JSEH (Jurnal Sosial Ekonomi dan Humaniora)
Jurnal Sosial, Ekonomi dan Humaniora (JSEH) adalah jurnal akademik direview dengan sistem peer review. Pertama kali terbit pada tahun 2015 di Lembaga Penelitian Universitas Mataram terbit setiap enam bulan sekali, yaitu Bulan Juni dan Desember Mulai tahun 2022 diterbitkan setiap tiga bulan sekali yaitu Bulan Maret, Juni, September dan Desember Artikel yang dimuat meliputi artikel di bidang sosial ekonomi dan humaniora serta berlaku umum untuk di dunia akademik di bidang sosial, ekonomi dan humaniora Indonesia. Kontribusi dan Bidang yang dikaji dalam jurnal ini sangat luas termasuk di dalamnya bidang-bidang yang bersinggungan dengan bidang ekonomi, manajemen, akuntansi, hukum, bahasa dan sastra, budaya, sosiologi, antropologi, politik, dan bidang yang sangat makro seperti pariwisata, ilmu keguruan dan ilmu pendidikan sosial serta kewirausahaan. Dengan demikian jurnal ini di masa kini dan masa depan memiliki kontribusi yang menentukan di ketiga bidang utamanya yaitu sosial, ekonomi dan humaniora nasional dan harmonisasi sosial
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<![CDATA[Peran Kepuasan Kerja Memediasi Work Life Balance dengan Komitmen Organisasional Generasi Milenial Pada Hotel Non-Bintang ]]>
<![CDATA[Ida Bagus Ketut Surya]]>;
<![CDATA[I Gede Riana]]>
<![CDATA[ JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 1 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA ]]>
Publisher : <![CDATA[Universitas Mataram ]]>
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DOI: 10.29303/jseh.v9i1.150
<![CDATA[This study aims to analyse the effect of work life balance on job satisfaction and organizational commitment. This research was conducted at a non-star hotel in Sanur Bali by taking 72 samples of millennial employees. Data was collected by using a questionnaire using a questionnaire. The collected data were analysed using Warp PLS inferential analysis. The results of the study state that work life balance has a significant effect on job satisfaction and organizational commitment. Job satisfaction have a significant effect on organizational commitment. This study also found that job satisfaction partially mediates the effect of work-life balance on organizational commitment.]]>
<![CDATA[Fuzzy-Set Qualitative Comparative Analysis: Studi Kasus Index Kebahagiaan di Indonesia Tahun 2021 ]]>
<![CDATA[Erna Suprihartiningsih]]>;
<![CDATA[Abdul Chalid Ahmad]]>;
<![CDATA[Chairullah Amin]]>
<![CDATA[ JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 1 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA ]]>
Publisher : <![CDATA[Universitas Mataram ]]>
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DOI: 10.29303/jseh.v9i1.174
<![CDATA[The happiness index provides a subjective picture of the level of community welfare. The purpose of this study is to compare the level of happiness in provinces throughout Indonesia in 2021. The analytical method used is Fuzzy-set Qualitatite Comparative Analysis with the help of fsQCA software. The results of the research through Truth Table Analysis show that the model formed is sufficient to state that the existing condition data is able to explain the outcome of happiness. Poverty, HDI, Unemployment Rate, and Gini Ratio meet the requirements of adequacy (sufficient) to explain the outcome.]]>
<![CDATA[Marketing Lending Strategy on Products BSI. GRIYA HASANAH. (STUDY KASUS.PT. ISLAMIC BANK, TBK. SITUBONDO BASUKI RAHMAT BRANCH) ]]>
<![CDATA[Haeroni Haeroni]]>;
<![CDATA[Muhammad Syaiful Suib]]>
<![CDATA[ JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 1 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA ]]>
Publisher : <![CDATA[Universitas Mataram ]]>
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DOI: 10.29303/jseh.v9i1.195
<![CDATA[This study aims to improve the marketing strategy of BSI Griya Hasanah products. This research is located at PT. Bank Syariah Indonesia Situbondo Basuki Rahmat branch. The research method used is qualitative case studies. Data acquisition uses observation, interview, and interview methods of branch heads, microstaff, and CBS. Data analysis procedures used data selection, data reduction, data presentation and drawing conclusions. The results show that the strategy applied to BSI GriyaHasanah's financing products is focused on; product, price, place, promotion, people, physical evidence, and procces. The results of this study show that. Marketing Strategy Lending improves the marketing of griyahasanah products. Marketing Lending. Strategy is a good contribution to the sustainability of BSI GriyaHasanah Products towards fierce banking competition in the global future.]]>
<![CDATA[Nilai Kearifan Lokal Pada Rumah Adat Dulohupa Kota Gorontalo ]]>
<![CDATA[Masruroh Masruroh]]>;
<![CDATA[Sunarty Suly Eraku]]>;
<![CDATA[Wiwin Kobi]]>;
<![CDATA[Nadiya Tamau]]>
<![CDATA[ JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 1 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA ]]>
Publisher : <![CDATA[Universitas Mataram ]]>
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DOI: 10.29303/jseh.v9i1.197
<![CDATA[In the midst of the rampant currents of globalization, where humans are busy with modern concepts and thoughts, indigenous peoples are trying to continue to carry out and maintain their traditions, so that culture remains preserved along with the development of globalization. Dulohupa traditional house is one of the Traditional Houses in the Gorontalo area, there are local wisdom values in the Dulohupa traditional house that have meanings and principles in various aspects of the life of the Gorontalo people. The purpose of this study is to introduce local wisdom in the Dulohupa Traditional House in Gorontalo. This study used descriptive qualitative method, the subjects in this study were obtained using interview techniques to information consisting of managers and local communities. The results of this study show that the Dulohupa traditional house consists of elements that have their own characteristics in the form of a stage that describes the house as a human body. The roof part symbolizes the head, the body of the house depicts the body, and the support of the house depicts the legs. The philosophical value of each component of the building includes the value of trust, the value of responsibility, the value of unity and oneness.]]>
<![CDATA[Pengaruh Electronic Word of Mouth, Kualitas Produk dan Product Knowledge Terhadap Keputusan Pembelian Produk Kosmetik BLP Beauty (Studi Pada Mahasiswi Di Kota Mataram) ]]>
<![CDATA[Salsabhilla Dhea Febyana]]>;
<![CDATA[Lalu Edy Herman Mulyono]]>;
<![CDATA[Muhammad Mujahid Dakwah]]>
<![CDATA[ JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 1 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA ]]>
Publisher : <![CDATA[Universitas Mataram ]]>
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DOI: 10.29303/jseh.v9i1.199
<![CDATA[This research examines the effect of electronic word of mouth, product quality and product knowledge on purchasing decisions for BLP Beauty cosmetic products in Mataram City. The population in this research were female students in Mataram City who had and are currently using BLP Beauty cosmetic products. The data used is primary data obtained from 70 sample respondents. The sampling technique is through a non-probability sampling technique with a purposive sampling method. The analysis used is multiple regression analysis. The data analysis technique uses the SPSS version 25 program. Based on the results of statistical data analysis, the indicators in this research are valid where in the classical assumption test, the data is normally distributed and there is no multicollinearity. The results of this research indicate that electronic word of mouth and product knowledge partially have a significant effect on purchasing decisions. While product quality has no significant effect on purchasing decisions.]]>
<![CDATA[Menatap Sustainable Development pada Kereta Cepat ]]>
<![CDATA[Hartanto Rosojati]]>;
<![CDATA[Shanti Darmastuti]]>;
<![CDATA[Darin Atiandina]]>
<![CDATA[ JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 1 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA ]]>
Publisher : <![CDATA[Universitas Mataram ]]>
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DOI: 10.29303/jseh.v9i1.201
<![CDATA[The government has set the construction of the first high-speed train in Indonesia by building High Speed Rail for the Jakarta-Bandung line. The aspect of financing and the potential for economic income is always become in the spotlight, as well as the urgency. Beyond that, it is important to see the presence of the high-speed train not only from its economic growth, or the calculation of profit and loss, but also from economic development as well as sustainable development. This study, which is based on literature studies and is also supported by field observations, shows that the construction of the high-speed train can be an entry point for laying down the concept of sustainable development. This study also shows that the Jakarta-Bandung high-speed train is able to create employment, and creates a sustainable city development, especially in areas outside the city center, such as Tegalluar Station which is outside the urban core area. By creating support and opportunities from this potential, as well as ensuring good governance with quality policies and laws that are in accordance with sustainable development, the Jakarta-Bandung high-speed rail project is a milestone towards achieving sustainable development goals.]]>
<![CDATA[Value Co-Creation An Exploratory Study of Sagala Multi-Brand Virtual Kitchen ]]>
<![CDATA[Jurry Hatammimi]]>;
<![CDATA[Tediany Dwi Amiranti]]>
<![CDATA[ JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 1 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA ]]>
Publisher : <![CDATA[Universitas Mataram ]]>
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DOI: 10.29303/jseh.v9i1.205
<![CDATA[Culinary businesses accounted for 40% of Indonesian MSMEs at the height of the COVID-19 pandemic, making them one of the most affected industries. The transformation of the business model into a cloud kitchen or virtual kitchen is one of the innovation methods that can benefit the post-pandemic situation. This business model is thought to offer a value co-creation strategy. The authors note that Sagala, one of the virtual kitchens, has both a strong future and a low entry barrier. In order to analyze and assess Sagala's value co-creation, this study will employ The DART approach. Interviews with individuals from the staff, delivery, and customer categories were done as part of this exploratory study. Furthermore, the results show that Sagala's value co-creation initiative is a success, but conversation, particularly with delivery personnel, still has to be enhanced. Therefore, it is advised to create a framework to accept complaints and suggestions from both customers and delivery personnel. It is advised to create the value co-creation mechanism for the cloud kitchen company as further research.]]>
<![CDATA[Pengaruh Kebutuhan Mencari Variasi Dan Brand Image Terhadap Brand Switching Behavior Dengan Mediasi Kepuasan Konsumen (Studi Pada Pelanggan The Body Shop Di Indonesia) ]]>
<![CDATA[Nyoman Selsa Mustika Putri]]>;
<![CDATA[Baiq Handayani Rinuastuti]]>;
<![CDATA[Lalu Edy Herman Mulyono]]>
<![CDATA[ JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 1 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA ]]>
Publisher : <![CDATA[Universitas Mataram ]]>
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DOI: 10.29303/jseh.v9i1.221
<![CDATA[The goals of this research is to determine the effect of Variety Seeking and Brand Image on Brand Switching Behavior by mediating Customer. The population is consumers who have made purchases of other brands before The Body Shop at least 1 time, while the sample is 85 consumers using purposive sampling. This type of research is associative research. Processing data in this study using SmartPLS versi 4.0.0 software. Based on the results of the analysis, Variety Seeking affects Brand Switching Behavior, Variety Seeking affects Customer Satisfaction, Customer Satisfaction affects Brand Switching Behavior and Brand Image effect Customer Satisfaction, Variety Seeking has no significant affects on Brand Switching Behavior and Brand Image has no significant effect on Brand Switching Behavior. However, Customer Satisfaction is able to mediate between Variety Seeking and Brand Image on Brand Switching Behavior.]]>
<![CDATA[Sistem Ekonomi Islam Dalam Persepsi Tokoh Agama Desa Pagutan Kecamatan Batukliang Kabupaten Lombok Tengah ]]>
<![CDATA[Dedi Riswandi]]>;
<![CDATA[Mashur Mashur]]>;
<![CDATA[Ahmad Sibawai]]>
<![CDATA[ JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 1 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA ]]>
Publisher : <![CDATA[Universitas Mataram ]]>
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DOI: 10.29303/jseh.v9i1.227
<![CDATA[Discussing about the Islamic Economic System turns out to be quite different. One of the reasons is because the Islamic economic system gives the main characteristics that are based on Islamic law, in contrast to the conventional economy which is based on the capitalist economic system or also called the secular economy. This research is field research. Researching the perceptions and opinions of religious leaders in the midst of society in general. Methods of collecting data by means of observation, interviews, questionnaires, and documentation. The data analysis is descriptive analysis where the data obtained is analyzed and then given an explanation and conclusion. The Islamic economic system seeks to fight the principles of usury, maysir and gharar which are the main principles in the application of the conventional economic system. In every conventional economic transaction, these three principles are always put forward. The impact of these practices then brings disaster in the social life of the community such as exploitation, unfair distribution of income and wealth, fading of the attitude of togetherness and brotherhood, the emergence of social problems and so on. The results of this research about the perceptions of religious leaders regarding the Islamic economic system can be used as the main basis for society in every action and economic practice.]]>
<![CDATA[Analisis Analisis Kesesuaian dan Daya Dukung Wisata Pantai Kecinan Sebagai Kawasan Ekowisata Bahari di Desa Malaka, Kabupaten Lombok Utara ]]>
<![CDATA[Maulita Syahdina]]>;
<![CDATA[Sitti Hilyana]]>;
<![CDATA[Mahardika Rizqi Himawan]]>
<![CDATA[ JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 1 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA ]]>
Publisher : <![CDATA[Universitas Mataram ]]>
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DOI: 10.29303/jseh.v9i1.234
<![CDATA[Kecinan Beach is a beach that has a fairly sloping beach topography with white sand. Kecinan Beach has beach tourism activities that have potential and attractiveness for visitors. This study aims to determine the suitability and carrying capacity of beach tourism in Kecinan Beach, Malacca Village, Pemenang District, North Lombok Regency. This study uses primary data conducted by survey methods and direct measurements in the field. The tourism suitability index value at station I is 92.86%, station II is 90.48% and station III is 85.71%, which means that the Kecinan Beach area is included in the very suitable category for beach tourism activities. The carrying capacity of the Kecinan Beach area with a beach length of 609 meters and an area that can be used for beach tourism is around 55,648 m2, which can accommodate as many as 2,225 people/day]]>
