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PENGARUH DISIPLIN KERJA DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN ASTAGINA RESORT VILLA AND SPA BALI (Studi Pada Astagina Resort Villa And SPA Bali)
Gunawan Wibisono;
A.A Ketut Sri Asih;
Bagus Ketut Riska Mahawira
Journal Research of Management Vol. 1 No. 2 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya
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DOI: 10.51713/jarma.v1i2.18
This study aims to determine the effect of work discipline and work environment on employee performance of Astagina Resort Villa and Spa Bali. The questionnaire distributed to 80 respondents was all members of the population. This study, using regression analysis techniques by testing hypotheses using T Test and F Test. The results of the T Test show that work discipline has a positive and significant effect on the performance of employees of Astagina Resort Villa and Spa Bali. This is seen from the results of the regression coefficient X1 (b1) thitung = 7.949> t table (0.05: 77) = 1.665 and sig t = 0,000 (p <0.05). Work Environment has a positive and significant effect on employee performance at Astagina Resort Villa and Spa Bali. This is seen from the results of the regression coefficient X2 (b2) t count = 4.624> t table (0.05: 77) = 1.665 and sig t = 0.000 (p <0.05). Work discipline has more dominant influence on employee performance of Astagina Resort Villa and Spa Bali.
PENGARUH HARGA DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN HANDPHONE VIVO DI KUTA UTARA
Hesti Nurfitriani;
Ni Made Hartini
Journal Research of Management Vol. 1 No. 2 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya
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DOI: 10.51713/jarma.v1i2.19
This study aims to analyze the effect of partial price and brand image on purchasing decisions (Y) on Vivo mobile phones in Kuta Utara. Price is an activity to talk about satisfaction and dissatisfaction with others. In order to achieve company goals, a good brand image is needed so that it can be stored in the minds of consumers to improve purchasing decisions. In this study, it was explained about the positive influence of price and brand image on purchasing decisions partially. Sampling is done by using a purposive sampling technique that is sampling with certain considerations, where the number of samples used in this study were 70 respondents. In this study carried out statistical analysis assisted through SPSS computer program (Statistical for Social Science) Rel.16. From the results of the analysis using multiple regression analysis techniques with the formula Y = a + b1x1 + b2x2 namely price (X1) has a positive and significant influence on purchasing decisions (Y) with a regression coefficient b1x1 of 0.267 and confirmed by the results of t test where tcount = 2.507 > t table (0.05: 109) = 1.659 and sig.t = 0.014 (p <0.05). Brand Image (X2) partially has a positive and significant influence and is confirmed by the results of the t test where it is obtained tcount = 7.407> t table (0.05: 109) = 1.659 and sig.t 0,000 (p <0.05). Based on the description above, it can be concluded that there is a positive and significant influence between price (X1) and brand image (X2) on the purchasing decision (Y) of Mobile Vivo in Kuta Utara.
PENGARUH MOTIVASI DAN DISPLIN KERJA DALAM MENINGKATKAN KINERJA KARYAWAN PADA JAMBULUWUK OCEANO SEMINYAK HOTEL
I Made Windu Windika;
I Nengah Aristana
Journal Research of Management Vol. 1 No. 2 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya
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DOI: 10.51713/jarma.v1i2.20
Employees are the main assets in running a company's operations. The problem raised in this study is motivation (X1) influences performance (Y) in Jambuluwuk Oceano Seminyak Hotel, how does work discipline (X2) affect performance (Y) in Jambuluwuk Oceano Seminyak Hotel, how much is the influence of work motivation and work discipline on employee performance at Jambuluwuk Oceano Seminyak Hotel and which independent variables have a dominant influence on employee performance at Jambuluwuk Oceano Seminyak Hotel. The population in this study amounted to 94 people. This study uses the population as a sample. The data analysis technique used is multiple linear regression analysis. The results of the analysis show a regression model Y = 4,510 + 0,246 (X1) + 0,285 (X2) The conclusion obtained is Motivation (X1) has a positive influence on employee performance at the Jambuluwuk Oceano Seminyak Hotel as indicated by the positive coefficient b1X1 regression coefficient. Work discipline (X2) has a positive influence on employee work discipline at the Jambuluwuk Oceano Seminyak Hotel, this can be seen in the positive coefficient b2X2 which is positive. The magnitude of the effect of motivation and work discipline on employee performance at Jambuluwuk Oceano Seminyak Hotel was 43.6% and the remaining 56.4% was influenced by other variables not examined in this study. The independent variable that has a dominant influence on Employee Performance is the work discipline variable (X2) that is equal to 0.285 while the Motivation variable (X1) is 0.246
FAKTOR-FAKTOR YANG DIPERTIMBANGKAN WISATAWAN MENGGUNAKAN JASA ONLINE BOOKING BERBASIS APLIKASI TRAVELOKA DI FAVE HOTEL KUTA KARTIKA PLAZA
James Adolf Paparang;
Luh Komang Candra Dewi
Journal Research of Management Vol. 1 No. 2 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya
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DOI: 10.51713/jarma.v1i2.21
This study aims to determine what factors and which factors are the most dominant that tourist consider in using online booking service in the Traveloka application at Fave Hotel Kuta Kartika Plaza. The design of this study used quantitative descriptive analysis with SPSS version 24 analysis tool. This study used 85 respondents as the research sample drawn based on the purposive sampling method. The research method applied in this study is based on analysis of factor analysis with data collection techniques used are interviews, documentation, questionnaires. The results of this study show that only 16 independent variables can be analyzed further from a total of 17 independent variables. Of the 16 variables after the factor rotation process, there are five main components. Thenaming of new factors is determined according to the variables that make up the factor. The first factor is the company image factor that have the highest eigenvalue value of 5.558 and are able to explain the total variance of 34.756%. The second factor is marketing mix factor with an eigenvalue value of 2.520 with a variance percentage of 15,750%. The third is the brand factor with an eigenvalue value of2.400 with a total variance of 15.000%. The fourth socio cultural factor that has an eigenvalue of 1,823 with a total variance of 11,394%. The fifth factor is individual factor with an eigenvalue value of 1.304 which is able to explain the total variance of 8,147%. Implications for companies to always maintain service quality and also the quality of their applications, as well as to evaluate price, social and lifestylefactors that have small eigenvalue values compared to individual factors and service quality.
PENGARUH BAURAN PEMASARAN TERHADAP KEPUASAN WISATAWAN YANG MENGINAP DI SIESTA LEGIAN HOTEL (Studi Pada Wisatawan yang Menginap di Siesta Legian Hotel)
Komang Sintia Meliani;
Ni Luh Putu Agustini K.
Journal Research of Management Vol. 1 No. 2 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya
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DOI: 10.51713/jarma.v1i2.22
The purpose of this study was to analyze the effect partially and simultaneously between the marketing mix consisting of product, price, place, promotion, process, people, physical evidence variables towards the satisfaction of tourists who stayed at Siesta Legian Hotel. The analysis used is multiple linear regression and beta coefficients. The sample in this study were tourists who stayed at Siesta Legian Hotel, which amounted to 102 people. The sampling technique used was purposive sampling and quantitative analysis. Based on the results of data analysis, it can be seen that the partial effect of the product on tourist satisfaction is 42.3%, the price is 52.4%, the distribution channel is 53.8%, promotion is 43.8%, the process is 41.8%, people are 65.8% and the dominant variable is physical evidence with a value of 44.2% which indicates that the placement of rooms and and the atmosphere of the lobby has the value of the dominant variable. The coefficient of determination results or R2 shows the number 0.775, which means that as many as 77.5% of the marketing mix variables affect the satisfaction of tourists who stay at the Siesta Legian Hotel, while as many as 22.5% of tourist satisfaction staying at Siesta Legian Hotel is influenced by other variables. The conclusion of this study is that the marketing mix has a significant effect on the satisfaction of tourists who stay at Siesta Legian Hotel. The implications of this study are to provide benefits for hotels to pay more attention to the marketing mix used to increase the satisfaction of tourists who stay at Siesta Legian Hotel.
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PADA PRODUK YOGHURT REPUBLIC DI LEGIAN (Studi Pada Yoghurt Republic Legian)
Ni Kadek Ary Ervikayanti;
Ida Ketut Kusumawijaya
Journal Research of Management Vol. 1 No. 2 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya
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DOI: 10.51713/jarma.v1i2.23
Purchasing decisions are actions of consumers to want to buy or not on the products offered. From various factors that influence consumers in determining the purchasing decision of a product, usually consumers always consider product quality and price. The problem raised in this study is whether product quality (X1) influences purchasing decisions (Y) on Yoghurt Republic products in Legian. Does the price (X2) affect the purchasing decision (Y) on Yoghurt Republic products in Legian. How big is the influence of product quality (X1) and price (X2) on purchasing decisions (Y) on Yoghurt Republic products in Legian, and which independent variable has the dominant influence on purchasing decisions (Y) on Yoghurt Republic products in Legian. The population in this study amounted to 120 respondents with a minimum age of 15 years. The data analysis technique used is quantitative descriptive analysis, validity and reliability test data, classic assumption test, multiple linear regression test, t test analysis, coefficient of determination analysis, and test analysis of the dominant variable influential (β). The results of the analysis show the regression results of Y = 4.963 + 0.466 X1 + 0.206 X2. The conclusions obtained are product quality (X1) has a positive and significant effect partially on purchasing decisions (Y) indicated by the regression coefficient b1X1 which is positive at 0.466 with a tcount = 7.893> t table = 1.661 with a sig = 0,000. Price (X2) has a positive and significant effect partially on purchasing decisions (Y) indicated by the regression coefficient b2X2 which is positive at 0.206 with a value of t = 2.520> t table = 1.661 with a sig value = 0.013. The magnitude of the influence of product quality and price on purchasingdecisions is 67.5% and the remaining 32.5% is influenced by other variables not discussed in this study. The independent variable that has the dominant influence on purchasing decisions can be seen from β (beta) is the product quality variable which is equal to 0.575 while the price variable is 0.184.
PENGARUH MOTIVASI DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PADA HOTEL AYUNG RESORT UBUD BALI (Studi Pada Ayung Resort Ubud, Bali)
Ni Kadek Trisna Dewi;
Made Yudi Darmita
Journal Research of Management Vol. 1 No. 2 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya
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DOI: 10.51713/jarma.v1i2.24
Hotel Ayung Resort Ubud Bali is one of the companies engaged in accommodation that provides lodging services, provides food and beverages and other services where all services are allocated to everyone stay in hotels or use other facilities. Based on employee attendance data at Ayung Resort Ubud Bali Hotel, can be seen how the level of employee work discipline towards company attendance shows an average absentee level of 3.72% above 3% which is stated less. This can be seen in a fairly high level of complaint, with an average of 49.19% compared to the average good comment of 50.81%. The sample taken in this study amounted to 80 people 50% of the total employees with the sampling technique is proportional stratified random sampling. The data analysis tool used is descriptive analysis, data quality test, classic assumption test and multiple linear regression test with the Application Package for Social Science (SPSS) version 22.0. The results of research on motivation and work discipline have effect of 68.3% on employee performance at Ayung Resort Ubud Bali. While the remaining 31.7% is influenced by other variables not discussed in this study as: training, work environment, communication, leadership style and others. Hypothesis test results of effect of motivation (X1) on employee performance (Y) show a significance level of 0,000 smaller than α = 0.05. This means that motivation employee performance. Motivational regression coefficient (X1) of 3,667 shows the positive influence of motivation on employee performance. These results accept the hypothesis H1 which states that motivation has a positive effect on employee performance and the resultsof the work discipline hypothesis test (X2) on employee performance (Y) show a significance level of 0,000 smaller than α = 0.05. This means work disciplinevariables effect employee performance. Regression coefficient value of work discipline variable (X2) of 10,823 shows the positive influence of work discipline on employee performance. This result accepts hypothesis H2 which states that work discipline has a positive effect on employee performance.
UPAYA PENINGKATAN SEMANGAT KERJA KARYAWAN MELALUI KEPEMIMPINAN DAN MOTIVASI PADA PT.BPR PEDUNGAN (Study Pada PT. BPR Pedungan Denpasar Bali)
Putu Sintia Wulandar;
I Made Hedy Wartana
Journal Research of Management Vol. 1 No. 2 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya
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DOI: 10.51713/jarma.v1i2.25
Employee morale is a very important thing in supporting the achievement of an organization's goals, if morale is high it tends to be able to finish work well andquickly, conversely if morale is low then the work will be less well done and employees become dissatisfied. Employee morale can be measured one of them by looking at the percentage of employee absenteeism at work. This study aims to determine the effect of leadership on employee morale, the effect of motivation on morale, to find out how much the contribution of influence between leadership and motivation on employee morale, and also to find out which variables are more dominant on the morale of employees of PT. BPR Pedungan. The respondents of this study were employees of PT. BPR Pedungan, amounting to 91 people. The analysis technique used is multiple linear regression analysis. The multiple regression equation is: Y = 3.380 + 0.464 X1 + 0.450 X2. T test is used to determine the effect of independent variables on the dependent variable partially. Based on the results of the analysis note that leadership and motivation have a positive and partially significant effect on employee morale. Where leadership has a t-count value (4,559)> t-table (1,662), motivation has t-count (4,063)> t-table (1,662). Contributions contributed by leadership (X1) and motivation (X2) to employee morale (Y) at PT.BPR Pedungan are 80.8%, while the remaining 19.2% is influenced by other factors not analyzed in this study such as communication and work discipline. Leadership (X1) gives a more dominant influence compared to motivation (X2) on employee morale (Y) at PT. Rural BPR, where the value of β for the leadership variable is 0.488 and motivation is 0.435. Based on the results of the study, it can be suggested by the leadership of PT. BPR Pedungan always pays attention to leadership and motivation because together these two variables are able to increase Employee Morale at PT.BPR Pedungan.
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN TUPPERWARE (Studi Kasus Pada PT. WIDYA MUTIRA BALI di Denpasar)
Ni Made Wulan Pradnyadewi;
Dewiwati Sujadi
Journal Research of Management Vol. 1 No. 2 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya
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DOI: 10.51713/jarma.v1i2.26
This study aims to analyse the effect of product quality and price on purchasing decisions Tupperware. The number of samples in this study were 119 respondents. Data collection techniques in this study are questionnaires, documents and interviews. Sampling uses the purposive sampling method, which is a sampling technique that is carried out for certain purposes and considerations. The research method used in this research is quantitative descriptive method. While the method of data analysis using multiple linear regression with T-test. Partially product quality (X1) and price (X2) have a positive and significant effect on purchasing decisions (Y) at PT.Widya Mutiara Bali. product quality (X1) and price (X2) have a positive and significant effect on purchasing decisions (Y) at PT.Widya Mutiara Bali. Based on the results of the study obtained a regression equation model Y=10,250+0,214X1+0,184X2, meaning that if there is an increase in product quality then the purchasing decision at PT. Widya Mutiara Bali will increase by 0.214 and if there is an increase in prices, the purschasing decision at PT. Widya Mutiara Bali will increase by 0.184. This means that there is a positive and significant influence between product quality and price on Tupperware purchasing decisions at PT. Widya Mutiara Bali. Implications for companies are to always improve product quality and maintain prices so that purchasing decisions can be maintained.
PENGARUH KONFLIK DAN STRES KERJA TERHADAP KINERJA KARYAWAN DI FAVE HOTEL KARTIKA PLAZA (Studi Pada Fave Hotel Kartika Plaza)
I Putu Yoga Negara;
Ni Luh Sili Antari
Journal Research of Management Vol. 1 No. 2 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya
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DOI: 10.51713/jarma.v1i2.28
Human resource management is part of organizational management that focuses on the elements of human resources. The task of Human Resource Management (HRM) is to manage the human element well in order to obtain a workforce that is satisfied with their work. The problem raised in this study is whether the conflict (X1) affects the performance of employees (Y) at the Fave Hotel Kartika Plaza, and whether work stress (X2) affects the performance of employees (Y) in Kartika Plaza Hotel Fave and how much influence is the Conflict (X1) and work stress (X2) on Employee Performance (Y) in Fave Hotel Kartika Plaza. The population in this study amounted to 75 people. This study uses the entire population as a sample. Data analysis techniques used are data quality test, classic assumption test, multiple linear regression analysis, t-test analysis and analysis of determination. The results of the analysis show the regression model Y = 10,157 - 0,446X1 - 0,035X2. The conclusion obtained is the conflict (X1) partially has a negative and significant effect on employee performance (Y) in the Fave Hotel Kartika Plaza shown by the regression coefficient b1 X1 which is negative, work stress (X2) partially has a negative and significant effect on the performance of employees (Y) in Fave Hotel Kartika Plaza as indicated by thecoefficient b2 X2 negative, and the magnitude of the effect of work conflict (X1) and work stress (X2) on employee performance (Y) of 52.8% and the remaining 47.2% is influenced by other variables such as motivation, work environment and work discipline that are not discussed in this study.