Garuda - Garba Rujukan Digital

p-Index From 2019 - 2024

1.405

P-Index

This Author published in this journals

All Journal Jurnal Komunikasi Pembangunan SALAM: Jurnal Sosial dan Budaya Syar-i Jurnal Orasi MediaKom : Jurnal Ilmiah Ilmu Komunikasi Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal ASPIKOM International Journal of Social and Management Studies (IJOSMAS) Jurnal Visi Komunikasi Komunika: Jurnal Dakwah dan Komunikasi

Heri Budianto

Universitas Mercu Buana

Author-ID : 2824342

Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

Published : 11 Documents Claim Missing Document

Claim Missing Document

Articles

1 2

Political Branding Tagar #2019gantipresiden Dalam Meningkatkan Elektabilitas Partai Keadilan Sejahtera Di Ranah Media Sosial Ridwan Rachmadi; Heri Budianto
SALAM: Jurnal Sosial dan Budaya Syar-i Vol 7, No 6 (2020)
Publisher : Faculty of Sharia and Law UIN Syarif Hidayatullah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/sjsbs.v7i11.17057

AbstractThe hashtag #2019GantiPresiden was initiated by Dr. Mardani Ali Sera, a politician from the Partai Keadilan Sejahtera (PKS) has become a trending topic on social media, the use of hashtags has increasingly colored political dynamics in the country's public sphere. The research aims to obtain an overview of the Political Branding of the #2019GantiPresiden hashtag in increasing the electability of the Partai Keadilan Sejahtera in the realm of social media. This research uses a constructivist paradigm, a qualitative approach and a case study method. The results showed that the Partai Keadilan Sejahtera was able to make good use of social media as a campaign tool and was able to present its best politician to become national figures. One of them was Dr. Mardani Ali Sera who initiated the hashtag #2019GantiPresiden. The hashtag #2019GantiPresiden became a trending topic, the surface was present ahead of the 2019 Presidential election which presented only two candidates for the Presidential and Vice-Presidential candidate pairs. The public's desire for a replacement of the President is accommodated through the hashtag #2019GantiPresiden. The hashtag #2019GantiPresiden is affiliated with one of the Presidential Candidates and Vice-Presidential Candidates carried by the Partai Keadilan Sejahtera. The hashtag #2019GantiPresiden benefits the Partai Keadilan Sejahtera because it is a politician of the Partai Keadilan Sejahtera who initiated it. Political Branding Tagar #2019GantiPresiden contributes to increasing the electability of the Partai Keadilan Sejahtera in the realm of social media so that it has implications for the vote acquisition of the Partai Keadilan Sejahtera in the 2019 legislative elections.Keywords: Political Branding, Tagar, 2019 Change President, Prosperous Justice Party, Social Media Keywords: fPolitical Branding, Tagar, 2019 Change President, Prosperous Justice Party, Social Media AbstrakTanda pagar #2019GantiPresiden di inisiasi Oleh Dr. Mardani Ali Sera, politikus Partai Keadilan Sejahtera (PKS) menjadi tranding topik di media sosial penggunaan tagar semakin mewarnai dinamika politik di ruang publik Tanah Air. Penelitian bertujuan untuk memperoleh gambaran tentang political branding tagar #2019GantiPresiden dalam meningkatkan elektabilitas Partai Keadilan Sejahtera di ranah media sosial. Penelitian menggunakan paradigma konstruktivis, pendekatan kualitatif dan metode studi kasus. Hasil penelitian menunjukan bahwa, Partai Keadilan Sejahtera mampu memanfaatkan media sosial sebagai sarana kampanye dengan baik dan mampu menghadirkan kader-kader terbaiknya menjadi tokoh nasional salah satu diantaranya adalah Dr. Mardani Ali Sera yang menginisiasi tagar #2019GantiPresiden. Tagar #2019GantiPresiden menjadi tranding topik, hadir kepermukaan jelang perhelatan pemilu Presiden 2019 yang menghadirkan hanya dua kandidat pasangan calon Presiden dan Wakil Presiden. Keinginan masyarakat akan pergantian Presiden terakomodir melalui tagar #2019gantiPresdien. Tagar #2019GantiPresdien berafiliasi dengan salah satu kandidat Calon Presiden dan Calon Wakil Presiden yang di usung oleh Partai Keadilan Sejahtera. Tagar #2019GantiPresiden menguntungkan Partai Keadilan Sejahtera karena yang menginisiasinya adalah kader Partai Keadilan Sejahtera. Political Branding Tagar #2019GantiPresiden berkontribusi menaikan elektabiltas Partai Keadilan Sejatera di ranah media sosial sehingga berimplikasi pada perolehan suara Partai Keadilan Sejahtera pada pemilu legislatif tahun 2019. Kata kunci: Political Branding, Tagar, 2019 Ganti Presiden, Partai Keadilan Sejahtera, Media Sosial

Diskursus Pembangunan Poros Maritim Dunia: Telaah Kritis Kebijakan Ema Ema; Amiruddin Saleh; Heri Budianto
Jurnal Komunikasi Pembangunan Vol. 16 No. 1 (2018): Februari 2018
Publisher : Institut Pertanian Bogor

This study aimed to reveal the development discourses about the vision of Jokowi-JK World Maritime Axis. Discourse is a public communication in which power generates knowledge through discourses, systems thinking and ideas that then establish the concept that binds a country to the planned changes. Through the discussion of Regulation No. 16 of the year 2017 on maritime policy in Indonesia, it is linked to the context of the social, cultural, economic and political aspects that influenced it. By analysing critical discourses about disclosure and disinformation over injustice and supremacy in the discussion. Research carried out by government agencies regulation-makers, observers and the public. Research using a basic data source, a Regulation 16/2017 document, an interview with an author, observers and the public. Results of the analysis show that the micro level, Corpus text regulation, represents the vision of the power of the ' Neoliberal ' ideology and of open foreign political systems. Communicate relationships using the data, symbols, promise and purpose of the power. In the communication entity, a symbol of power used to give emphasis, doctrine, appeal, orders, and supporting policies. As for the level of meso, discursive events in the production process, there is institutional interest as the existence of the new ministership. To help realize the axis of vision of the World Maritime Jokowi-JK with distribution to foreign countries and international fora, hence the introduction of government capital investment projects. At the macro level, in the maritime limits that conflict with the Circumpolar Sea Indonesia poses a threat to the security and safety of our becomes territorial integrity. Institutionally the role of the maritime Coordinator's dominance to prevent the other wing of the Maritime Administration. While socially poor marine infrastructure leads to disparity between the West and East of Indonesia.

Komunikasi Pedagogis Pendidikan Tinggi Kehutanan dalam Perspektif Kritis Mutiono Mutiono; Sarwititi Sarwoprasodjo; Sudarsono Soedomo; Heri Budianto
Jurnal Komunikasi Pembangunan Vol. 16 No. 2 (2018): Juli 2018
Publisher : Institut Pertanian Bogor

The emergence of various forest resources problem in Indonesia, pragmatically could not be launched from the processes that occured in higher education. As a manifestation of development communication events, pedagogical communication that occurs in forestry education was important to be observed. This paper aims to explain the facts that occured in the teaching and learning process at the selected Faculty of Forestry, including to explain epistemology that form those facts. The research paradigm is a critical paradigm in qualitative research. Samples were taken purposively by conducting classroom observations, in-depth interviews with students and lecturer, desk study and conducting Focus Group Discussion. The results of this research show that there are facts which lead to the ineffectiveness of pedagogical communication. There are at least 8 issues that became the impetus for the occurrence of such ineffectiveness. The situation has made the message construction thus was not carried but only administrative issues answered in ongoing pedagogical communication. It makes a silent culture increasingly wide spread and inquiries that build students awareness of being not able to grow.

The Public Relations of the Bengkulu's People Representative Council Candidates Heri Budianto; Novi Erlita
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 5, No 2 (2020)
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Along with political development, public relations professions have become a more widespread profession used by many organizations. In politics, public relations is useful for building a positive image in people's minds for particular purposes. In light of that, the research attempted to analyze and describe political public relations in building the reputation of the 2019 legislative candidates for Indonesia's People Representative of the Republic of Indonesia in Bengkulu Province. The research was designed with a case-study method, and the research found that the candidates investigated had no conceptual knowledge regarding political public relations strategy. Consequently, their public relations activities, in terms of political communication, did not work effectively. The research also found that the candidates investigated, which was running in Bengkulu province, had not managed their images and relations with media in terms of political public relations. Finally, the research found that political public relations were still conducted traditionally, making the impact less strong to furnish the image of the candidates.

Bogor City Government’s Communication Crisis in Handling Covid-19 Tri Isniarti Putri; Djuara Pangihutan Lubis; Heri Budianto
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol 7, No 1 (2022): Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v7i1.620

The massive transmission of Covid-19 has spread in various regions, causing negative trends in various aspects of life. Bogor, West Java, which recorded 1,484 cases is one of the areas that has high Covid-19 transmission rate. In addition, the Bogor City Government as a stakeholder has a large responsibility for overcoming a crisis in the midst of uncertain situation. This study aims to analyze the development of the Covid-19 crisis communication message in the Bogor city government. This research method uses a qualitative descriptive approach. The data collection is conducted through interviews, observation and documentation through photos and videos of the COVID-19 Task Force, government regulations and other sources. Based on the crisis emergency risk communication (CERC) model used by the researcher, the results show that the crisis communication process carried out by the Bogor City Government affects five phases, including: Pre-crisis, initial occurrence, maintenance, resolution, and evaluation, each of which has its own application and different handling such as in the pre-crisis phase, the Bogor City Government presented a crisis message and formed a crisis team as part of preparation to deal with a crisis, the period of initial events, information in terms of meeting the public’s needs for accurate, timely, credible, and consistent information. Then the stage of maintaining the form of communication is more tangible in the form of action, while the stage of creating new efforts to deal with new risks and the final evaluation, assessing the programs that have been run to get new innovations.

PENERAPAN NEW MEDIA TECHNOLOGY PADA TELEVISI BERBASIS INTERNET SOLOPOS TV (2013-2015) Didik Haryadi Santoso; Heri Budianto
Jurnal Visi Komunikasi Vol 15, No 1 (2016): May 2016
Publisher : Universitas Mercu Buana

Solopos.tv is present as an internet-based television as an alternative to virtual audiences in the present era. How to develop internet based television program in solopos.tv? The question becomes a common thread in this paper. This research use case study method. The core of the discussion is divided into four namely; (1) Human resources (2) Information management is content production process and content distribution (3) Facilities, infrastructure and funding and (4) Internet-based television structure and culture. The conclusions of this paper are: First, Internet-based television has a difference with conventional television is usually from the use of human resources are trimmed so that it can reduce production costs and post production. Second, the management of informative content not only in the content production process but also its virtual based distribution strategy. The sophistication of new media technology helps save production costs and post production. Finally, the lean structure and creative culture so that it produces creative programs because it supports young people who are familiar with virtual digital technology. Solopos.tv hadir sebagai televisi berbasis internet sebagai alternatif bagi para audien virtual di era kekinian. Bagaimana pengembangan program televisi berbasis internet di solopos.tv? Pertanyaan tersebut menjadi benang merah dalam tulisan ini. Penelitian ini menggunakan metode studi kasus. Inti pembahasan terbagi menjadi empat yaitu; (1) Sumber daya manusia (2) Pengelolaan informasi yaitu proses produksi konten dan distribusi konten (3) Sarana, prasarana dan pendanaan dan (4) Struktur dan kultur televisi berbasis internet. Simpulan dari tulisan ini yaitu: Pertama, televisi berbasis internet memiliki perbedaan dengan televisi konvensional biasa yaitu dari sisi penggunaan sumber daya manusia yang dipangkas sehingga dapat memperkecil biaya produksi dan pasca produksi. Kedua, pengelolaan konten informatif tidak hanya pada proses produksi konten namun juga strategi pendistribusiannya yang berbasis virtual. Kecanggihan teknologi new media membantu menghemat biaya produksi dan pasca produksi. Terakhir, struktur yang ramping dan kultur yang kreatif sehingga berhasil memproduksi berbagai program kreatif karena didukung anak muda yang akrab dengan teknologi digital virtual.

STRATEGI KOMUNIKASI PEMASARAN POLITIK AIRLANGGA HARTARTO DALAM MEMBANGUN POLITICAL BRANDING MENJADI CAPRES 2024 Rahmat Sahid; Heri Budianto
ORASI: Jurnal Dakwah dan Komunikasi Vol 13, No 2 (2022): Desember 2022
Publisher : IAIN Syekh Nurjati Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24235/orasi.v13i2.11227

Semua kontestan politik di Indonesia baik perseorangan ataupun partai politik mempunyai strategi komunikasi pemasaran politik, baik dilakukan oleh konsultan politik profesional maupun seorang kader yang mampu melakukan komunikasi politik dan memiliki jejaring kuat dengan media. Istilah dari profesi ini kini populer digunakan demi tercapainya target suara yang diharapkan. Di satu sisi, strategi komunikasi pemasaran politik juga bertujuan menciptakan Political Branding terhadap seorang kandidat. Political Branding sendiri menjadi salah satu instrumen penting dalam sebuah kontestasi Pemilihan Umum (Pemilu) agar kandidat tersebut memiliki ciri khas tersendiri dibandingkan dengan kandidat lain sehingga dapat mudah dikenal oleh khalayak umum. Penelitian ini bertujuan untuk melihat bagaimana Political Branding kandidat calon presiden (capres). Subjek utama pada penelitian ini adalah salah satu Bakal Calon Presiden Republik Indonesia Periode 2024-2029, Airlangga Hartarto. Sementara, informan tambahan dalam penelitian ini adalah tim pemenangan, elite Partai Golkar, dan pakar survei sekaligus komunikasi politik. Dalam penelitian ini, penulis menggunakan pendekatan kualitatif, dengan paradigma konstruktivis, yaitu berusaha memahami realita pengalaman yang dengan paradigma konstruktivis ini penulis menggunakannya untuk mengeksplorasi strategi komunikasi pemasaran Airlangga Hartarto dalam membangun Political Branding menjadi capres pada pemilu 2024 mendatang. Hasil penelitian ini menunjukan bahwa Airlangga Hartarto menggunakan 3 strategi komunikasi pemasaran politik, yaitu dengan segmentasi pemilih tradisional, menjadikan tokoh agama dan tokoh masyarakat sebagai target dalam komunikasi dengan pemilih, serta terus melakukan konsolidasi internal guna memperkuat positioning. Hasil penelitian juga menunjukan bahwa political branding Airlangga Hartarto adalah seorang teknokrat yang sukses memimpin Kemenko Perekonomian dan pribadi religius keturunan Ki Ageng Gribig.

EMIL DARDAK'S CAMPAIGN STRATEGY IN WINNING KHOFIFAH-EMIL IN REGIONAL HEAD ELECTIONS EAST JAVA 2018 Masriniati Eva; Heri Budianto
International Journal of Social and Management Studies Vol. 4 No. 2 (2023): April 2023
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v4i2.273

Political campaigns in a democratic stage are an important tool to gain victory. Therefore, political actors must be able to choose what strategy will be implemented to achieve this goal. In this research, the main focus being studied is Emil Dardak's campaign strategy in winning the 2018 East Java Pilgub with his partner Khofifah . The research focuses on the study of Emil Dardak's strategy. The method used is descriptive qualitative by describing Emil Dardak's political campaign strategy to win the 2018 East Java Pilgub Election. In the research process, Emil was assisted by a qualified winning team. A populist campaign strategy, intense approach, personal touch is Emil's strategy in reaching prospective voters who have previously been determined based on voter segments based on elements of location, beliefs, age and social background. Besides that, determining

Analysis of Political Communication of Women Candidates in the 2019 Legislative Elections in Batam City Suryani Suryani; Heri Budianto
International Journal of Social and Management Studies Vol. 4 No. 2 (2023): April 2023
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v4i2.297

This study aims to find out about political communication carried out by women candidates and the obstacles faced in the 2019 Legislative Elections in Batam City by using an element of political communication approach according to Dan Nimmo, namely political communicators, political messages, political media, political targets, effects of political communication.With proper political communication, it is hoped that the electability of women candidates in the upcoming legislative elections can increase. This research was conducted from January 2022 to early February 2023. This research uses a qualitative approach and a constructivism paradigm with case studies describing the elements of political communication carried out by female candidates. Data collection techniques were carried out by in-depth interviews with key informants. Determination of key informants with the criteria of women candidates who get a minimum of 1000 votes. Data collection techniques through interviews and documentation stages.The results of the study revealed the elements of communication used by women candidates to get voters' votes. Political communicators are legislative candidates, campaign teams, party officials, journalists, consultants, volunteers, cadres, community leaders, traditional leaders, religious leaders. The political messages conveyed are rhetoric, political advertisements and propaganda. The political channel is through face-to-face meetings, and uses print and online media. The political targets of women candidates are rational, critical and traditional voters. The effect of the political communication of women candidates is political participation and voting in elections. Women candidates face challenges in the form of multiple roles in the household, patriarchal culture, money politics and election administration issues.

When Civil Servants are Exposed to Radical Understandings: Analysis of State Apparatus Receptions about Reporting on Deradicalization Terrorism Programs on Metro TV Afdal Makkuraga Putra; Raden Bagus Yuniadji; Heri Budianto; Riza Darma Putra
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 17 No. 1 (2023)
Publisher : Fakultas Dakwah UIN Prof. K.H. Saifuddin Zuhri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v17i1.7318

This study examines the public reception of reporting on the deradicalization of terrorism on Metro TV. The method to be used is reception analysis from the Stuart Hall model. Reception analysis is an alternative approach to studying audiences and how to interpret messages received from a media; the starting point of this research is the assumption that the meaning contained in mass media is not only found in the text. The subject of this research is civil servants in the Secretariat of the Vice President. The study results show that in the hegemonic-dominant position of acceptance, informants accept and share media values on the issue of radicalism. Informants agree with media statements that show the existence of radicalism in society and threaten the integrity of the Republic of Indonesia. The conflicting evidence is low because several events in Indonesia indicate the existence of activities that are considered radical. Weaker resistance to media messages means a relatively strong media position influencing informants' acceptance of the text. In the position of oppositional acceptance, the informants' political awareness and reactions to the construction of media information, especially the problems of radicalism and intolerance in Indonesia, are not easily influenced by the structure of media information.

Co-Authors Afdal Makkuraga Putra Amiruddin Saleh Didik Haryadi Santoso Djuara Pangihutan Lubis Ema Ema Iqbal Darminto Masriniati Eva Mutiono Mutiono Novi Erlita Raden Bagus Yuniadji Rahmat Sahid Ridwan Rachmadi Riza Darma Putra Soedomo, Sudarsono Suryani Suryani Tri Isniarti Putri

Title

Found 11 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 11 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 11 Documents
Search