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Journal : Jurnal Administrasi Kantor

Dampak Tingkat Literasi Keuangan Syariah Terhadap Minat Menggunakan Produk Keuangan Syariah Mochamad Reza Adiyanto; Arie Setyo Dwi Purnomo
JURNAL ADMINISTRASI KANTOR Vol 9 No 1 (2021): Jurnal Administrasi Kantor
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Universitas Bina Insani

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (313.732 KB) | DOI: 10.51211/jak.v9i1.1461

Abstract

Abstrak: Literasi keuangan berperan penting bagi warga guna memilih dan menggunakan produk jasa keuangan sesuai dengan kebutuhannya. Peningkatan literasi keuangan sebagai upaya untuk meningkatkan kesejahteraan. Apabila masyarakat telah mempunyai tingkat literasi keuangan yang tinggi diharapkan mampu mendorong percepatan pembangunan ekonomi suatu bangsa. Tujuan penelitian adalah mengukur tingkat literasi keuangan syariah peserta pelatihan usaha mikro dan kecil serta menganalisis pengaruh tingkat literasi keuangan syariah pada minat menggunakan produk perbankan syariah. Data primer bersifat kuantitatif adalah jenis data yang digunakan. Data primer diperoleh dari penyebaran kuesioner kepada peserta pelatihan pemberdayaan usaha mikro dan kecil. Sample ditentukan secara sengaja (convenience sampling). Responden berjumlah 33 orang. Hasil penelitian menunjukkan bahwa tingkat literasi keuangan responden adalah tinggi (93%). Selain itu, berdasarkan hasil penelitian bahwa literasi keuangan syariah berpengaruh positif terhadap minat menggunakan produk perbankan syariah dengan koefisien regresi sebesar 0.723 dan signifikasi 0.002. Berdasarkan uji determinasi mengenai variable literasi dapat disimpulkan bahwa kontribusi variabel literasi keuangan syariah sebesar 68.9 persen terhadap minat menggunakan produk perbankan syariah sedangkan sisanya sebesar 31.1 persen merupakan kontribusi dari faktor lain yang tidak dibahas dalam penelitian ini. Penelitian ini memberikan implikasi manajerial bahwa diperlukan sosialisasi yang masif dengan frekuensi tinggi tentang keuangan syariah kepada masyarakat agar minat masyarakat untuk menggunakan produk keuangan syariah khususnya produk perbankan syariah meningkat. Kata kunci: Literasi, Keuangan syariah, Perbankan syariah. Abstract: Financial literacy has a very important role for people to choose and use financial service products according to their needs. Increasing financial literacy as an effort to improve welfare. If the community already has a high level of financial literacy, it is hoped that it can accelerate the economic development of a nation. Research objectives is measuring the degree of sharia financial literation of the training small and micro business participants and then analyzing the influence of the sharia literation financial interest to use the sharia banks. The kind of data that is used is primary data quantitative. The primary data was obtained from spreading to the participants the empowerment of micro and small enterprises. Sample is determined by deliberately ( convenience ) sampling. The respondents were 33. The result showed that the sharia financial literation respondents were high (93%). In addition, based on the research that sharia financial literation had a positive impact of using sharia banking product by the regression coefficient 0.723 and significant in 0.002. Based on the determination of variable literation we can be conclude that the contribution of sharia financial literation variable 68.9 percent of interest to use the sharia banks the remaining fund 31.1 percent was contributed by other factors. This study provide managerial implication that it takes the massive about sharia financial by high frequency to peoples to use sharia financial product especially to sharia banking products increased. Keywords: Literation, Sharia financial, Sharia banking.
Aktivitas Perdagangan Saham Di Indonesia Pasca Pengumuman Covid-19 Aprilina Susandini; Mochamad Reza Adiyanto
JURNAL ADMINISTRASI KANTOR Vol 9 No 2 (2021): Vol 9 No 2 (2021): Jurnal Administrasi Kantor
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Universitas Bina Insani

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (338.211 KB) | DOI: 10.51211/jak.v9i2.1587

Abstract

Abstrak: Tujuan penelitian ini adalah untuk mengetahui dan menganalisis kondisi pasar modal setelah pengumuman Covid-19 di Indonesia, yaitu dengan membandingkan harga saham dan volume perdagangan saham sebelum dan sesudah diumumkannya covid-19 oleh pemerintah pada semua perusahaan yang go public. Selain itu, penelitian ini menganalisis bagaimana harga saham dan volume perdagangan saham setelah pengumuman covid-19. Jenis penelitian ini adalah kuantitatif. Penelitian ini juga termasuk ke dalam studi komparatif dikarenakan penelitian dilakukan dengan membandingkan harga saham dan volume perdagangan saham. Populasi penelitian ini adalah semua perusahaan yang go public di Bursa Efek Indonesia. Tehnik pengambilan sampel yaitu purposive sampling dimana dalam menentukan sampel berdasarkan kriteria yaitu terdaftar pada periode bulan Februari dan Maret 2020. Jumlah sampel penelitian ini sebanyak 679 perusahaan yang terdiri dari 11 sektor. Jenis data dalam penelitian ini adalah kuantitatif yang bersumber dari data sekunder yang diperoleh melalui website www.idx.co.id. Tehnik analisis data dalam penelitian ini yaitu pertama analisis statistik deskriptif. Selanjutnya melakukan uji normalitas menggunakan kolmogorov-smirnov test kemudian melakukan uji beda menggunakan uji non-parametrik berjenis Uji Wilcoxon Signed Rank Test karena data tidak berdistribusi normal. Hasil penelitian menunjukkan terdapat perbedaan signifikan harga dan volume perdagangan saham perusahaan yang go public di Bursa Efek Indonesia antara sebelum dengan sesudah pengumuman Covid-19 di Indonesia. Kata kunci: Covid-19; Pasar Modal; Bursa Efek Indonesia. Abstract: The purpose of this study is to determine and analyze the condition of the capital market after the announcement of Covid-19 in Indonesia, namely by comparing stock prices and stock trading volumes before and after the report of Covid-19 by the government in all publicly traded companies. In addition, this study analyzes how stock prices and stock trading volumes are after the Covid-19 announcement. This type of research is quantitative. This research is also included in a comparative study by comparing stock prices and stock trading volumes. The population in this study are all companies that go public on the Indonesia Stock Exchange. The sampling technique is purposive sampling wherein determining the sample based on the registered criteria in the period February and March 2020. The number of samples in this study was 679 companies consisting of 11 sectors. The type of data in this study is quantitative sourced from secondary data obtained through the website www.IDX.co.id. The data analysis technique in this research is descriptive statistical analysis first. Then the normality test was carried out using the Kolmogorov-Smirnov test and then a different test using a non-parametric test, namely the Wilcoxon Signed Rank Test, because the data were not normally distributed. The results showed significant differences in the price and trading volume of shares of companies that went public on the Indonesia Stock Exchange before and after the announcement of Covid-19 in Indonesia. Keywords: Covid-19; Stock Trading; Indonesia Stock Exchange.
Pengaruh Bauran Pemasaran dan Dampak Pandemi Covid-19 Terhadap Keputusan Pembelian Makanan Siap Saji Mochamad Reza Adiyanto; Nirma Kurriwati; Triana Setiyarini
JURNAL ADMINISTRASI KANTOR Vol 10 No 1 (2022): Vol 10 No 1 (2022): Jurnal Administrasi Kantor
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Universitas Bina Insani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51211/jak.v10i1.1720

Abstract

The purpose of this study was to determine the demographic characteristics of fast food consumers and to analyze the effect of marketing mix variables (product, price, place and promotion) and environmental factors caused by the Covid-19 pandemic on consumer buying decisions for fast food. The type of data used is quantitative primary data. Primary data were obtained from distributing questionnaires to consumers who bought ready-to-eat food at Sabana Fried Chicken Restaurant, Bluru Permai Sidoarjo Branch. The sample is determined on purpose (convenience sampling). Respondents amounted to 100 people. The results showed that the demographic characteristics of fast food consumers were the majority aged 17-24 years, female, had 3-4 members in one family and had an expenditure of Rp. 1 million – Rp. 2 million in one month. Based on multiple regression analysis shows that the product factor (X1) and environmental factors (X5) have a significant effect on the decision to buy fast food (Y). While the factors of Price (X2), Place (X3) and Promotion (X4) have no significant effect. This study implies that culinary entrepreneurs need to focus on marketing to consumers who have an age range of 17 - 24 years and are female because they have a large enough market opportunity. One of the strategies carried out is by expanding product lines and collaborating with online food delivery services such as Go Food and Grab Food as a solution to the negative impacts caused by the Covid-19 pandemic.