Garuda - Garba Rujukan Digital

Article Per Year (5 Year)

All

Rubikon: Journal of Transnational American Studies

rubikon
Website

Published by Universitas Gadjah Mada

ISSN : 25412248 EISSN : 2654413X DOI : https://doi.org/10.22146/rubikon

Core Subject : Humanities,

Humanities

RUBIKON, Journal of Transnational American Studies (JTAS) specializes in American Studies especially transnational studies of the U.S. It is also intended to communicate American Studies issues and challenges. This journal warmly welcomes contributors from American Studies scholars, researchers, and those related to the discipline.

Arjuna Subject : Seni dan Humaniora - Seni dan Humaniora (Lain-Lain)

Articles 129 Documents

2 3 4 5 6

AMERICAN AND INDONESIAN SITCOMS: A TRANSNATIONAL ANALYSIS ON “FRIENDS” AND INDONESIAN SITCOMS Teguh Puja Pramadya
Rubikon : Journal of Transnational American Studies Vol 3, No 2 (2016)
Publisher : Universitas Gadjah Mada

The fact that Indonesia adopts many programs from American popular culture, especially the situation comedy format, makes reruns and reduplications at the national level, and makes them into primetime programs on most of the private television at stations demonstrates the strength of American cultural influence in Indonesia. Although, there are differences and adjustments in some parts of the program, modifying to the culture and customs of the people of Indonesia. The question arises, whether the entertainment producers in Indonesia nowadays were deliberately imitating and duplicating some imported variety and comedy format for the sake of popularity in public television in Indonesia or whether the traditional format of comedy in Indonesia is now being replaced with variety and comedy formats imported from America.This study is carried out in the framework of American Studies. To carry out the analysis, the writer made use of the grounded research and comparative study approach and Stuart Hall's theory of representation, to see the scope for negotiation and opposition on the part of the audience as an active part of the media consumption and how audience members make meanings and understand reality through their use of cultural symbols in both print and visual media. The object of the study is limited to the representation in Friends, as an example of an American sitcom, and to the representation in four Indonesian sitcoms, namely Keluarga Masa Kini, Tetangga Masa Gitu, Saya Terima Nikahnya and The East.The findings of selected episodes in Friends and Indonesian sitcoms, indicate some similarities and differences towards the trends that sitcoms have used. It is likely that American and Indonesian sitcoms use almost the same conventions of sitcom narrative, but, they also show some differences towards the content of the show, several changes and transformations in the narrative structures can be seen, especially in terms of the locality of each sitcom in depicting the values from the social and cultural construction where the sitcom is made. Another important thing to be taken into account is the way each society has a different construction of gender roles and sexuality, family values and so on, that lead to a different cultural product although they use and share the same conventions and characteristics of the sitcom.Keywords: sitcom, representation, social construction, gender, family

MS. MARVEL AS A REPRESENTATION OF THE STRUGGLE FOR AMERICAN IDENTITY Ashika Prajnya Paramita
Rubikon : Journal of Transnational American Studies Vol 3, No 1 (2016)
Publisher : Universitas Gadjah Mada

In early 2014, Marvel Comics released a new series called Ms. Marvel. The main character of this series is a Pakistani-American Muslim girl named Kamala Khan. Her story is a breakthrough against the negative representation of Islam in the Western world, especially after 9/11. This research examines five issues taken from the first volume of the Ms. Marvel comic book series. The paper discusses the reason why this series is substantial in the struggle of Muslim immigrants to survive as a minority group in the United States. The results show that Ms. Marvel serves as a medium of communication for the under-represented American Muslim community. Furthermore, by accepting the new superhero, the American society itself has also transformed and it is beginning to adapt to the idea that Muslim immigrants are members of their society.Keywords: Muslim, superhero, comic book, identity, popular culture

A TRANSNATIONAL STUDY ON AMERICAN HEGEMONY OF INDONESIAN MALE TEENAGERS THROUGH SMACKDOWN Dhionisius Bambang Gumilang
Rubikon : Journal of Transnational American Studies Vol 3, No 1 (2016)
Publisher : Universitas Gadjah Mada

SmackDown is one of the most phenomenal products of U.S. popular culture. It goes beyond its geographical borders to broadcast in each house in other countries. It caused several deaths and injuries to Indonesian children during 2006 followed by the banning of the program from airing nationally. It began re-airing through TV cable in 2011 and fanbase communities were established in three major big cities in Indonesia, which are Yogyakarta, Bandung, and Jakarta.This research represents the perception of SmackDown among Indonesian male teenagers ages 15-17 and its effects as well as the power of SmackDown over them. It uses a mixed method of quantitative and qualitative methods in a grounded research under Transnational American Studies related to hegemony and popular culture. The analysis of the data that are collected through quantitative method uses the semiotic approach that links the sign, signified, and signifiers to the reality by comparing it to the American perception based on the published journals, thesis, or dissertations to Indonesian perception from interviews and group discussions with fanbase members, students from three private high schools and athletes of amateur wrestling.This research reveals that hegemonic masculinity that constructs gender in society is shaped through the broadcast of SmackDown in Indonesia. It is seen from the performance that justifies violence, portrays the ideal body for men and positions women as inferior to men. Meanwhile, the SmackDown itself engages the audience by manipulating the reality in order to blur the line between fantasy and reality. The blurred lines give the audience a sense of pseudo-ideology which puts fantasy as their reality. Gender construction is pseudo-ideology to the society. Keywords: SmackDown, hegemony, popular culture, transnational

FIGHTING FOR WOMEN EXISTENCE IN POPULAR ESPIONAGE MOVIES SALT (2010) AND ZERO DARK THIRTY (2012) Benita Amalina
Rubikon : Journal of Transnational American Studies Vol 3, No 1 (2016)
Publisher : Universitas Gadjah Mada

American spy movies have been considered one of the most profitable genre in Hollywood. These spy movies frequently create an assumption that this genre is exclusively masculine, as women have been made oblivious and restricted to either supporting roles or non-spy roles. In 2010 and 2012, portrayal of women in spy movies was finally changed after the release of Salt and Zero Dark Thirty, in which women became the leading spy protagonists. Through the post-nationalist American Studies perspective, this study discusses the importance of both movies in reinventing women’s identity representation in a masculine genre in response to the evolving American society. Keywords: American women, hegemony, representation, Hollywood, movies, popular culture

NEGOTIATION OF IDENTITY IN DIASPORIC LITERATURE: A CASE STUDY ON AMY TAN’S THE HUNDRED SECRET SENSES AND LESLIE MARMON SILKO’S CEREMONY Ken Ruri Nindyasmara
Rubikon : Journal of Transnational American Studies Vol 3, No 1 (2016)
Publisher : Universitas Gadjah Mada

Negotiation of identity has become an important issue because its never-ending process always relates to conflicts, differences and similarities. Chinese Americans and Native Americans are two distinct diasporic communities amongst other ethnic group in the U.S. As minorities, they experience prejudice, discrimination and exclusion from mainstream American culture and society. This research aims to reveal the negotiation of identity of Chinese Americans and Native Americans which is reflected on their literature. Literature is seen as the record of diasporic experience of both ethnic groups. This research is qualitative conducted under Post-Nationalist American Studies. Post-colonial, hegemony and representation theories are used to help the process of data analysis. The primary data is taken from The Hundred Secret Senses written by Amy Tan and Ceremony written by Leslie Marmon Silko. The secondary data are taken from books, journals, and internet sources. The finding of the research shows that Chinese Americans and Native Americans negotiate their identity by choosing or combining competing values. The construction of identity is done through the reenactment of ethnic root and the adaptation to mainstream American cultural values. Sense of belongingness, history and socio-cultural background become the determining factors of identity negotiation. In brief, they construct hybrid identity to survive and to counter American hegemony. Compared to Native Americans, Chinese Americans are more blending to mainstream American culture. However, both novels depict their hybrid identity. Keywords: identity negotiation, diasporic literature, diaspora communities, hegemony, hybrid identity

STEREOTYPING AFRICAN AMERICANS’ RACIAL IDENTITY ON VALERIE MARTIN’S PROPERTY Rasiah Rasiah
Rubikon : Journal of Transnational American Studies Vol 3, No 1 (2016)
Publisher : Universitas Gadjah Mada

This study is intended to analyze the persistence of African American stereotype in the contemporary slavery-themed novel authored by Valerie Martin, Property (2003). Valerie Martin is a white author, who seems to have changed the slavery discourse, but the stereotyping of African Americans is still there and built in a new form of stereotyping. Postcolonial analysis showed that the stereotyping of African Americansas ‘other’ existed in direct stereotyping and indirect stereotyping. Direct stereotyping is that the author directly uses the pejorative language and symbols in forming the African American character, meanwhile indirect stereotyping is the author using the shift of discourse that seemed worthy in describing the African American character, but in the same time it affirms the stereotype of the African American identity as inferior still exists, even in the so-called Post-racial era in the United States. Keywords: Representation, Stereotyping, Identity, Race, African American

HYBRIDITY IN POPULAR CULTURE: A TRANSNATIONAL ANALYSIS OF AMERICAN ADAPTATIONS OF JAPANESE MOVIES IN 21st CENTURY Della Putri Febrina
Rubikon : Journal of Transnational American Studies Vol 4, No 1 (2017)
Publisher : Universitas Gadjah Mada

American popular culture has developed from time to time in producing the products. In the progress, the popular product has been modified to satisfy the taste of the consumer and Hollywood is being the one of popular product maker which applied modifications in manufacturing movies; and the result of the development is hybridity seen in Hollywood movies.The journal is written under American Studies discipline, by applying transnational analysis as the basis of the study. Furthermore, the research also used the theory of hybridity in constructing the analysis which concerned about American adaptations of Japanese original movies, namely The Grudge, Hachi: A Dog’s Tale, and Godzilla. The method used in the journal is the qualitative research which comprises the library research by analyzing the three movies as the primary data and the information of the production as the secondary data.There are some conclusions met in the analysis. Being the first one is the three movies definitely adopt American and Japanese narratives and build a new sphere where the two nations living under the same frame. The adoption includes adoption of values, language, and iconic figure in Japan. Then, the second discussion which intended to see the changing of values and taste in Hollywood has resulted some conclusions that the Hollywood has power in shifting the values of the original movies which defined as eastern values to be the ones which related to American values and the three American adaptations in the journal trigger the emergence of American movies with Asian narratives. Keywords: Hybridity, transnational, Hollywood, movies, popular culture, adaptation

Framing Women Politician in Democratic Environment: A Study of Megawati Soekarno Putri and Hillary Clinton Nurlita Hapsari
Rubikon : Journal of Transnational American Studies Vol 4, No 1 (2017)
Publisher : Universitas Gadjah Mada

This research was aimed to examine how media coverage produces particular framing toward women politician during presidential campaign as well as the significance behind the framings toward gender conception in Indonesia and America. Media holds a vital political role as it helps shaping people’s opinion over particular issues and figures. As media coverage toward particular candidates can profoundly affect election outcomes, it is interesting to see how media presents two women figures who ran for presidential race.This is a qualitative research. The main sources of data are articles gathered from eight online-based news outlets. There are two kinds of data; primary and secondary data. For analysis on Megawati Soekarno Putri, the primary data are articles from Detik, Liputan6, and Tempo. While for Hillary Clinton, the data are articles from The New York Times, USA Today, The Washington Post, The Los Angeles Times, and The Wall Street Journal. The secondary data are all selected works or research related to the topic such as reference books and journals.This research was done under the framework of American Studies. Since American Studies is interdisciplinary, it involves various theories and disciplines. This research uses gender theory to observe how media shape the image of women politician through their news coverage. Critical discourse analysis is used to explore the significance of media framing on women politician to society’s conception of women’s gender roles. Then, framing theory is important to analyze media’s method and ideology in constructing the facts within the coverage.In the research analysis, it is found that there are various framings used by media to describe Hillary Clinton and Megawati Soekarno Putri. While media in two countries have different focuses, news coverage on both media share the same stereotyping woman theme such as emphasis on physical appearance and family association. In the end, learning from the media framing toward woman politician, we can conclude that despite feminist achievement in many areas, woman are still highly perceived as unfit to be in political world. Keywords: Gender, politics, media, framing.

TRACKING DOWNS CHRISTIAN DIOR IN AMERICAN POST-WWII FASHION UNTIL EARLY 1950s Nurina Aulia Haris
Rubikon : Journal of Transnational American Studies Vol 4, No 1 (2017)
Publisher : Universitas Gadjah Mada

This article studied the accomplishment of Christian Dior during his business venture in American market by using his autobiography as the main source of the research and qualitative research used as the method of study. Graves’s thought on Consumer Behavior are used as the approach of study under the umbrella of Transnational American Studies.The success of Dior in the American market is not solely because of his dresses but there are other factors that support the success of his business especially the post-World War II situation where people need something new that can make them remember the times before the war, in addition, the promotion and assessment of fashion experts through fashion and lifestyle magazines also affect people's assessment of Dior's dresses and make them affected to own his collections. Based on the theory described by Graves, people tendency to imitate others is capable to influence one's expenses and this can be seen from the phenomena occurring in American society toward Dior’s works.Concisely, the result of this research shows that the success of Dior in American market happened because of 2 things. First is the nature of human being that loves beauty, neatness, and things which make them happy. Second is the timing of his debut which was post war era where people were researching the pride they lost during the war caused by the limitation applied by the government and the condition itself therefore when Dior came with his collections they saw it as if it was their way to get back their pride as by wearing Dior’s collection it can show their social status. Keywords: Christian Dior, Fashion, Societies, World War II

THE FORMULATION OF TASTE AND VALUE IN AMERICAN ACTION-SPY MOVIES: AN ANALYSIS OF THE BOURNE SAGA Muchammad Sofyan Firmansyah
Rubikon : Journal of Transnational American Studies Vol 4, No 1 (2017)
Publisher : Universitas Gadjah Mada

The popularity of Hollywood action movies is undisputed, especially the ones related to espionage. The movies such as the 007 series and Mission: Impossible series are best known as successful action-spy movies as they are always considered the top blockbuster movies. However, the start of the release of The Bourne movies in 2002 changed audiences’ perspectives toward the depiction of espionage as commonly shown in 007 and Mission: Impossible. Four of The Bourne movies that consist of The Bourne Identity (2002), The Bourne Supremacy (2004), The Bourne Ultimatum (2007), and The Bourne Legacy (2011) are used as the object of this research. Furthermore, the different depictions of espionage in The Bourne movies successfully reached the attention of action-spy audiences. Many audiences from throughout the world expressed their feelings after watching these movies on the movie review site as IMDb.com. The audiences’ responses toward the different portrait of espionage that are presented in the movies may depend on the taste of those audiences with regards to the depictions inside the movies that may present certain American values as the narrative of the movies concerns an American named Jason Bourne. There are two goals of this research. The first is to reveal whether there is any relation between audiences’ taste and the values depicted in film whether these film are products of popular culture or not. The second is to know how these movies mold the American values in their narrative to appeal to the desire of audiences. This research is conducted under the American studies discipline, especially the paradigm of transnational American Studies. Furthermore, some theories are employed as tools to analyze the object in order to achieve the goal of this research. Conducted as qualitative research, books, movies, articles, and videos related to the focus of this research are used as supporting data.Keywords: The Bourne, Audience, Taste, Value.

Page 4 of 13 | Total Record : 129

2 3 4 5 6

Filter by Year

2014 2023

Filter By Issues

All Issue Vol 10, No 2 (2023) Vol 10, No 1 (2023) Vol 9, No 2 (2022) Vol 9, No 1 (2022) Vol 8, No 2 (2021) Vol 8, No 1 (2021) Vol 7, No 2 (2020) Vol 7, No 1 (2020) Vol 6, No 2 (2019) Vol 6, No 1 (2019) Vol 4, No 2 (2017) Vol 4, No 1 (2017) Vol 3, No 2 (2016) Vol 3, No 1 (2016) Vol 2, No 2 (2015) Vol 2, No 1 (2015) Vol 1, No 2 (2014) Vol 1, No 1 (2014) More Issue

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
Prof. Dr. Ida Rochani Adi, S.U

Contact Email
jurnal.rubikon@gmail.com

Phone
+6281236638111

Journal Mail Official
jurnal.rubikon@gmail.com

Editorial Address
Gedung R. Soegondo FIB UGM, JI. Sagan, Caturtunggal, Depok, Sleman, Yogyakarta 55281

Location
Kab. sleman,

Daerah istimewa yogyakarta

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Prof. Dr. Ida Rochani Adi, S.U

Contact Email jurnal.rubikon@gmail.com

Phone +6281236638111

Journal Mail Official jurnal.rubikon@gmail.com

Editorial Address Gedung R. Soegondo FIB UGM, JI. Sagan, Caturtunggal, Depok, Sleman, Yogyakarta 55281

Location Kab. sleman, Daerah istimewa yogyakarta INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Prof. Dr. Ida Rochani Adi, S.U

Contact Email
jurnal.rubikon@gmail.com

Phone
+6281236638111

Journal Mail Official
jurnal.rubikon@gmail.com

Editorial Address
Gedung R. Soegondo FIB UGM, JI. Sagan, Caturtunggal, Depok, Sleman, Yogyakarta 55281

Location
Kab. sleman,

Daerah istimewa yogyakarta

INDONESIA