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Competence : Journal of Management Studies (Kompetensi : Jurnal Studi Manajemen)

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Published by Universitas Trunojoyo Madura

ISSN : 19074824 EISSN : 25412655 DOI : -

Core Subject : Economy, Education,

Economics, Econometrics & Finance Education

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 152 Documents

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MEMBANGUN BRAND AWARENESS PADA USAHA MIKRO KECIL DAN MENENGAH Riris Mey Rahayu
Kompetensi (Competence : Journal of Management Studies) Vol 11, No 2 (2017): OKTOBER
Publisher : Universitas Trunojoyo Madura

Brand awareness is one way to measure marketing effectiveness as measured by a customer's ability to recognize and / or remember names, images or other signs associated with a particular brand. Brand awareness becomes one of the most important triggers in a strong brand (another trigger is the relevant differentiation). In the current global era of competition in the business world will also be more stringent. The purpose of this research is to make the company especially Micro Small and Medium Enterprises(SME) can carry out their business life by strengthening the brand to the public mind, so that the product produced by a UMKM (Usaha Mikro Kecil dan Menengah) is still in demand by the society and create an impression for the consumer so that the consumer will remain faithful to the product.

KEPEMIMPINAN DAN PENDIDIKAN ISLAM Habibur Rahman; Raima Selviana
Kompetensi (Competence : Journal of Management Studies) Vol 12, No 2 (2018): OKTOBER
Publisher : Universitas Trunojoyo Madura

ABSTRACTLeadership is a conscious effort carried out by someone (leader) to be able to realize the goals of the organization through other people by providing motivation so that other people want to implement it, and for that it requires a balance between the individual needs of the implementers. A leader must understand and understand the basics of leadership to be a leader, both in a small scope, such as family, discussion leaders, etc. as well as leaders in a large scope such as organizational leaders, religious leaders, country leaders and so on . But there are several factors for the emergence of leadership: first, the factors of situation and condition; second, the ability factor; third, heredity; fourth, the appointment factor; fifth, the factor of interest. Education is a process of guidance, educating that is given intentionally to students by adults to achieve the goals of education itself. Islamic education is the formation of personality to become a human being with moral character so that in everyday life to get happiness, peace, and can reflect the behavior according to Islamic shari'a which originates in the Qur'an, Sunnah Rasul and Ijtihad. Educational leadership is the ability to drive the implementation of education to achieve educational goals. This understanding is in line with the angle of leadership philosophy which basically upholds the principle of humanity.

PERILAKU MALAS BELAJAR MAHASISWA DI LINGKUNGAN KAMPUS UNIVERSITAS TRUNOJOYO MADURA Mei Mita Bella; Luluk Widya Ratna
Kompetensi (Competence : Journal of Management Studies) Vol 12, No 2 (2018): OKTOBER
Publisher : Universitas Trunojoyo Madura

ABSTRACTThe behavior the lazy learning, campus environment The background of this study is that there is a phenomenon Trunojoyo Madura University students who have lazy learning behavior. In connection with this problem the researcher views that the lazy behavior of students learning Trunojoyo Madura University related to the environment. The formulation of the problem in these study are: (1) what are the factors that cause student learning lazziness? (2) how are the forms of student lazy learning behavior? As for the purpose in this study is (1) knowing the factors that cause lazy student learning, (2) find out the factors that cause lazy student learning. We only observe on the campus of the Trunojoyo Madura University whose subjects are students Trunojoyo Madura University. After we made the observations, the author uses data analysis with qualitative descriptive. After being analyzed, then the conclusion is obtained, that there is a lazy attitude to studying students in the campus of Trunojoyo Madura University, the cause of lazy student learning arises from within the student (internal) and from the outside (external). Because internally, among others, because of fatigue, tiredness and no motivation to learn. Because Externally, among others, because lecturers are less attractive in delivering lectures, the habits of friends in boarding houses are rarely studied. In the campus environment also found that there were some students who were lazy to learn. From various theories that exist that the environment has an influence on one's attitudes and behavior. This article is useful for writers to gain insight into the mindset, attitude and experience as an effort to improve the spirit of learning. For Trunojoyo Madura University as a contribution to scientific thought in the context of fostering students,

PERAN SALES PROMOTION MELALUI IKLAN DI MEDIA SOSIAL TERHADAP PERILAKU KONSUMEN Ade Irfaannumilah
Kompetensi (Competence : Journal of Management Studies) Vol 11, No 2 (2017): OKTOBER
Publisher : Universitas Trunojoyo Madura

The growing era of globaisasi trigger the rapid use of various kinds of teknonogi and information in everyday life.Begitupun influence is very impact on marketing activities in dunia.Berbagai kinds of marketing strategies used by companies to improve the marketing of products / services company, by utilizing various marketing mix as strategies used by the company. In this study the author will discuss about the role of sales promotion through advertising in social media to consumer behavior. The purpose of this study is to find the influence of the role of sales promotion through advertising in social media to consumer behavior. In this study the authors to find a very significant relationship related to sales promotion through social media advertising on consumer behavior where the results of sales promotion through this ad gives effect to the behavior consumers in deciding purchase decisions.

ANALISA JALUR DALAM CORPORATE ENTREPRENEURSHIP TERHADAP ORGANIZATIONAL CITIZENSHIP BEHAVIOUR DENGAN KOMITMEN ORGANISASI SEBAGAI VARIABEL INTERVENING (STUDI KASUS PADA PERUSAHAAN KELUARGA DI JAWA TIMUR) Ratih Indriyani
Kompetensi (Competence : Journal of Management Studies) Vol 8, No 2 (2014): OKTOBER
Publisher : Universitas Trunojoyo Madura

Corporate entrepreneurship is en important factor in family business that creates outcome non financial in organization, such as human resource like organizational commitment and organizational citizenship behavior (OCB) . The aim of this study is to examine the impact of Corporate Entrepreneurship on OCB, through organizational commitment as an intervening variable. Data is collected with total respondents of 134 samples by using purposive sampling method. By using a path analysis, the result shows that corporate entrepreneurship have direct impact to OCB and indirect impact exists from corporate entrepreneurship to OCB through organizational commitment as an intervening variable . Direct impact of corporate entrepreneurship to OCBis 0,199. Indirect impact of corporate entrepreneurship to organizational commitment that is P2 is 0,501 meanwhile from organizational commit OCB , that is P3 is 0,772, therefore indirect influence, that is P2 times P3 is (0,501)*(0,772)=0,387. Total impact of corporate entrepreneurship to OCBis more than 0,5, 0,199+ 0,387 = 0.586

EFISIENSI YANG TINGGI MERUPAKAN SYARAT UTAMA MEMENANGKAN PERSAINGAN PADA PERUSAHAAN MANUFAKTUR SEKTOR ANEKA INDUSTRI R Gatot Heru Pranjoto
Kompetensi (Competence : Journal of Management Studies) Vol 12, No 1 (2018): APRIL
Publisher : Universitas Trunojoyo Madura

ABSTRACTCompetition is won by the company with high efficiency, which in its operation has high operating leverage, it means the increase of operating profit followed by higher output increase, hence the increase of fixed cost, can decrease higher variable cost. High degree of operating can be obtained through several factors, among others through cost efficiency, partnerships with customers and continuous improvement

PENGARUH TOUCH TERHADAP PEMBELIAN KONSUMEN PADA RETAIL Yovan Budiyanto
Kompetensi (Competence : Journal of Management Studies) Vol 10, No 1 (2016): APRIL
Publisher : Universitas Trunojoyo Madura

Retail business competition in Indonesia is growing very rapidly, and there was intense competition among retailers. Data showed that the numbers of retailers growth high 2012.It’s because, retailers become a good distribution channel for company, because consumers can quickly get the goods from the company, through retailers. Various ways used by retailers to win the competition, and have a superior sales figures than the competitors. One of the way is by applying experiential marketing,especially touch in retail store. Display product that allows consumers to interact with products, will lead to a positive impact on sales of products in the retailer. Consumers can obtain detailed information about it, such as weight, texture and characteristics. Even touch can affect the positive feelings of consumers to make purchases in the retail store, the application of good touch will be profitable for retailers. The conclusion of this conceptual article will show the effect of touch on consumer purchases made at retail stores according to some research results

STUDI FENOMENOLOGI PERANAN MANAJEMEN MASJID AT-TAQWA DALAM PEMBERDAYAAN EKONOMI MASYARAKAT BANGKALAN Robiatul Auliyah
Kompetensi (Competence : Journal of Management Studies) Vol 8, No 1 (2014): APRIL
Publisher : Universitas Trunojoyo Madura

Economic empowerment of the people trying to strengthen the factors of production, distribution, and marketing to increase the independence, knowledge, and skills of the community. The purpose of this study is to interpret the role of At-Taqwa mosque manejeman Bangkalan in economic empowerment. Informants of this study are the caretaker or Masjid At-Taqwa takmir Bangkalan city and the people who receive assistance. The methodology used in this study is a qualitative study with a phenomenological approach. Compiling techniques by means of unstructured interviews. The results showed that the management role of the mosque in the economic empowerment is considered not running optimally. Because, economic empowerment programs only through the provision of venture capital. In addition, the board of Masjid At-Taqwa not optimal in providing relief assistance in terms of return on capital, so many loans that are not returned to the Masjid At-Taqwa officials. . This is caused by the lack of field workers held by Masjid At-Taqwa Bangkalan and busyness of each of the existing board.

PENGARUH EMPLOYEE RETENTION DAN TURNOVER INTENTION TERHADAP KINERJA KARYAWAN MELALUI KEPUASAN KERJA PADA KOSPIN JASA CABANG JAWA TIMUR Halimatus Sa’diyah; S Anugrahini Irawati; - faidal
Kompetensi (Competence : Journal of Management Studies) Vol 11, No 1 (2017): APRIL
Publisher : Universitas Trunojoyo Madura

The purposes of this study are (1)Employee Retention test whether variables affect the performance of employees at Kospin Services Branch of East Java. (2) To determine whether the variable turnover intention influence on the performance of employees at Kospin Services Branch of East Java. (3) To determine whether job satisfaction variables affect the performance of employees at Kospin Services Branch of East Java. (4) To determine whether a variable Employee Retention effect on job satisfaction in Kospin Services Branch of East Java.(5) To determine whether the variable Turnover Intention effect on job satisfaction. (6) To determine whether a variable Employee Retention mediating influence on employee performance through job satisfaction in Kospin Services Branch of East Java. (7) To determine whether the variable Turnover Intention mediating influence on employee performance through job satisfaction in Kospin Services Branch of East Java. Respondents in this research used a sample of 140 respondents.The method used in this research is multiple linear regression analysis and path analysis.Using this method, the results indicate that (1) Partially Employee Retention Variable has positive and significant effect on employee performance variables. (2) Partially Turnover Intention variable has positive and significant effect on employee performance variables. (3) Partially Job satisfaction variables has positive and significant effect on employee performance variables. (4) Partially Employee Retention variable has positive and significant effect on job satisfaction variables. (5) Partially Turnover Intention variable has positive and significant impact on job satisfaction variables. (6) Variable Employee Retention can directly affect the performance of the employee and the indirect effect through job satisfaction. (7) Turnover Intention variables can directly affect the performance of the employee and the indirect effect through job satisfaction.

STRATEGI BISNIS DENGAN LIFE CYCLE INDUSTRI DAN PERUSAHAAN RGatot Heru Pranjoto
Kompetensi (Competence : Journal of Management Studies) Vol 9, No 2 (2015): OKTOBER
Publisher : Universitas Trunojoyo Madura

Strategic financial planning vary according to the stages of the business cycle, where the business cycle consists of four stages, where financial strategy planning, arranged on the business cycle, requires the role of finance director who acted as a financial expert or financial architecture which serves to prepare the company's financial fundamentals. Improved fundamental values that are in line with the increase in the value of the company can be achieved when supported by the appropriate financial strategy, which includes investment decisions and how the provision of financial resources.A failure to analyze the company's position, it can be fatal, because each stage of the business cycle requires a source and a different funding, over or lack of operational funds may result in less smooth operations of the company, which in turn result in failure to achieve the company's goal to make a profit in the short term and in the run length should be achieved return on equity and the value of the company.Companies that are growing rapidly, requiring large funds, the business strategy with the merged horizontally as a solution, because it can help synergy financially through reduced cost of capital, or more robust capital structure by increasing the assets after the merger, while the company reached a stage of maturity, the business strategy with a horizontal merger, in order to reduce competition, positive contribution can occur, if, after the merger synergy financial, managerial, production and marketing, production Synergy for example, the company is able to achieve economies of scale and cost of capital efficiency

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Dr. Mohammad Arief, SE., MM.

Contact Email
kompetensi.feb@trunojoyo.ac.id

Phone
+62 8123227266

Journal Mail Official
kompetensi.feb@trunojoyo.ac.id

Editorial Address
Jl. Raya Telang, PO Box. 2 Kamal, Bangkalan - Madura

Location
Kab. pamekasan,

Jawa timur

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Dr. Mohammad Arief, SE., MM.

Contact Email kompetensi.feb@trunojoyo.ac.id

Phone +62 8123227266

Journal Mail Official kompetensi.feb@trunojoyo.ac.id

Editorial Address Jl. Raya Telang, PO Box. 2 Kamal, Bangkalan - Madura

Location Kab. pamekasan, Jawa timur INDONESIA

Abstract

Abstract

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Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Dr. Mohammad Arief, SE., MM.

Contact Email
kompetensi.feb@trunojoyo.ac.id

Phone
+62 8123227266

Journal Mail Official
kompetensi.feb@trunojoyo.ac.id

Editorial Address
Jl. Raya Telang, PO Box. 2 Kamal, Bangkalan - Madura

Location
Kab. pamekasan,

Jawa timur

INDONESIA