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All Journal Journal of Psychology and Instructions Jurnal Pengabdian Kepada Masyarakat MAKARDHI Journal of Hospitality Accommodation Management
NI NYOMAN SUCI ARTHINI .
Program Studi Manajemen Divisi Kamar, Politeknik Pariwisata Bali
Arts Humanities Economics, Econometrics & Finance Education Environmental Science Social Sciences

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THE EFFECT OF SOCIAL MEDIA AND FOREIGN TOURISTS’ ATTITUDE TOWARDS PURCHASING DECISION MAKING OF SPA TOURISM PRODUCTS IN UBUD TOURISM AREA, GIANYAR DISTRICT Suci Arthini, Ni Nyoman
Journal of Psychology and Instructions Vol 2, No 3 (2018)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (603.516 KB)

Abstract

This study aims to determine the effect of social media and the attitude of foreign tourists on making purchasing decisions on Spa tourism products in Ubud Tourism Area, Gianyar Regency. Determination of the sample was done by Purposive Sampling. Sampling is done accidentally. The sample in this study was 105 foreign tourists who had bought or used Spa products in Ubud Tourism Area, Gianyar Regency. The methods of data collection in this study were observation and questionnaire. In this study the data analysis techniques used were descriptive analysis, simple regression analysis, and multiple linear regression analysis. Based on the research that has been done, it was found that: 1) social media (X1) had a positive and significant effect on purchasing decisions (y) Spa tourism products in the tourism area of Ubud by 4,295, 2) attitude (X2) had a positive and significant effect on purchasing decisions (y) Spa tourism products in the tourism area of Ubud at 6.680, and 3) social media (X1) Attitudes (X2) have a positive and significant effect on purchasing decisions (y) Spa tourism products in the Ubud tourism area of 98.992. From these findings it can be concluded that there are influences of social media and the attitude of foreign tourists towards making purchasing decisions on Spa tourism products in Ubud Tourism Area, Gianyar Regency.
THE EFFECT OF SOCIAL MEDIA AND FOREIGN TOURISTS’ ATTITUDE TOWARDS PURCHASING DECISION MAKING OF SPA TOURISM PRODUCTS IN UBUD TOURISM AREA, GIANYAR DISTRICT Ni Nyoman Suci Arthini
Journal of Psychology and Instruction Vol. 2 No. 3 (2018): October
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jpai.v2i3.16431

Abstract

This study aims to determine the effect of social media and the attitude of foreign tourists on making purchasing decisions on Spa tourism products in Ubud Tourism Area, Gianyar Regency. Determination of the sample was done by Purposive Sampling. Sampling is done accidentally. The sample in this study was 105 foreign tourists who had bought or used Spa products in Ubud Tourism Area, Gianyar Regency. The methods of data collection in this study were observation and questionnaire. In this study the data analysis techniques used were descriptive analysis, simple regression analysis, and multiple linear regression analysis. Based on the research that has been done, it was found that: 1) social media (X1) had a positive and significant effect on purchasing decisions (y) Spa tourism products in the tourism area of Ubud by 4,295, 2) attitude (X2) had a positive and significant effect on purchasing decisions (y) Spa tourism products in the tourism area of Ubud at 6.680, and 3) social media (X1) Attitudes (X2) have a positive and significant effect on purchasing decisions (y) Spa tourism products in the Ubud tourism area of 98.992. From these findings it can be concluded that there are influences of social media and the attitude of foreign tourists towards making purchasing decisions on Spa tourism products in Ubud Tourism Area, Gianyar Regency.
Resort Spa: Peluang Bisnis Perawatan Tubuh di Desa Wisata Gunung Salak, Tabanan, Bali Ni Nyoman Suci Arthini; Ida Ayu Sri Puspa Adi; Ni Ketut Sekarti
Jurnal Pengabdian Kepada Masyarakat Makardhi Vol. 2 No. 1 (2022): Jurnal Pengabddian Kepada Masyarakat MAKARDHI
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/makardhi.v2i1.700

Abstract

The purpose of this article is to review the implementation of community service activities carried out in Gunung Salak Tourism Village, Bali with the topic: Resort Spa: Body Care Business Opportunities in Tourism Villages. The activity was carried out for one day on April 7, 2020. The place for the implementation of the activities was in Banjar Kemetug with 30 participants who were homestay managers, youth and young women in Gunung Salak Village, PKK mothers and housewives. The training method is carried out using demonstration methods, practice, working in groups and asking questions. The results of this activity increase and add insight and knowledge of the community in Gunung Salak Tourism Village in utilizing the potential that exists in their village. This activity also empowers local geniuses by providing opportunities for the community to be able to work and innovate to build small businesses in the Spa sector. The skills provided range from simple/simple treatments to complete treatments which are currently the needs of the general public, not only for tourists, but also for urban communities.
Preferensi Wisatawan Terhadap Butler Service Signature di The ST. Regis Bali Resort Ni Nyoman Suci Arthini; Ni Kadek Windi Karlina Dewi; Ni Ketut Sekarti
Journal of Hospitality Accommodation Management (JHAM) Vol. 1 No. 2 (2022): Journal of Hospitality Accommodation Management (JHAM)
Publisher : Program Studi Manajemen Divisi Kamar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (631.595 KB) | DOI: 10.52352/jham.v1i2.833

Abstract

This study aims to determine the preferences of tourists to the butler service signature at Hotel X. Hotel X applies three types of butler services, namely semi butler, 12-hour private butler service, and 24-hour private butler service. The data collection technique used is the documentation technique using a sample of 30 reviews of tourists who stay at Hotel X. The data analysis technique used is descriptive qualitative and analyzed using five aspects of guest preferences including, packing & unpacking service, pressing service, e-butler, beverage service and butler service desk. The results showed that most tourists were satisfied with all aspects of the five butler signatures such as packing & unpacking, pressing service, e-butler, beverage service and butler service desk. So expect Hotel X always evaluates the implementation of butler service and improves services comprehensively to staying tourists.  
Efektivitas Pelayanan Amenities Tamu oleh Section At Your Service pada Era Pandemi COVID-19 di Hotel The Westin Resort & Spa Ubud Bali Anak Agung Istri Ratna Sari Wulan; I Kadek Arista Priana Ayusman; Ni Nyoman Suci Arthini
Journal of Hospitality Accommodation Management (JHAM) Vol. 2 No. 1 (2023): Journal of Hospitality Accommodation Management (JHAM)
Publisher : Program Studi Manajemen Divisi Kamar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jham.v2i1.950

Abstract

The COVID-19 pandemic has made the government to make standard health protocols for tourism (CHSE) companies, one of which is a company engaged in accommodation. This study aims to determine the effectiveness of guest amenities services by section at your service in the era of the COVID-19 pandemic.This study uses two instruments, namely interview guidelines and an observation checklist. This study also uses two types of data analysis techniques, namely qualitative data analysis techniques and narrative analysis techniques. The subject of this study was employees at your service (AYS). During the research, it was found that several things were not suitable to be done according to the standards of amenities service at The Westin Resort & Spa Ubud Bali, including not updating the room occupancy rate and information in the system; have not checked the special guest request; not stand by to receive calls from guests who will be checking out; have not prepared amenities and welcome cards for VIP guests, special requests, and target promoters; not entering GXP cases and requests from guests; have not courtesy call and follow up to GXP if the guest reports problem.
Co-Authors Anak Agung Istri Ratna Sari Wulan I Kadek Arista Priana Ayusman I Made Yudana I Nyoman Natajaya Ni Kadek Windi Karlina Dewi Ni Ketut Sekarti