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JURNAL ADMINISTRASI BISNIS
Published by Universitas Sam Ratulangi
ISSN : 23389605     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal ini dikelola oleh Program Studi Administrasi Bisnis Fakultas Ilmu Sosial dan Politik Universitas Sam Ratulangi. Jurnal ini terbit 5 kali dalam setahun. Jurnal ini merupakan hasil publikasi karya ilmiah/makalah dari Pengajar, Alumni, Mahasiswa yang berhubungan dengan Manajemen Sumber Daya Manusia, Pemasaran, Keuangan, Kewirausahaan, dan bidang minat Administrasi Bisnis. Jurnal ini menerima draft untuk publikasi review buku, laporan penelitian, jurnal ilmiah umum yang bisa dikirimkan ke alamat email jurnal: jab.unsrat@gmail.com.
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Articles 12 Documents
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Search results for , issue "Vol 9, No 3 (2019)" : 12 Documents clear
Pengaruh Nilai Kerja Terhadap Kinerja Karyawan Pantouw, Yuvika Monika; Tatimu, Ventje; Sambul, Sofia A. P.
JURNAL ADMINISTRASI BISNIS (JAB) Vol 9, No 3 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.9.3.2019.25517.85-92

Abstract

The purpose of this study was to determine the effect of work value on the performance of study employees in Millennial Bank Mandiri Area Manado employees. Values contain an element of judgment because they contain an individual's ideas about what is true, good or desirable. Work values are important for studying organizational behavior because work values are the basis for understanding attitudes and motivation and influencing our perception. Performance is the result or results achieved during a certain period in the tasks compared to, such as work standards, targets or goals or criteria that have been agreed upon in advance have been agreed upon. The relationship between work values and employee performance is closely related to employee empowerment in a company. The analytical method used is a simple linear regression analysis. The results of this study stated that the Value variable in this study had a positive and significant effect on Employee Performance in the Study of millennial generation employees in Bank Mandiri Area Manado.PT. Bank Mandiri in Manado should increase and pay more attention to the value of work than employees within the company, especially to millennial generation employees, because giving due to paying attention to work values than millennial generation employees can improve employee performance within the company.
Pengaruh Promosi dan Harga Terhadap Keputusan Pada Pembelian PT. Shopee International Indonesia Di Kota Manado Tulangow, Sharen G.; Tumbel, Tinneke M.; Walangitan, Olivia F. C.
JURNAL ADMINISTRASI BISNIS (JAB) Vol 9, No 3 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.9.3.2019.25129.35-43

Abstract

This study aims to determine the effect of promotion and price on purchasing decisions at PT. Shopee International Indonesia in the city of Manado, where Shopee consumers in the city of Manado also often shop through this application by looking at the promotions that PT. Shopee International Indonesia often holds and the prices offered so that in purchasing decisions there are several factors that influence in it, and this research the writer takes the promotion and price factors. In this research quantitative associative research is used with data collection techniques by observation and questionnaire. The analysis technique used is the validity test, reliability test, normality test, multiple linear regression analysis, coefficient of determination analysis. In testing the hypothesis using partial test and simultaneous test. Based on the results obtained from this study, it shows that the influence of promotion is 52.9% and the influence of price is 40.3%. and the effect of promotion and price simultaneously that is equal to 56.6% while the remaining 43.4% is explained by other variables not included in this study that include products, places, people, processes, advertising, physical evidence.
Pengaruh Karakteristik Pekerjaan, Pengembangan Karir Dan Kompensasi Terhadap Loyalitas Karyawan Lumiu, Charlos Alexander; Pio, Riane J.; Tatimu, Ventje
JURNAL ADMINISTRASI BISNIS (JAB) Vol 9, No 3 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.9.3.2019.25518.93-100

Abstract

This study aims to examine the effect of job characteristics, career development, and compensation on employee loyalty. The potential of existing human resources in the company must be utilized as well as possible, so as to be able to provide optimal output. An organization will run smoothly if all services provided by individuals to the organization get balanced attention and rewards. The general research objective is to examine and determine the effect of job characteristics, career development, and compensation on employee loyalty. The method used in this research is the quantitative descriptive method, using Structural Equation Modeling with Partial Least Square. The results obtained from the study that simultaneously the ability of the variable Job Characteristics, Career Development and Compensation in explaining the magnitude of the influence on the variable Employee Loyalty is 14%, the rest is explained by other variables outside this study.
Pengaruh Kompensasi Terhadap Kinerja Karyawan pada PT. Sinar Galesong Mandiri Manado Nelwan, Jerry; Pio, Riane J.; Rumawas, Wehelmina
JURNAL ADMINISTRASI BISNIS (JAB) Vol 9, No 3 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.9.3.2019.25511.44-54

Abstract

The purpose of this study is the purpose of this research is to find out and obtain a review of the effect of compensation on employee performance at PT. Sinar Galesong Mandiri Manado. The benefits of this research are expected that the results of this study can contribute to a broader knowledge of company performance and to be used as reference materials or comparison materials for other researchers. This is a quantitative descriptive study with a sample of 35 respondents obtained using the non-probability (accidental sampling) method. To test how the influence of quality is used instruments, validity and reliability tests, while the data were analyzed using a simple linear regression method with the t test and the coefficient of determination (multiple correlations). Therefore H1 is accepted, which means that the independent variable (compensation) influences the dependent variable (employee performance), positively and strongly influences. The results of the determination coefficient show that the adjusted R square rate is 0.592 or 59.2% which means that the employee performance variance can be explained by compensation. While the remaining 40.8 can be explained by other variables outside the research variable.
Pengaruh Bukti Langsung, Kehandalan, Jaminan, Daya Tanggap dan Empati, Terhadap Kepuasan Pasien pada Puskesmas Sondakh, Billy Rolly; Tampi, Johnny R. E.; Tumbel, Tinneke M.
JURNAL ADMINISTRASI BISNIS (JAB) Vol 9, No 3 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.9.3.2019.25520.101-111

Abstract

The goal of the study is to test the effects of efidence directly, reliability, asurance, response, empathy for the patient’s satisfation at the medical center . The samples used in this study number one hundred. As for a sample method of taking by purposive sampling. The data analysis method used is quantitative analysis by using the validity test and reliability test, test f, determinative coefficient, test t and regression analysis. Using multiple regression methods, you might conclude that the evidence variable immediately has a positive and significant impact on consumer satisfaction. Whereas reliability has a positive but insignificant effect on consumer satisfaction. Guarantee has a positive but insignificant effect on consumer satisfaction. The response has a positive but insignificant effect on consumer satisfaction. For empathy, it has no positive or insignificant impact on consumer satisfaction. Simultaneous evidence of direct,reliability can signifikantly affect costumers satisfaction with   f counts greater than the significance number. The resulting coefficient determination is 0.322 which means 32.2 percent of variable changes in consumer satisfaction are explained by common evidence, reliability, guarantees, response and empathy changes, while 67.8 percent is explained by other non-research variables.
Pengaruh Profitabilitas Terhadap Kebijakan Dividen Dengan Likuiditas Sebagai Pemoderasi Puspitaningtyas, Zarah; Prakoso, Aryo; Masruroh, Andaratul
JURNAL ADMINISTRASI BISNIS (JAB) Vol 9, No 3 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.9.3.2019.25120.1-17

Abstract

The purpose of this study was to analyze the effect of profitability on dividend policy by using liquidity as a moderating variable. Profitability is proxied using asset returns, the dividend policy is proxied using a dividend payout ratio, while liquidity is proxied using the current ratio. This research uses quantitative with the type of association research. The population is all 21 companies in the agricultural sector listed on the Indonesia Stock Exchange, then the sample was selected using a purposive sampling method and obtained 7 companies. Data is obtained from the annual report on the official website of the Indonesia Stock Exchange. The next data collected was analyzed using the moderated regression analysis. The results of the analysis prove that profitability influences dividend policy and liquidity moderate the relationship of profitability with dividend policy.
Pengaruh Tarif Iklan Terhadap Keputusan Berlangganan pada Siaran Radio Montini Manado Manemba, Iranzo Lorenzo; Tampi, Johny R. E.; Mukuan, Danny D. S.
JURNAL ADMINISTRASI BISNIS (JAB) Vol 9, No 3 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.9.3.2019.25513.55-72

Abstract

This study focuses on the influence of advertising rates on customer decisions with the location of research on Radio Montini as one of the audio media by concentrating on promoting advertising rates or prices. The aim is to find out the extent to which Radio Montini Manado broadcast advertising rates affect customer decisions. The method used is a quantitative method with a simple linear regression analysis approach. The results of this study indicate that Radio Montini advertising rates have a positive and significant effect on Radio Manado's Montini FM customer decisions because it is supported by research results in accordance with the results of the validity and reliability test, the significance test, and the SPSS test results. The effect of advertising rates or prices on customer decisions on Radio Montini is not necessarily the only factor that influences customer decisions, but there are also other factors that could not be examined. Based on the results of this study, it is known that advertising rates or prices have a very strong influence on customer decisions at Radio Montini.
Pentingnya Modal Kerja Dalam Meningkatkan Usaha Nelayan Di Kampung Ngalipaeng II Kecamatan Manganitu Selatan Kabupaten Kepulauan Sangihe Manumpil, Claudia Ayu; Tumbel, Tinneke M.; Mangindaan, Joanne V.
JURNAL ADMINISTRASI BISNIS (JAB) Vol 9, No 3 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.9.3.2019.25542.112-121

Abstract

The purpose of this study was to determine the business conditions of fishing communities in Ngalipaeng II village. This research is a type of qualitative research. In coastal communities, traditional fishermen are the most suffering, poor and often the victims of the marginalization process due to fisheries modernization policies. In general, the so-called traditional fishermen are fishermen who utilize fishery resources with traditional fishing equipment, small business capital, and relatively simple fishing organizations. In general, fishermen still experience limited fishing technology. With a simple fishing gear, the operational area becomes limited, only around the coastal waters. Another problem is that access to markets is often not owned by fishermen, especially fishermen who live on small islands. Meanwhile, the condition of fish that easily rot, is a big problem faced by traditional fishermen. The income earned by these fishermen is generally used to fulfill the basic needs of family members. The basic needs that are intended in this case are food, clothing and housing as basic needs that are very important for survival, as well as social needs such as activities for merry, thanksgiving and others. Many fishing communities have not been able to meet the needs of household life, education, and other needs. Because given the results of fishing businesses that are so low / less because of limited costs and working capital.
Pengaruh Kualitas Produk Terhadap Loyalitas Pelanggan Kosmetik Wardah di Transmart Bahu Manado Nyonyie, Riska Asnawi; Kalangi, Johnny A. F.; Tamengkel, Lucky F.
JURNAL ADMINISTRASI BISNIS (JAB) Vol 9, No 3 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.9.3.2019.25123.18-24

Abstract

This study aims to determine the effect of Product Quality on Customer Loyalty Wardah Cosmetic at Transmart Bahu Manado. This research method uses a quantitative method, with a sample of 96 respondents who are Wardah product costumers. The sampling techniques in this study are using Purposive Sampling. Data collection techniques in this study were questionnaires. The data analysis method used in this study is a simple regression data analysis method with an associative approach to see a causal relationship that includes validity test, reliability test, and simple regression analysis processed using the help of computer program SPSS 25. From the test result can be known statistically, it can be seen clearly that the independent variable Product Quality affects the dependent variable Customer Loyalty. The result of the study show: Based on the calculation results of the determinant coefficient obtained the R square value of 0,725 or 72,5% which states that there is variable influence Product Quality on the variable Customer Loyalty, while the remaining 24,5 % is influenced by other factors not present in this study. This shows that Product Quality has a significant effect on Customer Loyalty. Where if the Product Quality is getting better, Customer Loyalty will be higher too.
Pengaruh Multi Level Marketing Terhadap Penjualan Produk Serum Vitamin C Salisa Effendi, Wiranto J. C; Kalangi, Johnny A. F.; Mukuan, Danny D. S.
JURNAL ADMINISTRASI BISNIS (JAB) Vol 9, No 3 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.9.3.2019.25516.73-82

Abstract

The purpose of this study was to examine the effect of Multilevel Marketing on the sale of Serim Vitamin C Salisa. Cosmetics has become one of the human needs in general. One of the cosmetics companies that saw this opportunity and marketed its products in Indonesia, namely PT. Aura Cantik Indonesia. This type of research is quantitative research. The data validity test results obtained all items in question declared valid. Furthermore, Anova output above is known that the calculated F value = 744,645 with a significance of 0,000 <0.05 then the regression model can be used to predict Multi-Level Marketing (X) variables or in other words, there are the influence of Multi-Level Marketing (X) variables on Sales variables ( Y). Furthermore, the results of the Determination Coefficient Test, R Square of 88.5% which states that the variable Sales of Vitamin C Salisa (Y) Serum Products is influenced by the Multi-Level Marketing (X) influence variable, while the remaining 11.5% is influenced by other variables that are not in this study.

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