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All Journal Journal of Educational Science and Technology Journal of Environmental Engineering & Waste Management Journal of Tourism Destination and Attraction Global Research on Tourism Development and Advancement (GARUDA)
Devi Roza K. Kausar
Universitas Pancasila Jakarta
Humanities Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Social Sciences Other

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Warisan Budaya, Pariwisata dan Pembangunan di Muarajambi, Sumatra Devi Roza K. Kausar
Journal of Tourism Destination and Attraction Vol 1 No 1 (2013): Journal of Tourism Destination and Attraction
Publisher : Fakultas Pariwisata Universitas Pancasila

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Abstract

This paperis part ofapreliminary studyon the potentialsand problemsin the development ofheritage tourismasa rural and regional development strategyinMuarajambi. Itaimsto presentthe variousdynamicsin the relationshipbetweentourism, culturalheritage, anddevelopment through Muarajambi’s case. This studyusesqualitative dataobtainedthroughfield observations,interviews, secondarydata collectionandliterature studies. It concludes that the development of certain economic sectorswithin the heritage area causes disruption toheritage conservation and limits heritage tourism development. The study suggests that the area must be declared as heritage conservation area through appropriate legalframework and that clear coordination mechanism between central and local governments that aim toward conserving heritage for communities’ welfare should be realized. Keywords: cultural heritage, tourism, development
Manfaat dan Hambatan Pengembangan Pariwisata Berbasis Masyarakat di Perkampungan Budaya Betawi Setu Babakan Devi Roza K. Kausar; Faruk Alfian; Gagih Pradini
Journal of Tourism Destination and Attraction Vol 2 No 2 (2014): Journal of Tourism Destination and Attraction
Publisher : Fakultas Pariwisata Universitas Pancasila

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Abstract

This study was motivated by the existence of local groups working in arts and culture, farming, and food productions to support the Setu Babakan Betawi Cultural Village in its culture preservation and tourism purposes. The purpose of this study is to investigate the process of community empowerment through community-based tourism from the following criteria: perceived benefits and barriers in the development of community-based tourism. The theoretical bases of this study are the concept of community-based tourism and community participation in tourism development. The study reveals that community-based tourism have demonstrated benefits in the following dimensions: economic, social, cultural, environmental, and political. However, community-based tourism activities in Setu Babakan Betawi Cultural Village have not been optimum in empowering the communities due to these shortcomings: lack of tourism awareness among residents who are not directly involved with tourism, centralization of tourism-related policy and decision making within village management, and elite domination in tourism endeavours.
Strategi Pengembangan Wisata Edukasi di Godong Ijod Depok dengan Experiential Marketing Mordahai Siburian; Devi Roza K. Kausar; Riza Firmansyah
Journal of Tourism Destination and Attraction Vol 5 No 1 (2017): Journal of Tourism Destination and Attraction
Publisher : Fakultas Pariwisata Universitas Pancasila

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Abstract

Godong Ijo is a visitors’ attraction offering educational tourism programs with quite strong interaction with nature. The programs are designed as a means of learning, hence they are often participated by students. The purpose of this study is to describe the application of experiential marketing in Godong Ijo’s programs from visitors’ perspectives and to develop development strategy for Godong Ijo based on experiential marketing. The method used is qualitative research method using survey, interview and observation as the data collection techniques. Further, data collected were analysed using SWOT analysis. The result of this research reveals that Godong Ijo has tourism potential in terms of attraction, accessibility, amenity, and ancillary. In terms of experiential marketing, most respondents agree that all experiential marketing elements, i.e. think, sense, feel, act, and relate have been delivered to the visitors. Recommendations for development strategy include more extensive promotion, service improvement, product innovation and more product development.
Aplikasi Safe Travel dalam Mempengaruhi Keputusan Pengguna Berwisata ke Luar Negeri Anggi Khoirunnisa; Devi Roza K. Kausar; Yustisia P. Mbulu
Journal of Tourism Destination and Attraction Vol 5 No 1 (2017): Journal of Tourism Destination and Attraction
Publisher : Fakultas Pariwisata Universitas Pancasila

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Abstract

The Safe Travel app is an application developed by the Ministry of Foreign Affairs of the Republic of Indonesia, which contains practical information to assist Indonesian citizens when they are abroad. The application also gives suggestions and warnings regarding the country that the users are in, to ensure their safety whilst on the trip. Using tourism mobile application concept, the purpose of this research is to describe the features of Safe Travel app and investigate how the application influences the decision to travel among its users. The study used survey as means for data collection method and 60 respondents participated in the survey. Multiple linear regression was used to analyse the data collected. The findings indicate that navigation, social communication, marketing, emergency, transactions and entertainment variable do not influence the decision to travel abroad. Meanwhile, information variable has a positive effect on the decision to travel.
Pengembangan Potensi Wisata Agro di Kawasan Condet Kelurahan Balekambang Jakarta Timur Nahri Nurul Azriati; Devi Roza K. Kausar
Journal of Tourism Destination and Attraction Vol 6 No 2 (2018): Journal of Tourism Destination and Attraction
Publisher : Fakultas Pariwisata Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/tourism.v6i2.773

Abstract

Jakarta as tourist destinations in Indonesia to implement various types of travel include cultural, historical and ecotourism. For examples of nature tourism in Jakarta is the issue of potential development of the Ciliwung River as a nature-based tourist destination. One segment which is a conservation area in the Watershed is Fruit of Condet, East Jakarta. Lahan Buah Condet is the only farm remaining pockets of the vast Condet set at DCI Jakarta Governor Decree No.DIV-1511/E/74. Potential tread such as endemic plants typical namely Salak and Duku Condet. Their Jakarta Governor Decree No. 646 2016 to further accelerate the implementation of the settlement and development of Lahan Buah Condet as a tourist destination as well as agrotourism area in East Jakarta. Problems in development of agrotourism is limited plantations, easily flooded, access to the plantations in the housing area residents and utilization of spatial patterns that are less well maintained, it is feared to cause damage to plantations. This research used qualitative method. By combining variable of agrotourism, conservation, and considering the potential of the land, found a solution how the concept of agrotourism in the form attractions, accessibilities, amenities, ancillary and institutions in Lahan Buah Condet can be suitable with the concept of consideration factors for agro tourism development.
Pemilihan Pantai Prioritas dengan Prinsip Community Based Tourism di Kawasan Clungup Mangrove Conservation, Dusun Sendangbiru, Kabupaten Malang Akbar Tribowo; Yuwana M. Marjuka; Devi Roza K. Kausar
Journal of Tourism Destination and Attraction Vol 5 No 2 (2017): Journal of Tourism Destination and Attraction
Publisher : Fakultas Pariwisata Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/tourism.v5i2.776

Abstract

Kawasan wisata Clungup Mangrove Conservation (CMC) secara administrasi terletak di Dusun Sendangbiru, Kecamatan Sumbermanjing Wetan, Desa Tambakrejo, Kabupaten Malang. Didalam kawasan ini terdapat enam pantai yaitu; Pantai Clungup, Pantai Gatra, Pantai Sapana, Pantai Mini, Pantai Batu Pecah, dan Pantai Tiga Warna. Penelitian ini memiliki tujuan untuk memilih pantai prioritas berdasarkan prinsip Community Based Tourism (CBT) sebagai proses pengembangan kawasan wisata, pemilihan pantai prioritas dititikberatkan terhadap empat pantai yaitu; Pantai Clungup, Pantai Sapana, Pantai Mini, dan Pantai Batu Pecah. Dalam proses mendefinisikan pilihan, metode yang digunakan adalah Analytical Hierarchy Process (AHP), untuk menemukan prioritas keriteria dan alternatif. Hasil analisis AHP melibatkan beberapa narasumber terkait sebagai pakar dalam pemangku kepentingan pengembangan kawasan Clungup Mangrove Conservation (CMC). Dari analisis data, terlihat bahwa kriteria prioritas berdasarkan prinsip CBT adalah dimensi lingkungan (0,373), diikuti oleh dimensi ekonomi (0,330), dimensi sosial (0,172), dimensi budaya (0,076), dan terakhir dimensi politik (0,49). Sedangkan alternatif prioritas pemilihan pantai adalah Pantai Clungup dengan skor (1,000) dari masing-masing kriteria. Dengan demikian dapat disimpulkan bahwa pantai yang memiliki prioritas pengembangan adalah Pantai Clungup dengan kepentingan yang berada pada dimensi lingkungan.
Pengaruh on Time Performance terhadap Minat Beli Ulang pada PT. Garuda Indonesia (Persero) Tbk. Yunika Dortina; Devi Roza K. Kausar; Yustisia P. Mbulu
Journal of Tourism Destination and Attraction Vol 5 No 2 (2017): Journal of Tourism Destination and Attraction
Publisher : Fakultas Pariwisata Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/tourism.v5i2.778

Abstract

Penelitian ini dilakukan untuk mengetahui pengaruh On Time Performance terhadap Minat Beli Ulang pada PT. Garuda Indonesia (Persero) Tbk. Manajemen atau program yang dilakukan maskapai penerbangan Garuda Indonesia untuk memaksimalkan kinerja dalam bidang ketepatan waktu (On Time Performance) sudah sangat baik dan maksimal. Garuda Indonesia sangat memperhatikan kepuasan pelanggan sehingga menciptakan program dari Garuda Indonesia tersebut yang sudah sangat lengkap sehingga meminimalisir adanya delay atau keterlambatan. Hasil temuan pengaruh On Time Performance pada PT. Garuda Indonesia (Persero) Tbk. Pada minat beli ulang konsumen yaitu sebesar 32% yang artinya bahwa variable On Time Performance berkorelasi positif dengan variabel Minat Beli Ulang, dengan tingkat hubungan sedang. Dari segi On Time Performance menjadi alasan utama konsumen mempunyai minat beli ulang, dapat dilihat bahwa On Time Performance bukan menjadi satu-satunya alasan komsumen membeli ulang jasa penerbangan Garuda Indonesia. Beberapa faktor atau alasan lain konsumen mempunyai minat beli ulang pada maskapai Garuda Indonesia adalah Pelayanan, Fasilitas,Pengalaman.
Perencanaan Program Interpretasi untuk Mendukung Kegiatan Ekowisata di Citamiang Bogor Widya Weullas; Meizar Rusli; Devi Roza K. Kausar
Journal of Tourism Destination and Attraction Vol 7 No 1 (2019): Journal of Tourism Destination and Attraction
Publisher : Fakultas Pariwisata Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/tourism.v7i1.782

Abstract

Penelitian ini bertujuan mengukur tingkat kepentingan daya tarik ekowisata Citamiang, Jawa Barat, bagi wisatawan dan juga kepercayaan wisatawan terhadap daya tarik tersebut. Sesuai dari hasil analisis Fishbein bahwa atraksi yang sangat dipercaya sebagai daya tarik ekowisata adalah atraksi trek herbal yakni dengan skor 2.04. Trek herbal memiliki point edukasi yang penting untuk wisatawan yang berkunjung ke Citamiang. Sedangkan sikap konsumen terbesar ada di atribut Jalan, yakni sebesar 10,43. Infrastruktur yang ada di Citamiang memang sudah dianggap baik oleh wisatawan. Dari hasil tersebut, dapat dibuat program interpretasi verbal dan non verbal yang sesuai untuk daya tarik ekowisata ini yaitu ‘Meet The Herbs’ sebagai program verbal dan ‘Find More Indonesia’ sebagai program non verbal. Sasarannya adala remaja-dewasa, karena karakteristik wisatawan yang datang ke Citamiang didominasi oleh remaja-dewasa. Program tersebut ditujukan agar wisatawan dapat menikmati dan sekaligus mendapatkan edukasi lingkungan.
ANALISIS SERVICE EXPERIENCE PADA PENGGUNA TRANSPORTASI BUS WISATA MPOK SITI (BUS JAKARTA EXPLORER) Firra Kholisha Mustika; Fahrurozy Darmawan; Devi Roza K.Kausar
Journal of Tourism Destination and Attraction Vol 7 No 2 (2019): Journal of Tourism Destination and Attraction
Publisher : Fakultas Pariwisata Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/tourism.v7i2.1015

Abstract

The Mpok Siti Tourists Bus (Jakarta Explore Bus) is established by Jakarta Provincial Government to support the tourism sector by enhancing accessibility. This tour bus offers a tour service around the city of Jakarta. The purpose of this study is to explore service experience of the tour bus users and identify gaps in service experience using importance performance analysis. Survey was developed based on the following service experience dimensions: incentives, accessibility, comfort, utility, environment, benefits and trust. The research design used quantitative descriptive method through purposive sampling with the number of respondents as many as 100 people. Data processing techniques use the importance of performance analysis carried out by the excel program and SPSS 22.0. The results of analysis obtained the level of suitability between importance and performance at 96 percent on incentives, trust at 98 percent and accessibility at 84 percent. From survey conducted, it is also revealed that users have not considered the value of education as important in using the service, higher importance score was seen on the ease of traveling and physical appearance of the bus.
ASSESSMENT OF CULTURAL HERITAGE ASSETS USING MARKET APPEAL-ROBUSTICITY MATRIX Titis Wiji Ahyati; Riza Firmansyah; Devi Roza K. Kausar
Journal of Tourism Destination and Attraction Vol 8 No 1 (2020): Journal of Tourism Destination and Attraction
Publisher : Fakultas Pariwisata Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/tourism.v8i1.1411

Abstract

Market Appeal Robusticity Matrix is ​​an effective assessment of cultural heritage assets to evaluate the potential market appeal and management of cultural heritage tourism (robusticity). It is important to determine appropriate policies and frameworks for better planning decisions in the future. This study aims to describe the preservation of cultural heritage at the Puppet Museum and analyze the valuation of cultural heritage assets at the Puppet Museum, Jakarta Old Town using Market Appeal-Robusticity Matrix. The research design used is qualitative analysis of Market Appeal-Robusticity Matrix. The results of this study have described the preservation of cultural heritage in the Museum, protection is done through maintenance and restoration, development is done by adding value to cultural heritage buildings by making it a Puppet Museum and the use of cultural heritage buildings is done by considering the interests of religion, social, culture and society . Preservation has been well implemented and adapted to the regulations of Law number 11 of 2010 concerning Cultural Heritage. Whereas the valuation of cultural heritage assets yields the value of the market attractiveness of the High Puppet Museum with a score of 51 and the resilience value of the building of the Medium Puppet Museum with a score of 40. In this assessment the Puppet Museum is in the "A1" category which means high market attractiveness and moderate resilience.
Co-Authors Akbar Tribowo Anggi Khoirunnisa Edy Supriyadi Fahrurozy Darmawan Faruk Alfian Firra Kholisha Mustika Gagih Pradini Haswan Yunaz Meizar Rusli Mordahai Siburian Nahri Nurul Azriati Nungky Puspita Reny Andriyanty Riza Firmansyah Tenri Muthia Batari Toja Titis Wiji Ahyati Widya Weullas Yulan Yuan Yunika Dortina Yustisia P. Mbulu Yuwana M. Marjuka