Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik
Jurnal Keskap merupakan jurnal yang menggunakan model peer review yang dapat diakses secara online. Tujuan Keskap adalah menerbitkan jurnal yang memuat artikel-artikel berkualitas yang mampu menyumbangkan pemikiran secara teoritis dan empiris untuk kemajuan teknologi dan pendidikan. Tulisan-tulisan di KESKAP akan memberikan kontribusi signifikan bagi pemikiran kritis di bidang ilmiah, khususnya di bidang Ilmu Sosial dan Humaniora. Ruang lingkup bidang yang terdapat dalam KESKAP meliputi bidang-bidang sebagai berikut: Ilmu komunikasi; Humas; sosiologi; kewarganegaraan; politik; sosioekonomi; budaya dan masyarakat; budaya dan bahasa; multikulturalisme; kebijakan publik; pendidikan; kemiskinan dan pertumbuhan; dan administrasi publik.
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<![CDATA[Strategi Komunikasi Kesehatan Dalam Percepatan Penurunan Kondisi Stunting Pada Anak Di Lubuk Pakam Deli Serdang ]]>
<![CDATA[Muhammad Rizki Irwan]]>;
<![CDATA[Faustyna Faustyna]]>
<![CDATA[ KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 2, No 1 (2023): Keskap: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Sumatera Utara ]]>
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DOI: 10.30596/keskap.v2i1.14490
<![CDATA[Health Communication is a communication that plays a very important role in the success of several programs and so on, especially in reducing stunting conditions. Given that stunting is a government program that must be implemented by all health agencies without exception. To realize the reduction in stunting conditions, the government, especially puskesmas must take part in this program in order to reduce stunting conditions. The purpose of this study was to determine the health communication strategy carried out by the puskesmas to the community. The theory used is health communication, interpersonal communication, and stunting. While the research method used in this study is a qualitative descriptive approach. There are two ways to collect data, namely in-depth interviews and documentation. The data analysis technique is qualitative by observing and interviewing. From the results of the study it can be concluded that the role of the puskesmas is needed to make the program a success and also health communication between the puskesmas and the community runs very well and smoothly. In addition, through conversations, dialogues, and sharing experiences, it is one of the important aspects of communication carried out by the puskesmas to the community.]]>
<![CDATA[Implementasi Peraturan Bupati Asahan Nomor 67 Tahun 2018 Dalam Rangka Meningkatkan Ketertiban Berlalu Lintas Di Kawasan Kota Kisaran ]]>
<![CDATA[Alfi Kurniawan]]>;
<![CDATA[Syafrizal Syafrizal]]>
<![CDATA[ KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 2, No 1 (2023): Keskap: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Sumatera Utara ]]>
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DOI: 10.30596/keskap.v2i1.14485
<![CDATA[The implementation of the Asahan Regent's Regulation Number 67 of 2018 concerning the Use of Road Networks and Traffic Flow Movements in the Kisaran City Area is a description of the non-optimal effectiveness of the use of road networks and traffic flow movements in Kisaran City. In practice, this policy has been implemented but has not been fully maximized because there are still several problems, such as the number of people who violate the traffic signs that have been set and the number of street vendors who are still selling on the road. This study aims to find out and describe in detail how the implementation of the Asahan Regent's Regulation Number 67 of 2018 concerning the Use of Road Networks and Traffic Flow in the Kisaran City Area. The research method used is a descriptive research method with a qualitative approach. Data collection techniques were carried out by means of interviews, observations and documentation related to the Implementation of the Asahan Regent Regulation Number 67 of 2018 concerning the Use of Road Networks and Traffic Flow in the Kisaran City Area. Based on the results of the study, it is known that the implementation of the Asahan Regent's Regulation Number 67 of 2018 concerning the Use of Road Networks and Traffic Flow in the Kisaran City Area is still not fully operational, this is indicated by the number of people who do not obey the traffic regulations that have been set by the government. The lack of public awareness in obeying the regulations that have been set has made this implementation not run optimally, even though the implementers of this policy have socialized to the public regarding traffic rules. In addition, with supervision that is still lacking and weak sanctions do not cause a deterrent effect to people who violate the traffic rules. ]]>
<![CDATA[Strategi Komunikasi Pemasaran Destinasi Wisata Park & Farm Sipirok Melalui Media Digital Instagram Dalam Meningkatkan Minat Pengunjung ]]>
<![CDATA[Amriul Hakim Rangkuti]]>;
<![CDATA[Leylia Khairani]]>
<![CDATA[ KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 2, No 1 (2023): Keskap: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Sumatera Utara ]]>
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DOI: 10.30596/keskap.v2i1.14486
<![CDATA[The development of business in the field of tourism objects is currently very rapid, giving rise to competition to reach tourists between one tourist attraction and another. Rapid changes in the business environment have forced tourist attractions to continue to be active and creative in developing existing tourist sites and continuously making updates regarding strategies in marketing them. This study aims to determine "Marketing Communication Strategy for Sipirok Park And Farm Tourism Destinations through Instagram Digital Media in Increasing Visitor Interest". The method used in this research is descriptive qualitative. Data obtained from observations, interviews, and documentation using descriptive analysis techniques, namely describing the events studied. In this study, there were 5 resource persons, namely the manager of tourist attractions, employees of tourist attractions, and tourists. The research location is in Pasorminan Village, Sipirok District, South Tapanuli Regency. The results of this study are tourism managers in implementing marketing communication strategies in attracting tourists including three activities, including promotion activities through social media such as Instagram, and word of mouth. The second activity is a Place in the form of a comfortable, beautiful, and natural place. The third activity is Price in the form of very affordable entrance ticket prices.]]>
<![CDATA[Bentuk Kesejahteraan Sosial Berbasis Gender Dalam Sistem “Tandur†Pada Pertanian Sawah Di Desa Sei Buluh Estate Kabupaten Serdang Bedagai ]]>
<![CDATA[Desy Desvira]]>
<![CDATA[ KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 2, No 1 (2023): Keskap: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Sumatera Utara ]]>
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DOI: 10.30596/keskap.v2i1.14480
<![CDATA[This study focuses on forms of gender-based social welfare in the tandur system in Sei Buluh Estate Village, Serdang Bedagai Regency. The purpose of this study is to understand the forms of gender welfare in tandur farmers, especially for women. This study uses a qualitative descriptive method. Data collection techniques used are primary and secondary techniques such as observation and interviews as well as collecting data related to research sourced from journals. The results of this study indicate that there are forms of gender inequality in the tandur system at the research location, such as exploitation of employees, gender double burden, economic welfare that has not increased in the last two years, and gender inequality in the portion of work. Based on the results of the research that has been done, it can be concluded that many women experience injustice in terms of work. The advice that can be given is to keep working so that you can get maximum results.]]>
<![CDATA[Kesejahteraan Sosial Masyarakat Pengrajin Sapu Lidi Sawit Di Era Pandemi Covid-19 (Studi Kasus Kelurahan Tanjung Langkat, Kecamatan Salapian, Kabupaten Langkat) ]]>
<![CDATA[Nicky Very Bangun]]>
<![CDATA[ KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 2, No 1 (2023): Keskap: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik ]]>
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DOI: 10.30596/keskap.v2i1.14487
<![CDATA[This study discusses the social welfare of the palm oil broom craftsman in the era of the covid-19 pandemic in Tanjung Langkat Village, Salapian District, Langkat Regency. The purpose of this study is to describe the differences in life between before and during the Covid-19 pandemic felt by the community of palm oil broom craftsmen in Tanjung Langkat Village, Salapian District, Langkat Regency. This study uses descriptive qualitative research methods with data collection techniques through observation, interviews, and literature studies and analyzes them by collecting data, reducing data, presenting data, and drawing conclusions (verification). The results of this study indicate that the life of the palm broom craftsman in Tanjung Langkat Village, Salapian District, Langkat Regency during the COVID-19 pandemic can be said to have changed. This is viewed from the indicators of community welfare, including the family economy, education and health.]]>
<![CDATA[Persepsi Peserta Program Kampus Mengajar Dalam Mempraktekkan Kemampuan Public Speaking ]]>
<![CDATA[Sylla Fazira Silaban]]>
<![CDATA[ KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 2, No 1 (2023): Keskap: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Sumatera Utara ]]>
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DOI: 10.30596/keskap.v2i1.14481
<![CDATA[This research is discusses the perceptions or experiences of campus participants teaching during their assignment in schools that are classified as 3T, namely frontier, remote, and underdeveloped to help equalize education in Indonesia by way of students being able to directly develop themselves through dedication and have activities outside the scope of the world of lectures. so that they can find solutions and help improve the world of education in Indonesia, especially discussing how the participants practice public speaking skills during the teaching and learning process. Where this study aims to find out how effective public speaking is to attract and shape the character of elementary school age children, as well as what interactions students build outside the campus environment both using verbal and non-verbal communication and what methods and innovations are used by campus participants to teach in arouse the interest of early childhood to develop themselves both intellectual abilities and physical abilities.]]>
<![CDATA[Pola Komunikasi Orang Tua Dalam Mengawasi Penggunaan Gawai Pada Anak Usia Dini di Kecamatan Batang Kuis ]]>
<![CDATA[Silvia Wahyuni]]>;
<![CDATA[Junaidi Junaidi]]>
<![CDATA[ KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 2, No 1 (2023): Keskap: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Sumatera Utara ]]>
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DOI: 10.30596/keskap.v2i1.14488
<![CDATA[The use of gadgets by children who are not supervised can be bad for their growth and development. To prevent children from being exposed to inappropriate content, communication within the family needs to be built harmoniously in order to get a good education for children. The purpose of this study was to find out how parents communicate to provide an understanding of what can and cannot be done when children play with gadgets and to find out what efforts parents make in supervising the use of gadgets by children. In this study, the theory used is that of Ascan Koerner and Mary Ann Fitzpatrick, who argue that parental communication patterns are categorized into three categories: permissive communication patterns, authoritarian communication patterns, and authoritative communication patterns. The method used in this research is a qualitative descriptive method. The results of this study show that every parent has their own way of communicating with their children. namely by using permissive communication patterns and authoritative communication patterns.]]>
<![CDATA[Implementasi Peraturan Bupati Mandailing Natal Nomor 7 Tahun 2016 Dalam Rangka Pengembangan Wirausaha Masyarakat di Desa Padang Bulan Kecamatan Kotanopan ]]>
<![CDATA[Rahmad Kurniawan]]>;
<![CDATA[Dedi Amrizal]]>
<![CDATA[ KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 2, No 1 (2023): Keskap: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Sumatera Utara ]]>
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DOI: 10.30596/keskap.v2i1.14482
<![CDATA[This research was conducted in Padang Bulan village, Kec. Kotanopan, Kab.Mandailing Natal. The purpose of this study was to find out how the implementation of the Mandailing Natal Regent Regulation Number 7 of 2016 in the context of developing community entrepreneurs in Padang Bulan village, Kotanopan sub-district. The type of research used is a descriptive method with qualitative data analysis, namely the method used to dissect a phenomenon and event by describing it into sentences and language based on the findings in the field. Based on the results of the research that the author did, it is known that the Mandailing Natal Regent Regulation Number 7 of 2016 in the Context of Community Entrepreneurial Development in Padang Bulan Village, Kotanopan District has been implemented but not optimally. This can be seen through research categorizations such as the program being implemented but not yet optimal due to the Covid-19 pandemic. the current target to be achieved by the government has made efforts to approach and interact with the community in collaboration and cooperation in improving entrepreneurial development. However, this is hampered by the Covid-19 virus that has hit Indonesia, which has paralyzed all social activities, and the supervision of policies issued. Currently, the supervision carried out by the village government and in collaboration with other institutions has been carried out. This supervision is carried out from material production to product marketing. However, in the field there are still many business units that still need special attention and handling from the related units because there is still a lack of concern for entrepreneurial development in Padang Bulan village but supervision in the village is still weak, there is interaction between the village government and the community so far the government The village has carried out socialization and counseling activities in terms of developing community entrepreneurship. However, this activity did not last long, due to the Covid-19 pandemic. ]]>
<![CDATA[Strategi Pengawasan Pimpinan Dalam Meningkatkan Kinerja Pegawai Di Kantor Pangulu Nagori Siantar Estate Kabupaten Simalungun ]]>
<![CDATA[Ismi Nurhasani]]>
<![CDATA[ KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 2, No 1 (2023): Keskap: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Sumatera Utara ]]>
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DOI: 10.30596/keskap.v2i1.14489
<![CDATA[The purpose of this study was to determine the strategies used by leader in improving employee performance at the Pangulu Nagori Siantar Estate office Simalungun Regency. This study uses a qualitative descriptive approach that provides a clear and systematic description of the object under study in order to provide valid information and data related to existing facts and phenomena and is based on the intention to describe descriptively the supervisory strategy in improving employee performance in the Pangulu office. Based on the results of the study, it shows that Pangulu Nagori Siantar Estate implements a supervisory strategy in the office, namely Direct Control and Indirect Control, planning for results-oriented supervision strategies to be achieved within a period of one to five years by taking into account the potential, opportunities and constraints, there is no applicable punishment for employees who make mistakes and differences in employee character the leadership also evaluates to review employee performance and can prevent errors and deviations in employee performance in carrying out their work.]]>
<![CDATA[Fenomena Penggunaan Bahasa Jaksel (Code-switching Language) dalam Komunikasi Interpersonal Siswa di SMA Negeri 11 Medan ]]>
<![CDATA[Yudi Setiawan]]>
<![CDATA[ KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 2, No 1 (2023): Keskap: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Sumatera Utara ]]>
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DOI: 10.30596/keskap.v2i1.14483
<![CDATA[This research aims to know the Jaksel Language usage phenomenon (code-switching language) in the interpersonal communication of students at SMA Negeri 11 Medan. This research uses the qualitative method with a phenomenological approach.. The result of this research is that students of SMA Negeri 11 Medan have used The Jaksel Language (code-switching) when they communicate with their friends, either directly or indirectly (via chat applications). Most of the informants used The Jaksel Language because it was their own will, some of them because of FOMO (Fear of Missing Out), and to be look cool. The six informants in this research are the members of the EL-ENC (English Eleven Club) at their school. All informants are accustomed using English for academic and non-academic purposes.]]>
