Article Per Year (5 Year)
p-Index From 2019 - 2024
2.461
P-Index
This Author published in this journals
All Journal agriTECH Warta IHP (Warta Industri Hasil Pertanian) Jurnal Agro Industri Perkebunan Jurnal Pengabdian Pada Masyarakat Journal of Entrepreneurship, Management and Industry (JEMI) Management Studies and Entrepreneurship Journal (MSEJ) Journal of Functional Food and Nutraceutical Asia Pacific Journal of Sustainable Agriculture, Food and Energy (APJSAFE)
Wahyudi David
Universitas Bakrie
Agriculture, Biological Sciences & Forestry Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Industrial & Manufacturing Engineering Nursing Other

Published : 11 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Journal of Functional Food and Nutraceutical

 1 
PERCEPTION OF MILLENNIAL GENERATION TOWARD FUNCTIONAL FOOD IN INDONESIA Amaliah, Isma; David, Wahyudi; Ardiansyah, Ardiansyah
Journal Akademik Universitas Swiss German Vol 1 No 1 (2019)
Publisher : Swiss German University & Perhimpunan Penggiat Pangan Fungsional dan Nutrasetikal Indonesia (P3FNI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (703.868 KB) | DOI: 10.33555/jffn.v1i1.11

Abstract

Currently, functional foods trend are growing and developing in Indonesia. Consumer?s perceptions is one important factor to picture consumer knowledge and attitude in the future. The aim of this study is to determine the perception of millennial generation toward functional food in Indonesia. An online cross sectional survey was carried out among 1982 respondents (age between 18-38 years) and distributed via social media platform during two weeks on April 2018. The questionnaire measured demographic characteristics, awareness, knowledge, the priority to purchase, and future buying motivations on functional food. The result showed that 55% of respondents claimed that they had been aware of functional food. The knowledge of respondent regarding health component was still insufficient. The most important reasons for purchasing functional food were health benefit, availability, affordability, tasty, easy to consume, and clear label information. Most of millennial generation was interested in purchasing functional food in the future. In conclusion, this study provide the information how?s millennial generation perception regarding functional food in Indonesia and might be contribute to increase the development of functional food in Indonesia.
A Healthy Lifestyle and Purchase Intention on Food Claims Ramadhan, Nadya Salsabila; Cempaka, Laras; David, Wahyudi
Journal Akademik Universitas Swiss German Vol 5. No. 2 (Feb 2024)
Publisher : Swiss German University & Perhimpunan Penggiat Pangan Fungsional dan Nutrasetikal Indonesia (P3FNI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33555/jffn.v5i2.120

Abstract

Nowadays, consumers are selective in choosing their healthy food. A healthy lifestyle as well as food claims are prominent factors that motivate consumers to purchase healthy food. This study aims to determine and analyze the relationship between a healthy lifestyle on purchase intention on food products with claims. Healthy Promoting Lifestyle-II (HPLP-II) measured for a healthy lifestyle. The data analysis includes descriptive tests, classical assumption tests (normality test, linearity test, and multicollinearity test), and multiple linear regression analysis tests. Based on the test results, 99% of respondents are aware of food products with claims, 93% of respondents often see food products with nutrition claims, 80% of respondents often see dairy products and their preparation as food products with claims, and 96% of respondents choose food products with claim rather than without claims. Scores of indicators of a healthy lifestyle with the maximum score is 5.00 (physical activity 3.85, healthy diet 3.73, quality of sleep 3.59, and non-smoking behavior 4.57 in this study exceeded the minimum scores (≥2.50). Healthy lifestyle, age, income, and education simultaneously affect purchase intention in food products with claims.
Co-Authors Alias, Nur Aliyana Binti Amaliah, Isma Amaliyah, Ria Amelia, Putri Anwar Kasim Aqil, Mustofa Ardiansyah ARDIANSYAH ARDIANSYAH Ardiansyah, Ardiansyah Charles Darwin Darwin, Charles Dhania Sabilla Dhita Noor Annisaa Dody Dwi Handoko Dwiranti, Nabiilah Salmaa Huda, Nurul Kurnia Ramadhan Laras Cempaka Mohammad Cholilurrohman Muhammad Iqbal Ramadhan Nafila Chaerunnisa Misbakh Nurul Asiah Omosebi, Benedict Oludare Ramadhan, Nadya Salsabila Rizki Maryam Astuti Slamet Budijanto Sylvia Oktavia Kusumawardani Tiara Indra Saraswati Tuti Widiastuti Wiguna, Komang Rai Artha