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All Journal Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah BERDAYA: Jurnal Pendidikan dan Pengabdian Kepada Masyarakat Oikonomia: Jurnal Manajemen Ruang Cendekia : Jurnal Pengabdian Kepada Masyarakat e-Jurnal Apresiasi Ekonomi
Elwisam, Elwisam
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Public Health Social Sciences Other

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PENGARUH CURRENT RATIO, RETURN ON ASSETS, DEBT TO EQUITY RATIO DAN TOTAL ASSETS TURNOVER TERHADAP HARGA SAHAM PADA PERUSAHAAN LQ45 TAHUN 2013-2015 Amrah, Rosa Yuminisa; Elwisam, Elwisam
Oikonomia: Jurnal Manajemen Vol. 14 No. 1 (2018): Oikonomia: Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47313/oikonomia.v14i1.513

Abstract

Penelitian ini bertujuan untuk menguji dan menganalisis pengaruh current ratio, return onassets, debt to equity ratio dan total assets turnover terhadap harga saham. Populasi dalampenelitian ini adalah perusahaan yang tergolong ke dalam indeks LQ45 di Bursa EfekIndonesia tahun 2013-2015. Dengan menggunakan metode purposive sampling, sampelpenelitian ini terdiri dari 25 perusahaan. Metode analisis yang digunakan dalam penelitian iniadalah metpode analisis regresi linear berganda. Hasil penelitian menunjukkan bahwa: (1)current ratio berpengaruh negatif dan signifikan terhadap harga saham; (2) return on assetsberpengaruh positif dan tidak signifikan terhadap harga saham; (3) debt to equity ratioberpengaruh negatif dan signifikan terhadap harga saham; dan (4) total assets turnoverberpengaruh positif dan signifikan terhadap harga saham.
PENGARUH INFLASI, BI RATE, KURS RUPIAH, DAN HARGA EMAS DUNIA TERHADAP INDEKS HARGA SAHAM SEKTOR PERTAMBANGAN DI INDONESIA Rismala, Riana; Elwisam, Elwisam
Oikonomia: Jurnal Manajemen Vol. 15 No. 2 (2019): Oikonomia: Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47313/oikonomia.v15i2.753

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh inflasi, BI Rate, kurs rupiah, dan harga emas dunia terhadap indeks harga saham sektor pertambangan di Indonesia. Penelitian dilakukan menggunakan data time series pada periode Januari 2009 - Desember 2015. Dengan menggunakan regresi linier berganda, hasil penelitian menunjukkan bahwa: (1) inflasi berpengaruh positif dan signifikan terhadap indeks harga saham sektor pertambangan; (2) BI rate tidak berpengaruh signifikan terhadap indeks harga saham sektor pertambangan; (3) kurs rupiah berpengaruh negatif dan signifikan terhadap indeks harga saham sektor pertambangan; dan (4) harga emas dunia berpengaruh positif dan signifikan terhadap indeks harga saham sektor pertambangan.
Pengaruh Citra Merek, Kualitas Produk Dan Promosi terhadap Keputusan Pembelian Produk Proyektor Epson Di Jakarta Dewi, Ary Susana; Elwisam, Elwisam
Oikonomia: Jurnal Manajemen Vol. 17 No. 1 (2021): Oikonomia: Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47313/oikonomia.v17i1.1241

Abstract

Purpose The purpose of this study was to analyze the effect of brand image, product quality and promotion on purchasing decisions of Epson projectors. Methodology The data analysis technique used is multiple linear regression analysis. The sampling technique in this research is non-probability purposive sampling. The sample used in this study was 100 respondents. Findings The results showed that the variable of brand image, product quality and the promotion of positive and significant influence on purchasing decisions. The variables that have a major contribution in purchasing decisions for Epson projector products are product quality, brand image, and promotion.. Suggestion Product quality needs to be continuously improved to improve purchasing decisions.
AN INFLUENCE OF PARTICIPATIVE LEADERSHIP, ORGANIZATIONAL CULTURE, AND TRAINING ON EMPLOYEE PERFORMANCE WITH EMPLOYEE JOB SATISFACTION AS A MODERATING VARIABLE Aprilia, Nita; Elwisam, Elwisam
Jurnal Apresiasi Ekonomi Vol 12, No 3 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31846/jae.v12i3.836

Abstract

Employee performance in the last 3 years has fluctuated so there must be a solution to deal with this. This study aims to further analyze Participative Leadership, Organizational Culture, and Training on Employee Performance with Employee Job Satisfaction as a moderating variable. The sample in this study used the Slovin method and obtained a sample size of 100. From the results of the hypothesis test, it was obtained that Participative Leadership, Organizational Culture, and Employee Job Satisfaction had a significant positive effect on Employee Performance. While Training had a negative and insignificant effect on Employee Performance. From the results of the moderation test, it was obtained that Employee Job Satisfaction could only moderate the relationship between Organizational Culture and Employee Performance
Encourage the Creation and Development of Handicraft Brands in Students at the Social Foundation, Tambun, West Java Hardini, Resti; Melati, Melati; Elwisam, Elwisam; Putra, Suadi Sapta; Saharso, Saharso; Nur, Muhammad
Ruang Cendekia : Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 1 (2023): Ruang Cendekia : Jurnal Pengabdian Kepada Masyarakat
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/ruangcendekia.v2i1.1305

Abstract

This community service activity aims to improve the skills of high school students at the Tambun Social Foundation in making and developing brands for the handicraft products they produce. These high school students are students who are accommodated in foundations that accommodate orphans and the poor with all their limitations. This training was provided in response to the need to expand their knowledge and abilities in aspects of product marketing, especially in terms of effective branding and efforts to establish independence in improving welfare. The methods used in this training include lectures, group discussions and direct practice. Apart from that, a questionnaire was given about understanding branding before and after the activity was carried out. Before the implementation of PKM, only 20% of participants understood branding in product marketing activities. After carrying out socialization and training activities, 80% of participants understood the branding strategy for the handicraft products produced. The results of this activity showed an increase in students' understanding of the importance of brands in marketing strategies and their ability to create and develop brands that are attractive and in accordance with product characteristics. they. It is hoped that the impact of this training will be to increase the competitiveness of handicraft products made by students in local and wider markets as well as to form independence and improve welfare.
Strategi Meningkatkan Penjualan melalui Digital Marketing dan Branding Produk UMKM di Desa Gadog Cianjur Jawa Barat Lestari, Rahayu; Hardini, Resti; Waluyo, Tri; Elwisam, Elwisam
Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 2 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i2.5163

Abstract

Report is written with a point to prove the influence of the cost of education, as well as the location of the decision of parents educate their children through groups reference in Tangerang and South Jakarta. The purpose of this study is to conduct an analysis related to efforts to increase sales through digital marketing and branding of MSME products in Gadog Village – Cianjur, West Java. Sampling based on Purposeive Sampling technique, as many as 45 respondents using proportional random sampling. The analysis method used statistically-partial least sguare using the SMART PLS 4 software analysis tool.The results showed that digital marketing has a positive and significant effect on sales levels, branding has a positive but not significant effect on sales levels
Penyuluhan dan Pelatihan Strategi Pemasaran dalam Mendukung Kegiatan Kewirausahaan pada Karangtaruna di Desa Kunir, Kutoarjo, Jawa Tengah Elwisam, Elwisam; Hardini, Resti; Molina, Molina; Melati, Melati; Shandy, Nayudha; Purba, Priono Hasiholan
BERDAYA: Jurnal Pendidikan dan Pengabdian Kepada Masyarakat Vol 5 No 2 (2023)
Publisher : LPMP Imperium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36407/berdaya.v5i2.912

Abstract

Marketing strategies are needed in carrying out entrepreneurial activities for competitive advantage. Marketing strategy is a state of mind that will be used to achieve marketing goals, which can be in the form of specific strategies for target markets, positioning, marketing mix mix and the amount of marketing expenditure. Marketing strategies can be applied to entrepreneurial activities as a weapon of competitive advantage with the aim of earning profits. This is necessary by encouraging human resources to carry out entrepreneurial activities to form independent people who are expected to also contribute to regional economic development. The Karang Taruna of Kunir village, Kutoarjo, Central Java with village youth members has a very low level of activity and productivity. Marketing strategy outreach and training activities in supporting entrepreneurial activities have the aim of providing insight accompanied by training to create entrepreneurial motivation by implementing appropriate marketing strategies. Before the implementation of PKM, only 20% of participants had an interest in entrepreneurship by implementing appropriate marketing strategies. After counseling and training, 85% of the participants had the motivation to become entrepreneurs through implementing appropriate marketing strategies. This illustrates the success of community service activities in providing motivation, discourse and training to the Kunir village youth organization in forming independent and productive people who are expected to contribute to the development of the village economy.
Co-Authors Amrah, Rosa Yuminisa APRILIA, NITA Dewi, Ary Susana Melati Melati Molina, Molina Muhammad Nur Purba, Priono Hasiholan Putra, Suadi Sapta Rahayu Lestari Resti Hardini Rismala, Riana Saharso, Saharso Shandy, Nayudha Tri Waluyo