute brand image, namely the strength of brand associations, the benefits of brand associations, and the uniqueness of brand association.

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