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All Journal Maksimum : Media Akuntansi Universitas Muhammadiyah Semarang Jurnal Siasat Bisnis Jurnal Harkat : Media Komunikasi Gender Hunafa: Jurnal Studia Islamika Juara: Jurnal Riset Akuntansi ADDIN BISNIS: Jurnal Bisnis dan Manajemen Islam EQUILIBRIUM IQTISHADIA PALASTREN Journal of Accounting and Investment Jurnal Manajemen Dayasaing JURNAL PENELITIAN Jurnal Ekonomi dan Bisnis Islam Jurnal Ilmiah Ekonomi Islam Jurnal Manajemen & Keuangan Al Tijarah Kompartemen : Jurnal Ilmiah Akuntansi Jurnal Ekonomi & Keuangan Islam AKTSAR: Jurnal Akuntansi Syariah MADANIA: JURNAL KAJIAN KEISLAMAN Nizham Journal of Islamic Studies At-tijaroh: Jurnal Ilmu Manajemen dan Bisnis Islam Al-Masharif: Jurnal Ilmu Ekonomi dan Keislaman Proceedings of Annual Conference for Muslim Scholars Ihtiyath : Jurnal Manajemen Keuangan Syariah Al-Mal:Jurnal Akuntansi dan Keuangan Islam Jurnal Penelitian ADDIN Iqtishadia: Jurnal Kajian Ekonomi dan Bisnis Islam Jurnal Ekonomi dan Manajemen Share: Jurnal Ekonomi dan Keuangan Islam Jurnal Ekonomi dan Bisnis Islam (JEBI) Hunafa: Jurnal Studia Islamika SETARA: Jurnal Studi Gender dan Anak Proceeding of International Conference Health, Science And Technology (ICOHETECH) Journal of Accounting Inquiry
Bayu Tri Cahya
Institut Agama Islam Negeri Kudus
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health Social Sciences Other

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Journal : Hunafa: Jurnal Studia Islamika

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IMPACT OF HALAL LABELIZATION, CONSUMER AWARENESS AND BEHAVIOR INTENTION TOWARDS FAST FOOD BUYING DECISION Bayu Tri Cahya; Fika Sufiana; Makrufah Hidayah Islamiah
Hunafa: Jurnal Studia Islamika Vol 17 No 2 (2020): STUDIA ISLAMIKA
Publisher : State Institute of Islamic Studies (IAIN) Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (466.886 KB) | DOI: 10.24239/jsi.v17i2.592.80-104

Abstract

Fast food is one type of food that is prepared and served quickly. In this research, the writer wants to know whether halal labeling, consumer awareness and behavioral intention influences fast food buying decisions. This research used quantitative method. The data in this study are primary data. Technique of determining the sample using proportional random sampling technique with a sample size is 83 students from Islamic Economics and Business Faculty IAIN Kudus Sharia Economics Major in class of 2015 and 2016. Data analysis techniques using linear regression analysis. The findings indicate that the variable halal labeling has significant influence on fast food buying decision, consumer awareness variable have significantly influenced the fast food buying decision and variable behavior intention has no effect which is not significant to the fast food buying decision. Keywords: Halal labeling, consumer awaereness, behavior intention, buying decisions.
Co-Authors A.A. Ketut Agung Cahyawan W Andriani, Asih Aryanti Muhtar Kusuma Aryanti Muhtar Kusuma Asih Andriani Asih Andriani Danang Kurniawan Danang Kurniawan, Danang Dian Palupi Aqim Dita Apriliana Sari Djoko Suhardjanto Dwi Putri Restuti Dwi Putri Restuti Dwi Putri Restuti Eri Vitriani Eskasari Putri Etha Widyarani Farida Rohmah Farida Rohmah Farikatun Nadhifah Fatchan Achyani Fika Sufiana Fitri Handayani Hadi Purnomo Hikmah Endraswati Hikmah Endraswati, Hikmah Ibnu Muttaqin Ika Erlita Inada Rizqy Irma Suryani Lubis Irsad Andriyanto Irsad Andriyanto Ita Akyuna Nightisabha Jadzil Baihaqi Jadzil Baihaqi Lailis Sa’adah Lorena Dara Putri Karsono Makrufah Hidayah Islamiah Miftah Nurul Khaqiqi Muhammad Lutfi Kuncoro Muhammad Soni Salahuddin Muhammad Zaki Muhammad Zaki Mursal Mursal Muslim Marpaung Muzayyidatul Habibah Nadhifah, Farikatun Nafiah, Siti Nila Ayu Kusuma W. Noor Sifah Nur Choridah Nur Kholis Puji Wahyu Hidayanti Putri Rubiana rakhmawati, ita Ratih Paramita Sari Ratih Paramitasari, Ratih Rikha Zakiyah Rizki Fauriza Agustina Rukmini Rukmini S Surepno Saidatul Munawwaroh Salma Badriyah Sari, Dita Apriliana Siti Nafiah Sufiana, Fika Suparwi Suparwi Suparwi Suparwi Suparwi Suparwi Surepno Surepno Syahrina Nurmala Dewi Syahrina Nurmala Dewi, Syahrina Nurmala Syamsudin Syamsudin Syamsudin Syamsudin Syarif Hidayatullah Ulfiyatul Jannah Umi Hanifah Umi Hanifah Umi Hanifah Umi Hanifah Uswatun Khasanah Uswatun Khasanah Vitriani, Eri Wahyono Wahyono Waluyo Waluyo Widi Savitri Andriasari Widi Savitri Andriasari Widi