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Journal : Jurnal Informatika Ekonomi Bisnis

Strategi Aliansi Bank Nagari dalam Menghadapi Disrupsi Teknologi Fintech Anggi Puspita Mayasari; Vera Pujani; Masyhuri Hamidi
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 2 (2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i2.279

Abstract

The purpose of this study was to determine Bank Nagari's leading business segment, the type of Fintech and the collaboration model most suitable for Bank Nagari. This type of research is a case study with a descriptive qualitative approach. Research respondents are strategists or decision makers at Bank Nagari. This study uses primary data obtained from respondents' answers in the form of filling out questionnaires and interviews, namely data obtained directly from the object of research. The data analysis technique uses the Quantitative Strategic Planning Matrix (QSPM) to select alternative strategies which include Internal Factor Evaluation (IFE) matrix analysis, External Factor Evaluation (EFE) matrix analysis, weighting, rating determination and multiplication of weights with ratings. The results showed that the value of selecting the bank's business segments, namely MSME and Commercial, was the most attractive alternative strategy or had the highest average TAS score of the other alternative strategies (5.784), the value of choosing the type of Fintech P2P Lending was the most attractive alternative strategy or had a total score The highest average TAS of the other strategic alternatives (5.310), the value of selecting the Channeling as collaboration model is the most attractive strategic alternative or has the highest average Total TAS score of the other strategic alternatives (5.199).
Strategi Bersaing Konter Pulsa Konvensional di Era E-Commerce Akmal Auliya Amri; Vera Pujani; Yulia Hendri Yeni
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 3 (2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i3.668

Abstract

This research was conducted to find out the business processes, influencing factors and strategies used by celluler kiosk in the city of Padang. This study uses a descriptive qualitative approach. The data in this study were obtained from primary data in the form of interviews with respondents. In this study, interviews were conducted with 11 respondents who were celluler kiosk business actors in the city of Padang. The results of the study show that the this business is still promising amidst the development of e-commerce. 8 out of 11 informants said that e-commerce has not had an effect on business. 10 informants have not used online channels in making sales. To compete and survive, this business needs to develop a competitive strategy. This is done by providing inexpensive services and products (cost leadership), unique and diverse products (differentiation) or opening online channels on social media or e-commerce.