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All Journal MOTORIC Tadris: Jurnal Pendidikan Islam Jurnal Studi Ilmu Politik MDP Student Conference Journal of Multidisciplinary Inquiry in Science, Technology and Educational Research
ANISYAH, SITI
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Journal : MDP Student Conference

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Sistem Kepercayaan Tokopedia dalam Meningkatkan Pembelian Pelanggan Firmanysah, Wahyu; Ghibran, Maulana; A'isyah, Siti; Anisyah, Siti; Rengganih, Riri; Rahmawati, Titi
MDP Student Conference Vol 3 No 2 (2024): The 3rd MDP Student Conference 2024
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v3i2.7233

Abstract

This study aims to analyze customer confidence in purchasing decisions with purchase interest as an intervening variable in Tokopedia E-Commerce. This type of research is qualitative using the literature study method. The result of this study is that customer trust has a positive effect on purchasing decisions with purchase interest as an intervening variable in tokopedia E-Commerce and efforts made by tokopedia to increase customer trust.
Co-Authors A'isyah, Siti Ainur Ropik Alfian, Rafi Apitasari, Pipit Awaliah, Siti Ila Darmi efendy, hafid Firmanysah, Wahyu Fitra, Candrika Nugra Ghibran, Maulana Inayati Juniandar, Rofifah Luki, Azis Maresky, Jeky Aprilian Nitami, Shela Nugroho, Dimas Putro Rahmawati, Titi Rengganih, Riri Saputra, Teguh Darmawan Sari, Anisa Yunita Wulandari, Lusi Emila Yunita, Tiara