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Contact Name
IA Cynthia Saisaria Mandasari
Contact Email
info.wmbj@gmail.com
Phone
+6281377774763
Journal Mail Official
info.wmbj@gmail.com
Editorial Address
Fakultas Ekonomi Universitas Warmadewa Jalan Terompong no 24 Denpasar, Bali-Indonesia
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Kota denpasar,
Bali
INDONESIA
Warmadewa Management and Business Journal (WMBJ)
Published by Universitas Warmadewa
ISSN : 2654816X     EISSN : 26548151     DOI : https://doi.org/10.22225/wmbj
Core Subject : Economy,
Warmadewa Management And Business Journal (WMBJ), ISSN: 2654-8151 (online) 2654-816X (Print), is a Journal Research of Economiy Science published by Warmadewa Press jointly with Faculty of Economy, Universitas Warmadewa. This journal is also dedicated to provide an intellectual space of scholarly discussion how journal of Economiy especially Management Science able to create the new global formation of Economy especially Management Science and similar issues. This journal has been distributed by Faculty of Economy, Universitas Warmadewa, Universitas Warmadewa started Online from Volume 1Number 1 Year 2018 to present. This journal encompasses original research articles, review articles, and short communications, including: Financial management HR management Marketing management Operational management Tourism management International Business Entrepreneurship
Articles 6 Documents
Search results for , issue "Vol. 1 No. 2 (2019)" : 6 Documents clear
The Influence of Product Quality and Price on Customer Satisfaction in UD Yuli Yadnya Wood Company in Kerobokan, Badung I Putu Ditya Manguyoga; Nengah Ganawati
Warmadewa Management and Business Journal (WMBJ) Vol. 1 No. 2 (2019)
Publisher : Fakultas Ekonomi Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/wmbj.1.2.2019.55-59

Abstract

In managing a business, the most important element in marketing a product is how the quality of the product itself and what prices will be sold to attract consumers. The products offered at UD Yuli Yadnya are teak wood, bengkirai wood and camphor. These products have different prices that match the quality of the product. The problem discussed in this research is the influence of Product Quality (X1) and price (X2) simultaneously and partially on customer satisfaction in UD. Yuli Yadnya wood company in Kerobokan, Badung. The samples used in this research were 30 respondents by distributing the Likert scale questionnaire with a simple random sampling method and accidental sampling technique. The instruments of this research were validity test and reliability test. The data analysis technique used is the classical assumption test that consists of a normality test with Kolmogorov-Smirnov analysis method, multicollinearity test and heteroscedasticity test with Glesjer analysis method that is then followed by multiple linear regression analysis. Hypothesis testing used the simultaneous significance test (f-test) and partial significance test (t-test). The results of the research of all independent variables are the f test showed that the independent variables consisting of product quality (X1) and price (X2) simultaneously have a positive and significant effect on consumer satisfaction in the wood company of UD Yuli Yadnya in Kerobokan, Badung. The t test shows that the product quality (X1) and price (X2) variables have a positive and significant influence on consumer satisfaction (Y) at UD Yuli Yadnya in Kerobokan, Badung.
The Influence of Brand Equity on Consumer Interest in Buying Xiaomi Smartphones Sioaji Yamawati; Ni Luh Putu Indiani
Warmadewa Management and Business Journal (WMBJ) Vol. 1 No. 2 (2019)
Publisher : Fakultas Ekonomi Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/wmbj.1.2.2019.60-64

Abstract

The dramatic increase in Xiaomi smartphone sales in Indonesia raised research interest, especially related to factors encouraging consumer interest in purchasing the Xiaomi smartphone. Through empirical studies, it concluded that an important factor influenced consumer buying interest was brand equity consisting of brand awareness, brand association, quality perception, and brand loyalty. This study aims to analyze the influence of brand awareness, brand association, quality perception, and brand loyalty on consumer interest in purchasing a Xiaomi smartphone. This study is designed using quantitative approach in which the data collection is conducted through surveys using questionnaires. The study population is the Denpasar people who plan to purchase a smartphone in the near term. Samples were taken using accidental sampling method that is people who visited smartphone stores in Denpasar. The questionnaire was used to collect data, then analyzed using multiple linear regression analysis. The result showed that brand awareness, brand association, quality perception, and brand loyalty have a positive and significant influence on consumers' interest in buying a Xiaomi smartphone. Brand awareness, brand association, and quality perception can be enhanced by intensive marketing communication in various media emphasizing symbol, logo, product excellence, and quality excellence. This statement needed to be supported by consumer reviews that are in line, therefore customer database is necessary to encourage satisfied customers to write positive reviews in online media.
The Effect of Interaction Via Social Media and Past Online Shopping Experience on Repurchase Intention Through Trust in Tokopedia Application Users in Surabaya Vincent Seber
Warmadewa Management and Business Journal (WMBJ) Vol. 1 No. 2 (2019)
Publisher : Fakultas Ekonomi Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/wmbj.1.2.2019.71-92

Abstract

This research aims to analyze the effect of interaction via social media and past online shopping experience on repurchase intention through trust in Tokopedia application users in Surabaya. Today, online purchasing through e-commerce is in vogue. Before making a purchase, most people will seek information first to increase their trust, and they can do this by interacting with others. Increasingly sophisticated technology makes this interaction easy because there is already social media. The information shared by someone certainly comes from their experience. E-commerce consumer interact through social media and consumer shopping experience are important points so that consumers can increasingly trust e-commerce and repurchase it in e-commerce. This research is designed in quantitative approach with purposive sampling as the sampling technique. The sample used in this research was 150 respondents. The requirements of respondents in this research were at least 17 years old who had made purchases at Tokopedia at least once in the last two months in Surabaya. Data was collected using a questionnaire. The data analysis technique used is SEM analysis with the LISREL program. The results of the research prove that interaction via social media and the past online shopping experience have a significant effect on trust. Trusts have a significant effect on repurchase intention. Interaction via social media and past online shopping experience has a significant effect on repurchase intention through trust.
Managing Personal Finance: The Role of Spiritual and Financial Knowledge Putu Atim Purwaningrat; Luh Nik Oktarini; Ida Ayu Anggawulan Saraswathi
Warmadewa Management and Business Journal (WMBJ) Vol. 1 No. 2 (2019)
Publisher : Fakultas Ekonomi Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/wmbj.1.2.2019.93-101

Abstract

Managing personal finance (financial management behaviour) is a person's expertise in arranging, planning, budgeting, checking, managing, controlling, searching and storing daily financial funds. Spiritual intelligence and financial knowledge have relevancy in influencing financial management. This study aims to find out how the influence of spiritual intelligence and financial knowledge on personal financial management in Students of the Faculty of Economics, Business, and Tourism, University of Indonesia Hindu. The research sample was 100 people by using the simple random sampling method. The results of data analysis based on multiple linear regression test found that partially spiritual intelligence has positive implications for the management of personal finance. Financial knowledge variables have positive implications for managing personal finance.
Case Study on Return Company Stock LQ45 Related to Monday Effect and Weekend Effect Made Pratiwi Dewi
Warmadewa Management and Business Journal (WMBJ) Vol. 1 No. 2 (2019)
Publisher : Fakultas Ekonomi Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/wmbj.1.2.2019.65-70

Abstract

The capital market is one of the alternative means to raise long-term funds from the public as an investor in supporting the development of a country. Market timing in the world of stock investment is known as an appropriate time or condition to be inside or outside of the market or it can be interpreted as an appropriate situation for investors to buy assets as well as to sell them. The purpose of this study was to determine the differences in returns that occurred on Monday to Friday on the trading of LQ45 company stock and to find out the Monday Effect and Weekend Effect on trading stocks of LQ45 companies. The type of data used is quantitative data. The data analysis techniques used in this study were one-sample t-test and the independent sample t-test. The results of data analysis of one sample t-test showed that there is a significant difference between the company's daily stock returns included in LQ-45 on trading days in one week on the Indonesia Stock Exchange. The results of the independent sample t-test revealed that there is a significant difference between Monday's stock returns and Friday's stock returns. Average stock return on Monday (0,000777619) is
Literature Review and Conceptual Models Development on Public Services Motivation Metha Djuwita Supriatna; Hafid Aditya Pradesa; Ramdani Priatna
Warmadewa Management and Business Journal (WMBJ) Vol. 1 No. 2 (2019)
Publisher : Fakultas Ekonomi Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/wmbj.1.2.2019.102-110

Abstract

Public Service Motivation (PSM) has become a basic important thing in employee’s self who work in a public sector organization. It has been previously recognized that behavioural researchers in organizational studies make efforts to develop a new set of motivational theories that only apply in the context of public organization. The purpose of this article is to identify the exploration of various things related to public service motivation. By using literature review, this study identifies preliminary empirical and theoretical literature that particularly discusses public services motivation, particularly for preliminary research including in the category of causality research (cause and effect). Some findings in this study reveal the positive effects of the antecedents of Public Services Motivation that is the most recognizable, which are personal characteristics, job characteristics, and employee perceptions about organization. Furthermore, the main outcome form of Public Services Motivation is attitudes (satisfaction and commitment) and individual behaviour (such as employee performance, turnover intention, and additional role behaviour-ex. OCB (Organizational Citizenship Behaviour)). The results obtained in preliminary empirical outcomes that are shown in the form of theoretical and empirical mapping about antecedents and outcomes of public service motivation, in which could be used as a strong empirical basis of depth study about public service motivation in the future.

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